Andrew Mendoza Email & Phone Number

Round Rock, Texas, Us

Round Rock, Texas, Us

San Francisco, California, Us

As the lead product designer for the Ironclad Repository, I was responsible for the success of the product through clear problem framing and definition, research with an empathetic approach, leading the design solution of undefined problem spaces, and using strong storytelling techniques to build trust and with cross-functional team members. Projects include Smart Import, an artificial intelligence solution to help augment legacy record imports, user permissions, and notifications.

San Francisco, Ca, Us

Specialized in interaction design for AutoCAD Web - concentrating on user centered tasks. I conceptualized and created interaction patterns to meet design objectives that aligned with AutoCAD’s OKRs (Objective Key Results). I constructed user workflows, defined interactive behaviors via wireframes, and analyzed data through qualitative mapping exercises to inform product recommendations and improvements. I partnered with designers, product managers, engineers, and QA to fulfill user expectations of interaction paradigms.

ENHANCE GAMESDesign and development for the sites rezinfinite.net, luminesremastered.com, and tetriseffect.com. I partnered with Enhances’ marketing team to produce a web enabled end to end experience. I contributed to a hugely successful product by contributing to its download conversions that exceeded expectations. Critically acclaimed, Tetris Effect won numerous awards such as Eurogamers Game of the Year and the New Yorkers 10 Best Video Games. CAMOUFLAJ STUDIOSI was approached by Camouflaj makers of the hit game Republiqué to help redesign their online presence. I worked with them on specific goals to create a vehicle to connect with fans and offer recruiting engagement for their in house game development and design studio. The result was the successful development and visually stunning redesign that conveyed Camouflaj’s core principles and showcased their game development process to their fans.MAKERS FUNDI helped Makers Fund make an impact in the interactive entertainment industry by providing new design solutions to the second iteration of their website. The main goal was to feature a rich portfolio of gaming companies that share their core beliefs with the purpose is to provide capital to emerging gaming platforms, ecosystems and studios.

San Francisco, Ca, Us

Collaborating with our clients Renaissance Learning and For Eyes, I led a SCRUM team with 1-2 designers and 3 software developers. I helped our clients reach their goals through the execution of requirements and translated them into user stories and tasks. On behalf of the agency, I had to ensure the experience work is set to the high standard of the client through collaboration and clear communication. I identified pain points, produced key development deliverables, and provided design validation. The point of sale system for For Eyes saw dramatic decreases in time spent creating orders, removed pain points, and made for a more efficient check out process.

London, England, Gb

I took on responsibility for all user interactions and design initiatives for Future US design direction user interfaces for online brands - GamesRadar, PC Gamer, MacLife, Maximum PC, Guitar World, Official Xbox Magazine, PlayStation the Official Magazine, World of Warcraft the Official Magazine, Nvision Magazine, and Nintendo Power. I led a global design initiative to include a design framework. I defined rules and design systems to better align developers and engineers. I created and implemented data driven user research and testing process that lead to an increase of click through rates of 500% for affiliate links and over 70% on homepage views. I also provided guidance to commercial sales and RFPs and oversaw impactful ad experiences.

London, England, Gb

I designed a lean bespoke publishing platform called Spark for a 70 person global editorial team. We met our goal of providing a platform that allowed our editors to swiftly publish a story within minutes to take advantage of a fast moving news heavy industry. I oversaw the design and interaction direction for a popular GamesRadar Cheats & Guides app. I captained multiple redesigns that grew traffic by 35% and engagement by a much as 50%. I designed, developed and tested consumer marketing materials, subscription pages, and newsletters that brought new users and re-engaged current ones.

London, England, Gb

In 2006, I helped launch GamesRadar.com that soon became the third largest entertainment site according to ComScore metrics. I overcame a challenging last minute pivot from its original design. Under a tight deadline, we redesigned the user interface and wrangled the architecture in order. I managed daily art production to support the editorial staff. In addition to daily production and design initiatives, I collaborated with marketing team to guide brand identity. Two months after the launch, we saw an audience of 7 million unique visitors per month.

New York, New York, Us

During my tenure at Xbox Nation, I produced an impactful monthly magazine with progressive content and design. I worked with talented editors and illustrators to produce an experience that provided a creative alternative to traditional video game magazines. I produced the concepts, art direction, layout, directed photoshoots, and coordinated with print production. We entered our market as one of the most strikingly designed magazines that appealed heavily to engaged video game fans across the country.