Beau Webber, Phd Email & Phone Number

Boise, ID, US

• Provided data mining, GIS, and database marketing consulting services to diverse B2B and B2C industries, managing projects for major clients, including People to People Ambassador Programs, Alaska Communications.
• Performed cleanup/conversion, NCOA, list processing, and merge/purge operations related to databases.
• Utilized GIS technology for customer geocoding, conducted market penetration analyses, and improved marketing strategies through A/B testing to enhance client outcomes.
• Delivered impactful client presentations showcasing project findings, recommended solutions, and actionable insights derived from data mining and predictive modeling.

• Deliver comprehensive instruction in Human Geography, Physical Geography, and GIS courses using innovative teaching methods to enhance student engagement and learning outcomes in online and in-person classes.
• Equip students for GIS and geospatial careers by demonstrating software proficiency and ensuring a seamless online learning experience through platforms like Blackboard and Moodle.
• Efficiently manage course materials, assignments, and assessments and promote geography courses through seminars to boost enrollments.

Boise, Idaho, United States

• Enhance database performance and targeting precision through streamlined optimization and precise customer profile crafting.
• Drive growth and maximize ROI by strategically configuring market areas and rigorously refining marketing strategies through A/B testing.
• Utilize advanced analytics to gain location-based insights, extract valuable data through advanced mining techniques, and develop predictive models for future opportunities and trends.

• Implemented the development of data-driven B2C and B2B marketing and analytical strategies, resulting in a substantial boost in marketing effectiveness for the leading educational travel company in the United States.
• Contributing substantially to the company's success by orchestrating site selection, implementing predictive modeling, crafting, and assessing multi-channel marketing initiatives, devising sales territory expansion.
• Provided the meticulous processing, exploration, and modeling of extensive datasets exceeding 50 million records, employing advanced tools such as SQL, Merge/Purge, GIS, and SPSS to extract valuable insights.
• Cultivated productive partnerships with prominent vendors, including Acxiom, Experian, Merkle, and multiple advertising and direct marketing agencies, optimizing resource utilization and collaboration.
• Delivered consistent annual sales growth of 15-20% while effectively managing marketing costs, contributing significantly to the company's financial performance.

• Spearheaded marketing and GIS development initiatives for both B2B and B2C audiences.
• Developed and implemented customer retention and acquisition campaigns, leveraging diverse channels such as direct mail, texting, and telemarketing.
• Led comprehensive telecom planning efforts to drive wireless and wireline market expansion alongside various projects like customer segmentation, database warehousing, and modeling.
• Implemented establishing primary customer and non-customer databases covering all residents and businesses in Alaska.
• Collaborated with a multitude of vendors, including Acxiom, Info USA, D&B, and various advertising and direct marketing agencies.

Phd, Geography / Geographic Information Systems / Statistics

Dissertation: “Spatial Consumer Behavior: A Multi-perspective Geographical Analysis Approach” Combined relational databases, database.

Ms, Geography / Geographic Information Systems

Data collection, conversion, and statistical analysis of modeled vs. actual DEM data. Extensive GIS and Statistical Software experience.

Bachelor’S Degree, Geography / Demographics

Areas of Concentration: demographics, human and physical geography, computer applications.