I cultivate purposeful brand identities and strategic marketing solutions for conscious business owners. Through my work I aim to uncover your brand’s story and translate your vision through powerful content that postively impacts your bottom line. With over a decade of experience working with both local and multinational brands, I elevate each of your creative touch points, streamline processes and engage teams to create a clear and compelling path to purchase for customers. I’m passionate about building the brands of tomorrow. Weaving authority and transparency to grow marketshare and challenge consumers to consider how businesses can be agents of change - socially, environmentally and economically.
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Creative DirectorConscious Creative Studio Dec 2016 - PresentMelbourne, AustraliaI work with clients on both a contract and project basis, to achieve a clear brand vision, voice and message. Together we prioritise key business tasks, which result in increased sales, market penetration and impact, whilst being a part of a community of like-minded conscious business owners. I also work with an NGO very close to my heart, a group of dedicated volunteers working to change the lives of underprivileged children in Guatemala. http://www.casa-guatemala.org/ -
Global Creative SpecialistCotton On Group Oct 2012 - Mar 2016Geelong West, Australia• Devise and communicate creative campaign concepts that drive sales throughout the business in Australia, South East Asia, South Africa and the Middle East.• Collaborate with VM Country Managers to integrate creative campaigns and drive in-store merchandising to deliver an exceptional store experience that exceeds customer expectations. • Utilise buyers key trends and product pushes to co-ordinate and deliver quarterly photo shoots.… Show more • Devise and communicate creative campaign concepts that drive sales throughout the business in Australia, South East Asia, South Africa and the Middle East.• Collaborate with VM Country Managers to integrate creative campaigns and drive in-store merchandising to deliver an exceptional store experience that exceeds customer expectations. • Utilise buyers key trends and product pushes to co-ordinate and deliver quarterly photo shoots. • Engage key stakeholders including the Art Studio, Marketing and Digital teams, PR, Buyers and Retail to ensure as a brand we deliver complete campaign vision both in store and online. Show less -
Vm Specialist - South East AsiaCotton On Group May 2011 - Oct 2012Geelong West, Australia• Assist the Global VM Manager in the preparation of the monthly visual directives and drive new display techniques to reflect the trend for each quarter.• Compile country specific VM documents and distribute to stores by required deadline.• Work closely with the Buying and Supply Chain teams to analyse weekly and monthly sales results and implement strategic solutions to maximise sales opportunities.• Train and mentor retail teams in monthly VM setups and store… Show more • Assist the Global VM Manager in the preparation of the monthly visual directives and drive new display techniques to reflect the trend for each quarter.• Compile country specific VM documents and distribute to stores by required deadline.• Work closely with the Buying and Supply Chain teams to analyse weekly and monthly sales results and implement strategic solutions to maximise sales opportunities.• Train and mentor retail teams in monthly VM setups and store openings to ensure optimum utilisation of floor plan layout and window displays. Show less -
Vm Assistant - Australia & New ZealandCotton On Group Dec 2010 - May 2011Geelong, Victoria, Australia
Bec Ampt Skills
Bec Ampt Education Details
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Distinction -
Diploma Of Visual Merchandising
Frequently Asked Questions about Bec Ampt
What company does Bec Ampt work for?
Bec Ampt works for Conscious Creative Studio
What is Bec Ampt's role at the current company?
Bec Ampt's current role is Creative Director & Brand Strategist.
What schools did Bec Ampt attend?
Bec Ampt attended Photography Studies College (Melbourne), Rmit University.
What are some of Bec Ampt's interests?
Bec Ampt has interest in Education, Economic Empowerment.
What skills is Bec Ampt known for?
Bec Ampt has skills like Apparel, Customer Service, Fashion, Merchandising, Retail, Styling, Trend Analysis, Visual Merchandising, Brand Development, Retail Sales, Social Media, Sales.
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