Becca Cord

Becca Cord Email and Phone Number

CX Technology Administrator 2 @ Stuller, Inc.
Lafayette, LA, US
Becca Cord's Location
Lafayette, Louisiana, United States, United States
Becca Cord's Contact Details

Becca Cord personal email

n/a
About Becca Cord

I am a digital marketing professional and Salesforce Marketing Cloud Certified expert determined to work with passionate people and ever evolving marketing technologies. My experience and expertise include:Digital campaign strategy, development and managementData management and automation with 7 years of Marketing Cloud and Salesforce CRM experienceEmail, SMS, and push notification campaigns (Marketing Cloud, Bronto, Constant Contact, Mailchimp)HTML, CSS, SQL, AMPscript, JavaScript, GTLConfiguration of API IntegrationsBusiness Reporting and Analytics (Snowflake, MicroStrategy) Content creation and deployment with experience in a variety of content management systems (Wordpress, Wix, Magento, Content Stack, home-grown CMS)Expertise in lead generation via dynamic forms (Interactive Email Forms, Formstack) Knowledge of predictive intelligence and recommendation engines (Rich Relevance, Einstein)SEO, Google Adwords, and Google AnalyticsSocial media management and advertising (Facebook, Instagram, Pinterest, X, Tik Tok, Linkedin)Copy writing, photography, and linear video editing (Final Cut Pro)Project Management (Wrike, JIRA)

Becca Cord's Current Company Details
Stuller, Inc.

Stuller, Inc.

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CX Technology Administrator 2
Lafayette, LA, US
Becca Cord Work Experience Details
  • Stuller, Inc.
    Cx Technology Administrator 2
    Stuller, Inc.
    Lafayette, La, Us
  • Stuller, Inc.
    Marketing Automation Manager
    Stuller, Inc. Aug 2024 - Present
    Lafayette, Louisiana Metropolitan Area
  • Stuller, Inc.
    Marketing Automation Specialist
    Stuller, Inc. Oct 2021 - Present
    I am responsible for the development of our Marketing Cloud data ecosystem, automation strategies and facilitate the successful development and deployment of all automated touch points. As our Certified Salesforce Marketing Cloud Administrator and Marketing Cloud Email Specialist, I am responsible for developing automation strategies, deploying customer journeys, managing contact data, segmentation and preferences, as well as optimizing our email, SMS, and push notification campaigns. I also successfully configure lead generation form in email and on Stuller.com that seamlessly connect back to CRM for our Sales and Service teams to leverage, while ensuring effective communication across teams. Not only am I heavily experienced with Salesforce Marketing Cloud, but also Salesforce CRM and tools such as: Snowflake, MicroStrategy, Rich Relevance Engage, various CMS platforms, Google Analytics, Figma, Litmus, and Wrike and JIRA project management tools. In addition to my main roles, I also have deep experience with reporting and data analysis to drive improvement. I am well versed in communicating effectively with teams of varying technical knowledge. I love the team I am a part of and the achievements we make while continually improving the Stuller digital marketing game!
  • Stuller, Inc.
    Digital Marketing Campaign Manager
    Stuller, Inc. Sep 2015 - Oct 2021
    United States
    Worked with multiple teams to facilitate our monthly promotional email calendar. This included planning, project managing, review and QA, audience segmentation, preference management, scheduling and reporting. I also managed our web banner strategy and deployment using recommendation engines to power content. In my time as Digital Marketing Campaign Manager, I lead a team of 5 web designers both local and remote. I also was able to successfully transition the company from Bronto to the Marketing Cloud platform and implement automatic Google Analytics tracking for all email campaigns.
  • Acadiana Click
    Owner/Producer
    Acadiana Click Jan 2016 - Jan 2019
    Lafayette, Louisiana Area
    Produced promotional video content for a variety of clientele. Provided videography, linear editing, and audio production.
  • Comit Developers
    Digital Marketing Team Leader
    Comit Developers Jul 2014 - Aug 2015
    Lead the Digital Marketing team in developing clients' brand presence online via SEO strategies, AdWords campaigns, e-mail Marketing, social media campaigns and advertising, and web content management. Worked with national brands such as Pop-A-Lock Locksmiths and Cajun Grocer as well as local clients.
  • Active Acadiana
    Writer/Photographer
    Active Acadiana Jun 2014 - Aug 2015
    Lafayette, Louisiana Area
    Planned monthly issue content based on local events, people, and businesses. Performed interviews and wrote articles as well as provide photography and graphics to accompany stories.
  • Acadiana Video Productions
    Video Editor
    Acadiana Video Productions May 2014 - Aug 2015
    Video editing of a variety of wedding videography packages from rehearsal dinners to full ceremonies and receptions. Software knowledge includes Final Cut Pro X, Adobe Premier, iMovie, and MAGIX.
  • 008 Magazine
    Writer
    008 Magazine Jan 2014 - Aug 2015
    Lafayette, Louisiana Area
    Responsible for monthly interview features focused on entertainment and lifestyles of the Acadiana community. Full articles at http://008magazine.com.
  • Blogger Interactive
    Co-Founder
    Blogger Interactive Jun 2013 - Mar 2014
    Austin, Tx
    As co-founder of this nation wide event, my partner and I developed the mission behind Blogger Interactive and built the event from scratch. Many of my responsibilities for making this event successful included website construction and social media marketing, community building and networking, seeking and securing appropriate sponsors and venues, and organizing and planning an appealing itinerary with our attendees' interests in mind.
  • Neolev Technologies Llc
    Social Media Marketing Manager And Videographer
    Neolev Technologies Llc May 2013 - Mar 2014
    Created compelling video and built engagement with the public via social media to help the NeoLev Kickstarter campaign achieve 140% of its funding goal. Development of the NeoLev website, social media platforms, and online video content. Organized marketing materials and execute sales pitches to interested parties and retailers.
  • Fluid Crane & Construction
    Hse Administrator
    Fluid Crane & Construction Feb 2011 - May 2013
    New Iberia, La
    Single handedly implemented the transition of all employee records and safety documentation to the ISNetworld auditing database to ensure good standing with one of our biggest clients, the Apache Corporation. Responsibilities included keeping all employees current on safety training that is required by the government as well as our customers, facilitating safety incentive programs and insuring compliance with DOT and DISA drug screening programs.
  • Rentology
    Sales And Marketing Intern
    Rentology Jun 2010 - Jul 2010
    While handling several different roles such as marketing, customer service, sales and development for this premier web-based company, I also excelled at building listing inventory for the site by reaching out to the renter community. Furthermore, I gained a wealth of experience with growing start up web companies and improved upon my skill of finding unique solutions to complex problems.
  • University Of Louisiana At Lafayette Police Station
    Student Assistant
    University Of Louisiana At Lafayette Police Station May 2007 - May 2010
    While attending the University of Louisiana at Lafayette, I worked with the campus police station helping them review and edit official documents for processing. I successfully transferred all important documents to digital form using two different database software in my time as a Student Assistant.

Becca Cord Skills

Social Media Blogging Social Media Marketing Marketing Editing Wordpress Seo Social Networking Customer Service Event Planning Sales Online Marketing Facebook Microsoft Office Creative Writing Youtube Advertising Video Video Editing Web Content Email Marketing Market Research Photoshop Blogger Newsletters Writing Strategic Planning Public Relations Time Management Teamwork Entrepreneurship Copywriting Event Management Marketing Communications Press Releases Content Strategy Special Events Coordination Web Development Publications Interviews Data Entry Strategic Communications Publicity Vetting Office Administration Community Outreach Program Management Start Ups Internal Communications Software Documentation

Becca Cord Education Details

Frequently Asked Questions about Becca Cord

What company does Becca Cord work for?

Becca Cord works for Stuller, Inc.

What is Becca Cord's role at the current company?

Becca Cord's current role is CX Technology Administrator 2.

What is Becca Cord's email address?

Becca Cord's email address is be****@****ogy.com

What schools did Becca Cord attend?

Becca Cord attended University Of Louisiana At Lafayette.

What are some of Becca Cord's interests?

Becca Cord has interest in Writing, Cooking, Learning, Social Media, Internet, Education, Environment, More, Disaster And Humanitarian Relief, Human Rights.

What skills is Becca Cord known for?

Becca Cord has skills like Social Media, Blogging, Social Media Marketing, Marketing, Editing, Wordpress, Seo, Social Networking, Customer Service, Event Planning, Sales, Online Marketing.

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