Becca Batkin Email & Phone Number

New York, Ny, Us

New York City Metropolitan Area

New York City Metropolitan Area

- Identified, recruited, and nurtured relationships with 15 influencers, amassing a collective social reach of over 65M followers- Developed and launched the first-ever accelerator program, including crafting the program vision, strategy, and objectives- Manage comprehensive data tracking and scheduling responsibilities, involving the development and maintenance of streamlined coordination systems for both team and talent- Organize and facilitate product seeding, managing ongoing requests to enhance brand visibility- Contracted and developed programming for 50 talent for Shine Away, the company’s first-ever in-person conference- Led operations, logistics, payments, and travel booking for Shine Away talent - Sourced, identified, and interviewed candidates in addition to onboarding new team members within the DTC division

New York City Metropolitan Area

- Led project management for the Reese's Book Club 5th-anniversary merchandise campaign, encompassing creative direction, website design, marketing copy, photoshoot content capture, and social media assets- Managed inventory, purchasing, logistics, and the customer service team for Reese's Book Club merchandise- Executed creative direction and project managed on the most updated Hello Sunshine company website - Orchestrated communication and creative direction with an external agency for influencer seeding related to Reese Witherspoon’s children’s book: Busy Betty- Coordinated meetings and team culture-building events for the DTC division, both in Los Angeles and New York

Los Angeles, California, United States

- Orchestrated all administrative aspects of the CEO’s work, managing a high-volume calendar, coordinating phone calls, handling expenses, and overseeing travel arrangements- Collaborated with HR and accounting teams to establish a new hire onboarding process and oversee payments- Assisted the influencer marketing team in all initiatives and activations- Coordinated inventory and logistics for product supply samples to external partners, ensuring efficient supply chain operations- Served as the office manager for the LA office, demonstrating adeptness in stakeholder relations and office coordination

Los Angeles, California, United States

- Orchestrated all administrative aspects of EVP's work, including coordinating a high volume calendar, phone calls, expenses and travel- Coordinated internal and external client meetings as required by GM and her teams- Served as information source of E! News, live events and Lifestyle digital projects: responsible for organizing and storing all documents, presentations, recap reports, databases, etc.- Developed presentation materials to support EVP and her teams- Acted as talent and executive wrangler at award shows including the Grammys, Oscars, Golden Globes and Emmys- Produced and edited videos for E! News YouTube channel

Los Angeles, California

- Handled all administrative aspects of EVP's work, including coordinating a high volume calendar, phone calls, expenses and travel- Planned and executed monthly all staff department meetings in addition to monthly holiday/cultural events for the marketing and live events teams- Assisted the marketing team with the E! People's Choice Awards experiential marketing 2019 campaign, which included executing pop up events around the country and creating AR technology filters with Snapchat- Created and executed on site an E! People's Choice Award influencer campaign for the 2019 show resulting in approximately 900k social media engagements and a total reach of 14.5M on Instagram and 16.2M on Twitter

Los Angeles, California, United States

- Led all aspects of tour logistics, including creating new ticket types, developing rehearsal schedules, booking travel, and overseeing run-of-show timing and stage production- Acted as the tour manager for top digital talent, overseeing talent, managing venue staff, and running the show along with meet-and-greets, ensuring a seamless and successful event experience- Managed all aspects of timelines, budgets, expenses, invoices, calendars, spreadsheets, and reports for all tour- Discovered and pitched social media talent for future tours, contributing to the expansion and diversification of talent partnerships- Hired, trained, and managed team interns- Planned monthly company events with fellow Culture Crew members

Chapman University

- Founded The B+ Foundation Chapter at Chapman University, which is a civic engagement student organization at Chapman University - Created and managed social media (Instagram, Facebook, and YouTube) accounts - Managed brand image by managing the creation and implementation of all marketing and promotional material- Oversaw the executive board of 12 people, ensuring tasks were done correctly and on times- Won Outstanding Civic Engagement organization on campus in 2017

Chapman University

- Oversaw the executive board of 12 people to plan and execute CUDM, which is a 12- hour public event raising money for the fight against childhood cancer - Oversaw 15 CUDM Team Captains to make sure fundraising stayed on track throughout the year - Planned and executed monthly fundraisers that engage with the campus and local community - Worked with the university and production companies to handle contracts and logistics- Raised over $87,000 for the fight against childhood cancer over the two years as club president - Secured 10 sponsors and 50 silent auction items for CUDM each year - Worked with graphic designers to create the event's logo, apparel, and marketing materials

Greater Los Angeles Area

- Assisted in the planning and execution of the 'A Brighter Future For Children' charity gala to raise money for Children's Hospital LA - Secured in kind and financial sponsorships for the charity gala amounting in $6,000- Created content for social media

Bachelor'S Degree, Magna Cum Laude, Strategic And Corporate Communication

Activities and Societies: At Chapman University Kappa Kappa Gamma, Order of Omega, Chapman Radio, The B+ Foundation Chapter at Chapman.

Education record

Study Abroad program

Honors Diploma

Activities and Societies: I was involved in CIF, Honors & AP classes, the Dance Team at Los Alamitos High School. I also was a Friday.