Becca Berkenstadt Email and Phone Number
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Becca Berkenstadt is a dreamer, a realist, and a bona fide right-brained Type A personality. Berkenstadt launched her own company, Worldly Strategies, in 2008. Worldly Strategies is a results-driven, globally minded digital agency implementing online marketing strategies. Its core services include Social Media Management, Online Advertising, Search Engine Optimization (SEO), Email Marketing, and Website Design. Berkenstadt is a Google Certified AdWords Professional and has educational certificates in Mobile Marketing from Sydney University’s Continuing Education Program. She also holds certifications in Pay-Per-Click Marketing, Online Marketing, and Website Design from DePaul University’s Continuing Education Program. Berkenstadt graduated with honors from Chicago’s DePaul University with a degree in Marketing and Management with a minor in Spanish. Originally from Madison, WI, she has lived in Madrid, Spain; Sydney, Australia, and in other parts of the United States.Berkenstadt’s internet marketing knowledge and expertise stem from her experience working stateside and internationally for marketing companies such as Networked Insights, now known as audience.ai, an artificial intelligence company; Blackglass, a digital marketing company in Australia; and Kennedy Communications, a communications and marketing company located in Madison, WI.Giving back to the community has always been important to Berkenstadt. She donates 5% of her profits each year to an organization in her hometown of Madison, Domestic Abuse Intervention Services (DAIS). In addition, Berkenstadt serves on the Board of the Professional Women’s Club of Chicago as Immediate Past President while serving as President, Vice President, and Co-Chair of the Membership Committee in prior years. She also serves as Secretary of the Cremer Foundation which funds grants for nonprofit organizations assisting at-risk groups (ie., the hungry, homeless, handicapped, abused, & troubled youth) in Madison, WI. Berkenstadt lives in Chicago with her husband, Kyle, son, Henry, and Havanese puppy, Jelly Bean.---Specialties: Digital Marketing, Social Media Strategy, Email Marketing, Online Content Creation & Management, Employee Training, SEO Copywriting & Link Building Techniques, Online Advertising, PPC, Google Analytics, Graphic Design, and Content Strategy.
Worldly Strategies, Llc
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Digital Marketing Strategist / OwnerWorldly Strategies, Llc Sep 2008 - PresentChicago, Il, UsWorldly Strategies is an experienced results-driven, globally-minded digital marketing agency. We offer and implement online marketing recommendations and strategies. Our core services include Online Advertising (Social Media Ads & Google Ads), Search Engine Optimization (SEO), Social Media Management, Website Design, and Email Marketing. We have experience marketing companies around the world; therefore we are poised to provide global insights and results. Using these findings, our aim is to lead your business to increased sales, traffic to your website, and brand awareness.Industries served: Published Authors, Real Estate, Technology, Music, Retail, Entertainment, Sports, Non-Profit, Food Service, Health & Beauty, & Manufacturing Services provided:• Social Media Strategy and Implementation• Creation and optimization of websites for e-commerce purposes - Wix, WordPress, Squarespace, Shopify• Social Media Advertising - LinkedIn, Facebook, Instagram, Twitter, TikTok, Pinterest, YouTube • Lead Magnet / Sales Funnel Implementation• Video Editing & Production • Paid Search (PPC/SEM) - Google Ads• Search Engine Optimization (SEO)• Email Marketing - MailChimp, Flodesk, Constant Contact, Campaign Monitor, ConvertKit• Blog/Website Copywriting • Graphic Design• Branding/Storytelling• Podcast Management -
Professional SpeakerWorldly Strategies, Llc Jun 2013 - PresentChicago, Il, UsPast Speaking Engagements:• McHenry Area Chamber of Commerce LEAD Conference - Reputation Management in the Digital Age - Breakout Speaker• DePaul University Coleman Entrepreneurship Center - Social Media Strategies for Startups with Limited Budgets - Guest Speaker• Professional Women's Club of Chicago (PWCC) - The Formula for the Perfect Sales Post - Keynote Speaker• Loyola University - The Formula for the Perfect Sales Post - Guest Speaker• Northwestern University - Alternate Career Paths - Guest Speaker• DePaul University - Leading Women in Business - Panel Speaker • DePaul University - Business to Business Marketing - Guest Speaker• DePaul University - Digital Marketing - Guest Speaker• Northwestern University - Principles of Marketing - Guest Speaker • Chicago's French-American Chamber of Commerce (FACC) - Work-Life Integration & Technology Panel - Panel Speaker• Kendall College - International Business - Guest Speaker• DePaul Unversity - International Careers Panel - Panel Speaker• State of Wisconsin – Statewide High School Virtual Learning Speech – Keynote Speaker• Madison's YWCA YWeb Career Academy - SEO for Web Developers - Keynote Speaker -
Creator / Admin Of Highland Park, Highwood, & Ravinia Professional MomsWorldly Strategies, Llc Jul 2024 - PresentChicago, Il, UsHighland Park, Highwood, & Ravinia Professional Moms is a Facebook group that meets in person once a month. We have created a supportive and resourceful community where professional mothers (fur babies and plants count, too!) on the Northshore of Chicago can connect, share experiences, and grow personally and professionally. We have over 280 members and are rapidly growing! Join us: https://www.facebook.com/groups/highlandparkhighwoodraviniaprofessionalmoms -
Past PresidentProfessional Women'S Club Of Chicago Jun 2015 - PresentChicago, Il, UsI am currently serving in a leadership position as the 2023-2024 Corporate Sponsorship of the Professional Women's Club of Chicago (PWCC), a 190-member networking organization promoting the professional and personal development of its members. Previously, I served as the Immediate Past Presdient (2022-2023), President of PWCC (2021-2022), Vice President of PWCC (2020-2021), Co-Chair of PWCC's Membership Committee (2015-2020), and as a PWCC Mentor for 5 years. -
Marketing Chair Golf CommitteeThe Inner Circle Network Apr 2024 - PresentChicago, Il, Us• Print Materials• Signage • Email Marketing• Social Media -
Search Engine Optimization & Content Marketing SpecialistKennedyc Jan 2014 - Jan 2015Madison, Wi, Us• Optimized websites for over 181 Culligan & Cost Cutters Dealers• Increased the number of keywords ranking for CulliganNation.com (main Culligan website) from 1 to 8.• Constructed and implemented a backlinking program as a way to monetize SEO as a service• Overhauled and rebranded social media platforms • Increased daily social media engagement on Facebook for Culligan by 100% (2014 Average Reach 1.2K vs 2015 Average Reach 2.4K) • Monthly content creation using Replay App, WordPress, and Adobe Photoshop • Prepared quarterly SEO Audits and Reports including metrics such as Keyword Rankings, Page Rank, Moz Rank, Domain Age, Number of Backlinks, and Number of Indexed Pages• Performed landing page and ad testing for Facebook advertising (Average cost per Facebook Ad Video View $0.06)• Setup and monitored lead tracking for organic search using IfByPhone and Google Analytics• Lead employee & client training for Digital Advertising, Content Creation, and SEO• Interviewed candidates and prepared job descriptions for the positions of Digital Director, Digital Account Executive, and Web Data Analyst at Kennedy Communications• Consistently used the following tools to measure SEO metrics: Rank Tracker by Link Assistant, Google Analytics, Majestic SEO, and Moz Open Site Explorer -
Ppc, Seo, & Mobile Account ManagerBlackglass May 2011 - May 2013Sydney, Nsw, Au• Managed over 20 PPC & SEO accounts simultaneously on Google AdWords, Facebook, Yahoo!/Bing and LinkedIn • Spearheaded the pitch to land Blackglass' first Mobile Marketing client and won it• Promotion after 1.5 years from Pay-Per-Click Account Manager to PPC, SEO, & Mobile Account Manager • Promotion after 1 year from Pay-Per-Click Account Coordinator to Pay-Per-Click Account Manager• Became a Google Adwords Certified Individual • Became a Marin Enterprise Certified• Search Engine Optimization - meta tags, content writing, link building• Trained multiple employees in PPC Advertising and SEO• Experienced using Marin Enterprise Software, AdWords Editor, & Facebook Power Editor • Successfully up-sold clients on a quarterly basis by a budget of $1,000 or more• Liaised consistently with clients to set up and maintain SEM & SEO accounts• Generated strategy documents and new client pitches regularly for companies across Australia and Asia • Assembled monthly client reports• Lead a team with the initiative to integrate mobile marketing into the Blackglass agency • Organized and executed team building events • Wrote copy for 5 Twitter accounts and client Facebook communities• Attended Google and Marin training sessions -
Digital Marketing CoordinatorDepaul University’S Coleman Entrepreneurship Center Jun 2009 - Jun 2011Chicago, Il, Us• Oversaw all online marketing and digital media content for the Center• Built, designed, and launched Twitter (2), Facebook (2), YouTube, Yelp, and LinkedIn pages• Produced, executed, and monitored daily social media strategy to increase sales, create brand equity, and cultivate relationships with stakeholders through Twitter-968 followers, Facebook-494 fans, LinkedIn-330 members, YouTube, and Yelp• Constructed, proofread, and edited website and blog content using MoveableType, a Content Management System (CMS)• Created weekly email marketing campaigns sent to over 4,000 recipients• Engaged over 2,000 website visitors per month; over 60% new visitors in 2009• Received a pay increase for taking exceptional initiative to develop and implement projects outside of regularly assigned tasks• Website data analysis including revenue generation, total visits, and referring sites using Google Analytics and Excel• Developed marketing strategies for Coleman Center initiatives • Integrated an employee team-building program that fostered collaboration and cooperation• Wrote ads for Google Adwords and LinkedIn PPC campaigns• Crafted surveys in Survey Monkey for market research purposes -
Event CoordinatorRed Frog Events N Entertainment Pvt.Ltd Jan 2010 - May 2010• Corresponded with businesses across the U.S. to organize and plan for the Great Urban Race and the Warrior Dash• Coordinated events nationwide and provided on-site support with the St. Jude Children's Hospital Foundation • Directed and trained volunteers to perform duties at the Great Urban Race in Tampa, FL• Provided customer service via telephone and e-mail -
Social Media ConsultantSpecialty Cheese Company, Inc. Sep 2008 - Jan 2010Reeseville, Village Of, Wisconsin, Us• Trained two employees to use Twitter, Facebook, and online forums• Employed forums as a tool to direct traffic to website and generate sales in stores• Utilized Google Alerts as part of a viral marketing campaign• Documented statistics related to online forum posts -
Client Services RepresentativeNetworked Insights Jun 2008 - Sep 2008Chicago, Illinois, Us• Developed and implemented online community-building strategies• Social Media marketing and promotion• Assembled multi-media content to support the sales team• Conducted market research and was involved in product development • Wrote seed content for an online community• Tested new software(Company was a startup in 2008 and was acquired by American Family Insurance in 2017.) -
ServerVon Rutenberg Ventures Jun 2008 - Aug 2008Madison, Wi, Us -
Breakfast Attendant/Desk ReceptionistStaybridge Suites Jun 2005 - Aug 2005Atlanta, Georgia, UsAssumed responsibility for customers' needs pertaining to food service and accommodations.
Becca Berkenstadt Skills
Becca Berkenstadt Education Details
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Depaul UniversitySpanish -
Universidad Complutense De MadridSpanish
Frequently Asked Questions about Becca Berkenstadt
What company does Becca Berkenstadt work for?
Becca Berkenstadt works for Worldly Strategies, Llc
What is Becca Berkenstadt's role at the current company?
Becca Berkenstadt's current role is 🌎 Digital Marketing Specialist 🎤 Professional Speaker 🔹 Community Philanthropist.
What is Becca Berkenstadt's email address?
Becca Berkenstadt's email address is rb****@****aul.edu
What is Becca Berkenstadt's direct phone number?
Becca Berkenstadt's direct phone number is +160835*****
What schools did Becca Berkenstadt attend?
Becca Berkenstadt attended Depaul University, Universidad Complutense De Madrid.
What are some of Becca Berkenstadt's interests?
Becca Berkenstadt has interest in Social Media, Golf, Health, Children, Education, Dancing, Environment, Advertising, Science And Technology, Human Rights.
What skills is Becca Berkenstadt known for?
Becca Berkenstadt has skills like Social Media, Social Media Marketing, Google Analytics, Digital Marketing, Google Adwords, Facebook, Seo, Marketing Strategy, Ppc, Sem, Email Marketing, Marketing.
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