Becca Russell

Becca Russell Email and Phone Number

Program Management + Marketplace Program Design @ Expedia Group
Becca Russell's Location
Austin, Texas, United States, United States
Becca Russell's Contact Details

Becca Russell work email

Becca Russell personal email

n/a
About Becca Russell

Becca Russell is a Program Management + Marketplace Program Design at Expedia Group. She possess expertise in leadership, e commerce, illustrator, people management, account management and 16 more skills. Colleagues describe her as "Becca is the dream of every stressed-out team: a Project Manager who stays calm and collected under pressure and quickly removes blockers. Qualities like that are prized in any position, but they are particularly valuable in project management. Always patient and open to a desk drop-by, Becca immediately gives her full attention to the person in front of her, helping solve the problem or address the issue to the best of her ability. She leads a room with zero ego, finding the most efficient way to collaborate to get the job done. She also brings years of multifaceted experience to bear, offering cross-functional insights that contribute to next-level design, copy, and operational work.", "Becca Chavoya is someone you can build a team and a company around. Her flexibility and proficiency across strategy, marketing pitches, copywriting, and design are what make her a great manager across projects and accounts of all scales - exhibiting empathy and understanding for an individual's role in the orchestration of a project. She's a magnet for others like her. She can shift a company from just talking about having a culture of collaboration and transparency, to really delivering upon that promise every day.", and "I've had the pleasure of working with Becca on two teams: first, at Main Street Hub (now GoDaddy) and later at Left Right Media, where she acted as my Project Manager. I can say without exaggeration that Becca has been one of my all-time favorite coworkers. She's focused, dependable, organized, empathetic, and unfailingly positive in the face of hardship — all key skills for a team leader or Project Manager. Her optimism is infectious and in crunch time, it's Becca you want leading the charge. When others are mired in the details of a problem, Becca is carefully untangling each individual component, identifying her teammate's individual strengths, and constructing an approachable plan of attack. On her team at Left Right Media, I saw Becca own client communications with finesse and lead dev and design projects from conception to delivery. I would happily stand with her on any team, and I consider myself lucky that I've been able to do so twice already. She's an absolute asset to any company."

Becca Russell's Current Company Details
Expedia Group

Expedia Group

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Program Management + Marketplace Program Design
Becca Russell Work Experience Details
  • Expedia Group
    Program Manager, Marketing Programs
    Expedia Group Aug 2024 - Present
    Seattle, Wa, Us
    - Generate, drive, and execute program strategy in alignment with the objectives of our partner programs using competitive intelligence and data to support decision making - Design improvements to existing program gives and gets, ensuring balance with the broader program's portfolio - Primary point person for assigned initiatives; build project plans and roadmaps; identify project tasks, dependencies, and owners. - Establish roles, responsibilities, and decision rights across core working group teams; resolve blockers. - Manage self to plans; update as factors change, be creative in sourcing alternatives, and drive to clarify any root causes of change. - Ensure key stakeholder groups are represented at meetings and working sessions; identify and engage area owners as appropriate. - Understand key processes and desired outcomes across Programs at a high level - Provide regular, clear, and concise status updates to stakeholders and cross-functional teams - Develop and maintain a resource for key project artifacts, including Program materials and playbooks
  • Expedia Group
    Brand Program Manager
    Expedia Group Mar 2021 - Aug 2024
    Seattle, Wa, Us
    As a brand program manager at Expedia Group, I organize and coordinate brand initiatives that support the strategic direction of the business. My core priorities are:• Defining the Expedia Group brand- Develop our brand promise, brand positioning, target customers, value props and research​• Bringing the Expedia Group brand to life​- Express our identity, infuse brand into the Expedia Group B2B employee experience and reinforce at every touch point• Driving brand preference and loyalty​- Measure our success through brand health tracking, maintain a pulse on partner needs and champion the voice of our partner.​Tactically, I:- Manage and coordinate large-scale cross-functional brand initiatives that align with Expedia Group’s strategic goals, focusing on defining, activating, and enhancing brand loyalty and preference.- Streamline collaboration and allocate resources effectively among B2B brand, creative, growth marketing, product marketing, and sales enablement.- Actively engage senior stakeholders during key phases of projects, providing strategic insights and regular updates to ensure their ongoing support.- Lead the creation and execution of strategies to address challenges and minimize risks.- Build and sustain relationships with external agencies and suppliers, negotiating contracts, ensuring adherence to project specifications, and managing timelines and deliverables.- Manage the brand budget to ensure all initiatives are appropriately funded and stay within financial limits.- Keep project documentation, including plans, progress reports, risk assessments, and outcomes, comprehensive and up-to-date for stakeholder access.
  • Expedia Group
    Associate Brand Program Manager
    Expedia Group Sep 2020 - Mar 2021
    Seattle, Wa, Us
  • Expedia Group
    Project Manager, Global Partner Marketing
    Expedia Group Feb 2020 - Sep 2020
    Seattle, Wa, Us
  • Expedia Group
    Project Manager, The Creative Department | Vrbo, Part Of Expedia Group
    Expedia Group Jul 2019 - Feb 2020
    Seattle, Wa, Us
    - Day-to-day project management of multiple concurrent projects, serving as a daily point of contact for the marketing and creative teams, moving work successfully through a sprint cycle and/or project lifecycles.- Ensure the soundness of a creative project through reporting, project tracking, resource needs identification and analysis.- Partner with Creative Dept. leadership and management to support and evangelize the company's Agile Marketing process.- Utilize team feedback, retrospectives, and metrics to identify areas of opportunity and work with my team to continuously improve.- Integrate Agile principles into team creative development practices and Trello or Jira administration- Adhere to processes for the intake, briefing and management of projects, and for the management of partner communications, third-party vendors, outsourcing and reporting.- Partner with assigned marketing owners to establish and manage a sprint backlog, driving internal stakeholder engagement and prioritization.- Proactively provide risk management and contingency plans throughout sprints and projects.- Constructively and effectively negotiate sensitive issues with functional and cross-functional team members within a project team.
  • Stay While Coffee
    Catering Coordinator
    Stay While Coffee Jan 2022 - Present
  • Left Right Media
    Project Manager
    Left Right Media Jun 2017 - Jul 2019
    Austin, Tx, Us
    - Manage the day-to-day operations for an ongoing roster of 10+ clients- Manage a team of six employees across a range of disciplines: graphic design, UX/UI design, software development, website development and content marketing- Ensure timely delivery of all client deliverables- Anticipate and solve project roadblocks quickly and strategically- Lead the design and development of Wordpress, BigCommerce and Shopify websites from concept to deployment- Provide an excellent client experience through attentive service and clear communication
  • Left Right Media
    Copywriter
    Left Right Media May 2017 - Jun 2018
    Austin, Tx, Us
    As a Left Right Media Copywriter, I am responsible for owning, maintaining and delivering copywriting assignments for LRM clients.-Work directly with LRM's Art Director and Senior Designer on website design and front-end development projects-Write compelling, strategic copy for web, digital and print projects-Maintain high proficiency in Adobe Creative Cloud programs includeing InDesign, Illustrator, Photoshop, and Lightroom-Assist in converting and migrating published articles or contents to LRM maintained and managed apps and websites
  • Creativemornings/Austin
    Event Volunteer
    Creativemornings/Austin Mar 2018 - Mar 2019
  • Main Street Hub
    Manager, Content Specialists
    Main Street Hub Dec 2016 - May 2017
    Austin, Tx, Us
    -Manage a team of six Content Specialists-Launch new team of two Email Specialists-Hold weekly one-on-ones with all direct reports-Hold weekly huddles for Content Specialists and Email Specialists to brainstorm new ideas and provide constructive feedback to improve team performance-Identify and research trends in social media marketing and email marketing-Identify trends in customer requests to implement strategies that deliver an exceptional customer experience-Create customized email campaigns in Mailchimp-Create customized visual content for social media in Canva-Work with other Customer Success managers to ensure streamlined communication between teams and positive impacts on customer experience
  • Main Street Hub
    Senior Content Specialist
    Main Street Hub Apr 2016 - Dec 2016
    Austin, Tx, Us
    The Content Specialists - Customer Requests team is a group of content specialists who are skilled at turning our customer’s requests into beautiful visual creations. Part graphic designers and part creative writers, the team approaches each request with a strategic lens to ensure that our customers’ promotional needs are met. As a Senior member of the team, I:-Assisted in the launch of HubMail Custom, Main Street Hub's customized email marketing beta test-Collected HubMail Custom data and email marketing best practices for Account Management team-Created and led Visual Design Series, a professional development series for the Content team centered around the principles of graphic design-Coordinated and led new hire trainings for the Content Specialists team-Coordinated and led new hire trainings for the Content team
  • Main Street Hub
    Content Specialist
    Main Street Hub Nov 2015 - Apr 2016
    Austin, Tx, Us
    The Content Specialists - Customer Requests team is a group of content specialists who are skilled at turning our customer’s requests into beautiful visual creations. Part graphic designers and part creative writers, the team approaches each request with a strategic lens to ensure that our customers’ promotional needs are met. While on the team, I:-Created an average of 250 pieces original content for customers upon their request-Designed visuals in Canva-Led team brainstorms and daily challenges-Consistently exceeded quota requirements-Collected data on customer requests to develop strategies for the content team as a whole
  • Main Street Hub
    Social Media Community Manager
    Main Street Hub Jul 2015 - Nov 2015
    Austin, Tx, Us
    -Manage the social media profiles of 120+ clients from a wide range of industries around the country-Deliver excellent visual and written content-Meet daily and weekly SLAs with precision and accuracy-Designed and painted Storytellers Wall, a mural in the office that celebrates the stories of local businesses around the country
  • Haynes And Boone, Llp
    Attorney Development Assistant
    Haynes And Boone, Llp Sep 2014 - Jul 2015
    Dallas, Texas, Us
    -Coordinated and executed internal attorney training programs and events, such as CLE training-Communicated with external vendors for seminars and conferences-Assisted department director in content writing and editing-Performed day-to-day department administrative duties-Established and maintained good working relationships with attorneys at the firm -Coordinated and oversaw 2015 New Partner training
  • The Lone Star Film Society
    Marketing Intern
    The Lone Star Film Society Jul 2014 - Sep 2014
    Fort Worth, Tx, Us
    *Photograph Lone Star Film Society events, such as screenings, workshops and speaker series*Create graphics for website, such as banners and sliders, as well as print collateral*Assist with distribution of print collateral*Promote screenings and events via social media
  • Texas Casa
    Public Relations Intern
    Texas Casa Jan 2014 - May 2014
    Austin, Texas, Us
    *Produce weekly newsletter and monthly spotlight*Assist with media relations*Edit content for web and newsletters*Send email campaigns via Constant Contact*Assist with community outreach campaigns*Write press release templates*Place news stories
  • Wright & Greenhill, P.C.
    Legal Receptionist
    Wright & Greenhill, P.C. Aug 2013 - May 2014
    *Enter attorneys' billable time into filing system*Coordinate conference room schedule*Answer phones and emails*Research legal articles for attorneys
  • Austin Monthly Magazine
    Contributing Writer
    Austin Monthly Magazine Jul 2013 - May 2014
    Austin, Texas, Us
  • Orange Magazine
    Editor-In-Chief
    Orange Magazine Aug 2012 - May 2014
    *Edit weekly content for publication on website*Create content for publication on website*Publish content on website*Hold weekly editors' meetings*Hold monthly all-staff meetings*Manage a staff of 52 writers and editors
  • Hercampus Texas
    Contributing Writer
    Hercampus Texas Oct 2013 - Jan 2014
    *Produce content for HerCampus.com
  • Austin Monthly Magazine
    Editorial Intern
    Austin Monthly Magazine Jan 2013 - May 2013
    Austin, Texas, Us
    *Fact-checked*Wrote blurbs, event spotlights and features *Pitched story ideas*Conducted in-person and phone interviews*Produced events page*Researched story topics
  • Burleson Area Chamber Of Commerce
    Community Outreach Intern
    Burleson Area Chamber Of Commerce Jun 2011 - Aug 2011
    Burleson, Tx, Us
    *Assisted community outreach director with research and event planning*Produced newsletters and brochures
  • Burleson Now Magazine
    Editorial Intern
    Burleson Now Magazine May 2011 - Jul 2011
    *Shadowed editor-in-chief during interviews*Pitched story ideas*Wrote feature for publication

Becca Russell Skills

Leadership E Commerce Illustrator People Management Account Management Graphic Design Event Planning Photoshop Jira Team Leadership Adobe Photoshop Editing Marketing Operations Final Cut Pro Adobe Illustrator Adobe Indesign Project Management Copy Editing Copywriting Indesign Asana

Becca Russell Education Details

  • The University Of Texas At Austin
    The University Of Texas At Austin
    Journalism
  • The University Of Texas At Arlington
    The University Of Texas At Arlington

Frequently Asked Questions about Becca Russell

What company does Becca Russell work for?

Becca Russell works for Expedia Group

What is Becca Russell's role at the current company?

Becca Russell's current role is Program Management + Marketplace Program Design.

What is Becca Russell's email address?

Becca Russell's email address is be****@****hub.com

What is Becca Russell's direct phone number?

Becca Russell's direct phone number is +197235*****

What schools did Becca Russell attend?

Becca Russell attended The University Of Texas At Austin, The University Of Texas At Arlington.

What skills is Becca Russell known for?

Becca Russell has skills like Leadership, E Commerce, Illustrator, People Management, Account Management, Graphic Design, Event Planning, Photoshop, Jira, Team Leadership, Adobe Photoshop, Editing.

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