Melissa Becker, Mba work email
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Melissa Becker, Mba personal email
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Innovation—always thinking about what’s next—is key if a business wants to survive and find success. There’s no longer a “traditional” way of doing business, which means having driven, visionary sales, marketing, and communications experts who know how to articulate the key differentiators between how a company serves its clients compared to competitors. As a strategic-thinking senior executive who sees where the insurance industry is heading, I’ve positioned myself with the necessary skills and experience; bring a fresh approach to brand storytelling and digitally savvy sales, marketing, and communications strategies; and think innovatively when it comes to finding new opportunities for my companies to boost revenue and profitability while attracting and retaining loyal customers. Some characteristics and examples of success include: Highly driven by a strategic vision and able to champion multiple business priorities, I always find a way to win. Launching a high-performing sales and marketing organization for Berkley Asset Protection & lavalier.com that consistently exceeds annual goals and expectations to skyrocket revenue and policyholder retention. Creating, launching, and overseeing a best-in-class tech stack that allows our company to launch highly competitive D2C products worldwide. Leveraging high-impact marketing campaigns, creative storytelling, and brand building campaigns to affect measurable influence on the revenue pipeline, I’ve created compelling content for high-profile speaking engagements, promotional videos, and critical brand campaigns that have situated my companies to raise their industry prominence and generate interest in their people, products, and perspectives. Industries of Expertise: Insurance, Financial Services/Banks — Jewelry, Art, Museums, Galleries — EducationI’m active on LinkedIn and would enjoy connecting with you. Please feel free to reach out.
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Programs DirectorSproutrBrecksville, Oh, Us -
Vice PresidentLavalier Personal Jewelry Insurance Mar 2017 - Sep 2024 -
Vice President Lavalier.ComBerkley Asset Protection (A Berkley Company) Jan 2011 - Sep 2024Cleveland, Ohio, United StatesBrought onboard by Asset Protection's President for a newly created position, I wasted no time in strategizing and launching the company's first formal sales, marketing, and communications organization; folded data analytics as a key imperative into the omni-channel marketing strategy; and maximized performance of my team, budgets, MarTech stack, and a wide range of campaigns.After Berkley acquired Lavalier.com in 2016, I expanded my leadership scope to orchestrate Lavalier’s full-scale digital transformation while spearheading internal and external marketing, communications, and branding for domestic and international B2B and D2C products. As the leader of Lavalier’s Personal Jewelry Insurance Product, I optimized underwriting, servicing, marketing, sales, branding, UX, product development, and profitability; prompted a significant boost in policyholder retention, increased product revenue and profitability in 2020 to outpace growth objectives; and rolled out a new tech stack to enhance the user experience.Known for my versatility and ability to connect rapidly with others, I was tapped to join Berkley’s innovation training taskforce and evolved my personal role into the division-wide innovation ambassador. -
Regional Sales ManagerJewelers Mutual Insurance Company Oct 2006 - Dec 2010Recruited to step into a freshly minted role, I met the challenge to operationalize an aggressive growth strategy in the U.S. and Canada. No easy feat in an environment where a hesitant workforce was still reeling from a company reorganization and leadership turnover, but I’ve never been one to accept “that’s just the way we do it” as the right answer. By challenging people to ask themselves, “Why is it being done that way?” and “Is that the best way going forward?”, my teams found there’s always more than one way to achieve a goal. In the end, that's how we consistently delivered 5% to 12% above our annual growth and profitability targets. After gaining a deep, outside-in understanding of the market, competition, and customer needs, I developed an ongoing sales and prospecting strategy; led my team to strengthen and manage relationships with 150+ independent brokers while selling directly to targeted prospects/clients; and qualified and closed new business opportunities with accounts that generated $100K+ in annual revenue.Figuring prominently in developing and improving both commercial and personal insurance products, I served on the development and project team credited with fast-tracking the launch of a personal D2C insurance product in Canada. In charge of defining and executing a go-to-market (GTM) and sales strategy for the launch, we quickly surpassed our distribution goal by 25%.Not only did we position agency owners to achieve their revenue, profitability, and market share objectives, I personally fueled new business development with jewelers, agents, and customers by facilitating educational sessions and sales presentations at trade shows, conventions, and other industry events. -
Consumer Products ManagerSentry 2003 - 2006Cleveland, Ohio, United StatesAfter assembling a high-performing, 15-member insurance sales underwriting team, I trained, coached, mentored, and led individuals to fill and convert their sales pipelines while selling auto, home, and life insurance products across Ohio. Focused on boosting team performance, I created and managed annual budgets and sales forecasts for the state and sponsored quarterly sales meetings to improve collaboration and communication between sales and support teams—which was instrumental in increasing new business premium by 33% in 2004 and delivering an 87% spike in 2005. -
Sales ManagerThe General® 2000 - 2003 -
Emergency ServicesAllstate 1999 - 2000
Melissa Becker, Mba Skills
Melissa Becker, Mba Education Details
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Master Of Business Administration -
Marketing And Sales Management
Frequently Asked Questions about Melissa Becker, Mba
What company does Melissa Becker, Mba work for?
Melissa Becker, Mba works for Sproutr
What is Melissa Becker, Mba's role at the current company?
Melissa Becker, Mba's current role is Programs Director.
What is Melissa Becker, Mba's email address?
Melissa Becker, Mba's email address is me****@****hoo.com
What schools did Melissa Becker, Mba attend?
Melissa Becker, Mba attended John Carroll University, The University Of Akron.
What skills is Melissa Becker, Mba known for?
Melissa Becker, Mba has skills like Insurance, Underwriting, Selling, Negotiation, Marketing, Property And Casualty Insurance, Commercial Insurance, Strategy, Leadership, Sales Management, Strategic Planning, Sales.
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Melissa G.
Committed And Driven Project Manager I Passionate In Human Resources I Creative EntrepreneurGreater Hartford
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