Content Marketing Manager for a start-up company that is uniquely positioned to make study and work purposes easy for potential international students.*Responsibilities*◾ Manage "how people see us" ◽ Create and design online and offline marketing content ◽ Optimize and execute branding and marketing campaigns◾ Develop ideas to ensure the start-up maintains its "one-stop solution" strategy◾ Drive and increase traffic to the various platforms through excellent editing and writing skills

Junior Marketing Intern for Pfizer, a multinational pharmaceutical and biotech corporation*Roles and Responsibilities* ◾ Crafted captivating marketing tactics that would help optimize digital interactions with Healthcare Professionals (HCP's) ◽ Created a combination of approaches that best fits the needs of patients and doctors◾ Analyzed the product life cycle of Enbrel ◽ Highlighted and examined the differences between the life cycle of Enbrel and the life cycle of a general Pharma product ◽ Proposed tactics for better optimization of the life cycle of the product◾ Liaised with dedicated mentors to develop and implement innovative solutions with clear objectives and measurable outcomes*Activities*◾ Created a doctor-patient journey map by using compact visualization to gain insights of the entire customer experience◾ Developed and analyzed the different pharma customer personas; (their demographics, needs, different pain points) needed to create a seamless customer experience ◾ Gained insights and experience to better understand the pharmaceutical company◾ Transferred knowledge and expertise within the specified business unit◾ Participated in various training activities organized by the company ◾ Built strong network with experts in the medical field

Junior Marketing Assistant for Qaelum, a fast growing spin-off company from the University Hospitals Leuven*Activities* ◾ Developed and delivered organizational plans to ensure efficiency during participation in the Annual meeting for the American Association of Physicists in Medicine (AAPM), 2018◾ Developed ideas and formulated email proposals for prospects and clients as required◾ Created interesting and informative blog posts for the company

*Activities*◾ Developed a Moving to The Future (MTF) plan◾ Analyzed and developed a comprehensive business model canvas and customer value map