Played a key role in the design process, creating stylish and functional products that resonate with the target audience.Developed comprehensive marketing plans to effectively promote brand and products, utilizing various channels to reach the target market.Oversaw the artistic direction of the brand, ensuring consistency and alignment with our brand identity across all visual elements.Excelled in business development and retail: Implemented strategies to expand the business, including opening new retail locations and establishing partnerships with distributors.Collaborated with influencers and KOLs to promote the brand and products, leveraging their reach and credibility to increase brand awareness and sales.