Becky Kopprasch Email & Phone Number

Greater New York City Area

• Develop custom social media strategies for brand awareness and direct sales• Create monthly social media calendars with daily holidays, posting schedule and content ideas • Present monthly plans, content and creative layouts for feedback / approval• Write and publish all social media content and monitor pages for engagement• Manage all Facebook and Instagram advertising campaigns and analyze and adjust campaigns daily• Design and publish regular email blasts through MailChimp or ConstantContact• Design logos, flyers, brochures, postcards and business cards as well as online graphics using Adobe Creative Suite• Handle Accounts Payable, Accounts Receivable, billing, payment collection, deposits, monthly reconciliations, financial reporting, tax preparation and payments and annual budgets• Hire and train new interns and freelancers for social media and graphic design

• Graphic Designer: Logos, Brochures, Flyers, Business Cards, Print Ads, Typesetting, Twitter Backgrounds, Web Banners, Blog Headers, e-mail blasts, etc.• Web Designer: Wordpress, HTML/CSS, eCommerce• Social Media Marketing & Management : Twitter, Facebook, Google+, Pinterest, Instagram, YouTube, Digg, LinkedIn, StumbleUpon, Blogger, Tumblr• Copywriting: Blogs, Website Content, Brochures, Flyers and more.

• Worked directly with marketing vendors on all projects• Worked as a Graphic Designer for all print advertising, including newspaper ads, flyers, brochures, business cards as well as internal documents such as training manuals and letterhead• Social Media Marketing & Management - created and maintained the company's Twitter, YouTube and Facebook pages• Placed cable buys and helped produce Wizard of Oz TV commercials that ran nationally• Designed and edited company newsletter on a monthly basis• Maintained monthly, quarterly and yearly marketing budget• Organized all company-wide functions• Analyzed incoming call data on a daily basis to better target our audience• Booked and managed all trade-show appearances

• Executive Assistant to the Managing Director; provided administrative support, scheduled all meetings, appointments and booked travel• Personal Assistant to the Managing Director and President• Created agendas for all internal meetings• Worked directly with managers of all departments, including operations, technology, credit, legal, HR, accounting and sales

CLIENTS: Somerset Mortgage Bankers, Telco Stores, Fapitz’d, Brewster Honda, Jaguar of Great Neck, Heritage Jaguar, North Bay Cadillac/Hummer, Miracle Mile Harley Davidson, Donaldson’s Volkswagen, Ski Stop, Karat Shop, AJ Spa, Neil Automotive Group, Hustedt Automotive Group and Huntington Honda • Was invited back to the agency to work closely with the President and Vice Presidents on several new accounts as well as previous clients that I was familiar with. Campaigns included national and local print, radio and television advertising• Presented media plans and creative layouts to clients for feedback / approval• Edited mechanicals and ad proofs daily for final distribution to publications• Worked with publications directly for quotes, insertions, specs, deadline extensions and tearsheets• Coordinated all co-op advertising, from pre-approval to final submission• Forecasted media proposals and performed qualitative analysis on data received to fulfill client objectives

CLIENTS: Pine Belt Automotive, F.C. Kerbeck Auto Group, Long Island Volvo Retailers, Hassel Automotive, Hustedt Chevrolet, Neil Toyota• Worked directly with the Vice President of the agency on various automotive accounts. These campaigns included national and local print, radio and television advertising.• Developed new business pitches for prospective automotive clients and assisted in the development of the conceptual design for the dealerships• Presented media plans and creative layouts to clients for feedback / approval• Edited mechanicals and ad proofs daily for final distribution to publications• Coordinated co-op advertising for all clients, from pre-approval to final submission• Worked directly with external media vendors such as Cablevision, Newsday, Daily News and all Long Island radio stations

• Worked directly with the President and Vice President of the agency on various accounts, including some of the agency’s longest-standing automotive and retail clients. Campaigns included national and local print, radio and television advertising• Created insertion orders for all media• Presented media plans and creative layouts to clients for feedback / approval• Edited mechanicals and ad proofs daily for final distribution to publications• Forecasted media proposals and performed qualitative analysis on data received to fulfill client objectives

• Began as an intern, soon promoted to a full time position in the traffic department.• Coordinated all commercial copy that ran on Cox Radio Long Island’s two stations, WBAB and WBLI. Worked closely with the sales and production departments of both stations• Procured missing copy directly from clients and/or agencies and coordinated the copy for both stations• Inputted all sales contracts for both stations; produced daily, weekly and monthly inventory and revenue reports for analysis by the sales managers of both stations• Assisted the traffic managers of both stations; produced daily commercial log in their absence

Bachelors, Business / Economics

Three years into an economics degree, I decided to pursue a business degree as well. I completed both in four years with a 3.3 GPA..

High School Diploma, High School