Executive Director, California Health & Longevity Institute
Westlake Village, Ca
Head of wellness practice for Four Seasons Hotel; strategic planning and oversight of all aspects of programming, operations, branding, marketing and sales of the luxury wellness center known as California Health & Longevity Institute; including a fitness center, membership, nutrition department, healthy cooking school and demonstration kitchen restaurant, life balance department, and it’s integration with a luxury hotel, spa and medical center.Key projects: Secured and managed key accounts with national companies to support their corporate wellness programs; BCBS Association, Bank of America, PwC, Farmers Insurance and The Walt Disney Co. | Negotiated contracts for and executed an on-site reality TV show for two seasons, Extreme Makeover: Weight Loss Edition | Negotiated agreements and successfully managed a team to complete and publish a 255-page cookbook to promote the institute; The Wellness Kitchen, Adams Media | Designed and implemented corporate medical executive physical programs, including an special offering for Women’s Health by the successful coordination of the medical team with Four Seasons spa and wellness offerings; managed sales team who represented these services to Fortune 500 HR decision makers. | Successfully developed and launched a spa and fitness membership and local community fitness programs to support recurring revenue for the institute and hotel.Leader of a team responsible for growing the business from multi-million dollar annual loss to positive GOP in 3 years; including oversight and responsibility for aspects of budgeting, forecasting and P&L.Management training program faculty member; Coaching & Mentoring and Change Management topics; voted #1 facilitator 3 years in a row by class attendees. Women in Leadership speaker, workshop facilitator and discussion leader. Mentor for “Rising Star” (new leaders) for Four Seasons.Ranked in top 5% in management effectiveness in annual employee opinion survey four years in a row.
