Marketing, internal communications, consulting and management of employee engagement programs for Fortune 500 companies. Conference planner, travel management, program management for incentive and business meetings and events, including negotiation and budget management for programs of over $3MM and 1200+ attendees.Marketing and management consulting for education, wellness, and medical industry clients throughout Southern California. Projects: Consultant for behavioral health and education services company Cognition Builders, Inc. and Ilana Kukoff, Ph.D. Development, coordination and implementation of strategic programs and partnership to further sales of individual services; meetings, events, and trade shows. Consultant for practice management company Clifton & Associates, Inc. focus on development, budgeting, marketing, and vetting continuing education programs for Southern California doctors.

Successfully owned, managed and sold a subscription/membership-based day spa franchise for more than 7 years, employing more than 100 employees and supporting health & wellness in my community.Responsible for all business functions, including operations, service delivery, payroll, accounting/P&L, human resources, insurance, sales, marketing and customer engagement.

Head of wellness practice for Four Seasons Hotel; strategic planning and oversight of all aspects of programming, operations, branding, marketing and sales of the luxury wellness center known as California Health & Longevity Institute; including a fitness center, membership, nutrition department, healthy cooking school and demonstration kitchen restaurant, life balance department, and it’s integration with a luxury hotel, spa and medical center.Key projects: Secured and managed key accounts with national companies to support their corporate wellness programs; BCBS Association, Bank of America, PwC, Farmers Insurance and The Walt Disney Co. | Negotiated contracts for and executed an on-site reality TV show for two seasons, Extreme Makeover: Weight Loss Edition | Negotiated agreements and successfully managed a team to complete and publish a 255-page cookbook to promote the institute; The Wellness Kitchen, Adams Media | Designed and implemented corporate medical executive physical programs, including an special offering for Women’s Health by the successful coordination of the medical team with Four Seasons spa and wellness offerings; managed sales team who represented these services to Fortune 500 HR decision makers. | Successfully developed and launched a spa and fitness membership and local community fitness programs to support recurring revenue for the institute and hotel.Leader of a team responsible for growing the business from multi-million dollar annual loss to positive GOP in 3 years; including oversight and responsibility for aspects of budgeting, forecasting and P&L.Management training program faculty member; Coaching & Mentoring and Change Management topics; voted #1 facilitator 3 years in a row by class attendees. Women in Leadership speaker, workshop facilitator and discussion leader. Mentor for “Rising Star” (new leaders) for Four Seasons.Ranked in top 5% in management effectiveness in annual employee opinion survey four years in a row.

Responsible for building strategic partnerships for sales of individual and corporate health & wellness programs to support hotel occupancy and outlet use.Oversight of Fitness Center sales and retention for Four Seasons Hotel and CHLI combined fitness membership. Responsible for all aspects of marketing and social media for wellness programs. Sales consultation and advisory of programming to meet client needs.Program design and execution oversight.Promoted to Executive Director after just over a year of success in this role.

Leadership, marketing, management, office and business systems coach for small to medium-sized dental practices. Worked with over 100 practices in Southern California; with clients averaging a 45% increase in production. Facilitated classroom style training, one-on-one coaching and public speaking at industry events to achieve success in programs from 1 to 2 years per practice.