Becky White Email & Phone Number

Sheffield, Gb

Nottingham, England, United Kingdom

Responsible for leading a team of in-house copywriters in RO and the UK, overseeing and participating in the creation, proofreading and QA of engaging website content for diverse B2B and B2C clients using premium GoDaddy EMEA services products. Day-to-day senior point of contact for the team, managing content-related queries, escalations, and stakeholder communication to ensure project timelines, quality standards, and client objectives are met. A team mentor and leader, guiding junior team members and supporting management in upholding best practices, driving team engagement, and evaluating and improving processes.

Nottingham, United Kingdom

As a Creative Specialist working on the GoDaddy and 123 Reg brands in EMEA, I create compelling and optimised website content for clients, with the aim to maximise their business potential and grow their brand. I have a wealth of experience creating content, proofreading and copy editing. I've produced engaging, optimised and effective copy for wide range of B2B and B2C entrepreneurs and businesses, including e-commerce websites. Aside from copywriting, my other roles include search engine optimisation, copy editing, blog writing, sub-editing, and design direction.

Site Ambassador and dedicated point of contact for 'GoDaddy for Good', GoDaddy's volunteering, entrepreneurial empowerment and charitable donations group at the Nottingham site. Taking part in charity event planning, raising awareness and providing information regarding company charity and investment initiatives.

Nottingham, United Kingdom

Responsible for the management and optimisation of all digital marketing activities, including website content and product , SEO, PPC, email marketing and social media marketing.Key responsibilities: - Responsible for writing a range of optimised copy and content for the website, blog posts, email campaigns, magazine advertorials and social media posts - Proof reading and editing all marketing communications to ensure accuracy, tone and correct delivery of message - Management of all paid advertising (Google, Bing and Facebook) – streamlined performance via improvement of Quality Score, campaign structure and quality and quantity of traffic to the website in keeping with budget - Management of all SEO activity, including technical SEO, on and off page optimisation, local SEO, content creation and link building -Tracking, monitoring and reporting on key KPIs and ROI via use of Google Analytics, Search Console and SEO/keyword tools

Nottingham, United Kingdom

Responsible for:• Managing all on site content, email marketing, digital campaigns and online advertising• Tracking and reporting on performance of all digital activities and campaigns via analytics • Optimising and testing on site content and email marketing campaigns in order to hit key KPIs• Creating and implementing digital marketing strategies for the business• Management, measurement and reporting of PPC advertising• Measurement and optimisation of SEO

• Providing local marketing support for underperforming stores by managing and coordinating marketing activities across online and offline channels - including press, radio, outdoor, social media, events, shopping centre activity and direct mailing• Management of marketing POS and customer communications for store refits and resites, and organising marketing activity to support re-opening.

Providing support and troubleshooting for store colleagues and customers in relation to contact lens direct debit schemeDelivering targets for call answering, call times and rectifying supply issues

Chartered Institute Of Marketing Level 4 Certificate In Professional Marketing (Digital Marketing)

Modules studied; • Marketing • Intergrated Communications • Digital Marketing

Copywriting For Digital

Bachelor Of Arts (B.A.), Media Studies, 1St Class Honours

Activities and Societies: Rocksoc - Fresher Rep in final year

City And Guilds Diploma, Journalism And Radio Techniques