Becky Wells

Becky Wells Email and Phone Number

Senior Copywriter @ Motorway
London, GB
Becky Wells's Location
London, England, United Kingdom, United Kingdom
Becky Wells's Contact Details

Becky Wells personal email

About Becky Wells

https://www.beckywells.co.ukAn award-winning journalist and copywriter with a portfolio focusing on automotive and travel, and covering everything from magazine features and social media, to press releases and brand messaging. I am now leading digital copy as UX Copywriter at VML, working predominantly on Ford of Europe. I have built a portfolio in the editorial and publishing industry, with a focus on automotive journalism, covering road testing and car news for Top Gear, What Car?, Auto Express, PistonHeads and more. I have also had roles within PR, social media and marketing, developing creative strategies and B2B briefs for content platforms, events and editorial throughout automotive.I am supplementing my development with an evening-study Masters degree in Marketing at Birkbeck University of London. I received a First in my Undergraduate dissertation discussing the role of Twitter in the 2021 Formula 1 Abu Dhabi Grand Prix.

Becky Wells's Current Company Details
Motorway

Motorway

View
Senior Copywriter
London, GB
Website:
motorway.co.uk
Employees:
462
Becky Wells Work Experience Details
  • Motorway
    Senior Copywriter
    Motorway
    London, Gb
  • Vml
    Digital Ux Copywriter | Automotive
    Vml Dec 2023 - Present
    London, England, United Kingdom
    UX Copywriter for VML (formerly Wunderman Thompson), leading digital copy for Ford of Europe. Digital page creation for upcoming car and model launches, and writing e-commerce-focused copy for Ford’s digital sales experience, as well as the model configurator, product information and dealer integration. Working with UX and UI design teams across Figma and Miro, with agile project management through Jira. Ad-hoc conceptual copy and editorial input on other VML pitches including Dr. Martens and the University of Kent.
  • Tui
    Senior Copywriter | First Choice
    Tui Mar 2023 - Dec 2023
    Luton, England, United Kingdom
    Copywriting lead for the 2023 relaunch of online travel brand, First Choice, including building and development of TOV across the full brand. Creation of copy across all touchpoints, from booking journey content and product information, to brand messaging and direct response. Marketing copy including sales emails and newsletters to circa 400k subscribers, plus social media posts for Facebook, Twitter and Instagram, and sponsored content for partners across web merchandising.
  • Pace Six Four
    Editorial Manager | Aston Martin Formula One Team
    Pace Six Four Apr 2022 - Mar 2023
    Bicester, England, United Kingdom
    Creating editorial content for Aston Martin Aramco Cognizant Formula One Team and managing brand awareness, including interactions with drivers and key personnel, ESG and charity involvement, commercial partner content and campaigns worldwide, plus distributing associated press releases. Editing the AMF1 website and CMS through Contentful, plus creating weekly media reports and fan newsletters using Maileon and Mailchimp to circa 250,000 recipients.
  • Pistonheads
    Social Media Manager / Senior Writer | Pistonheads
    Pistonheads May 2021 - Apr 2022
    London, England, United Kingdom
    Managing daily social media content across Facebook, Twitter and Instagram, with community management across social and forums. Monitoring organic and paid analytics with tools including Hootsuite, Google Analytics, Facebook Creator Studio and Ad/Business Manager, alongside AirTable and editing tools such as Photoshop and CMS systems. Working with partnership, sponsorship and B2B teams to create paid-for marketing campaigns.
  • Pfpr Communications Ltd
    Senior Pr Account Executive | Automotive
    Pfpr Communications Ltd Jun 2020 - May 2021
    Maidstone, England, United Kingdom
    Launching new global car manufacturer INEOS Automotive and its products including creating brand messaging and TOV, building international PR plans and translations, planning launch events, securing press coverage, and dealing with journalists and internal stakeholders.
  • What Car?
    Road Tester / Automotive Writer | What Car?
    What Car? Oct 2018 - Jun 2020
    London, United Kingdom
    Driving, assessing and writing road tests/reviews of the latest cars on the market. Organising group tests and photoshoots, including production of the What Car? Car of the Year studio photography, and creating social media assets. Working with manufacturers and press to schedule launches, events and car bookings, as well as discussing press materials and car specifications.
  • Top Gear Publishing
    Editorial Assistant | Bbc Top Gear Magazine
    Top Gear Publishing Sep 2017 - Oct 2018
    London, United Kingdom
    https://www.topgear.com/car-news/becky-wellsSourcing and writing news stories and releases for both the magazine and TopGear.com. Planning logistics for road tests and photoshoots, including car bookings, motor and travel insurance, location scouting, international travel, and risk assessments/health & safety legalities. Organising the ‘Top Gear Performance Car of the Year 2018’ and ‘Top Gear on Ice’ features from conception.
  • Dennis
    Production Editor | Auto Express
    Dennis Oct 2015 - Aug 2017
    London, United Kingdom
    Managing production of the UK’s leading weekly motoring magazine. Working with designers on page layouts, including reprography work and photo editing with Photoshop and InDesign. Liaising with brands and external clients about upcoming content including advertorials. Sub-editing all content, including editorial input, grammatical changes and fact checking.

Becky Wells Skills

Print Production Management Editing Copy Editing Copywriting Magazines Journalism Photoshop Photo Editing Creative Writing Photography Social Media Music Digital Photography Writing Audio Editing Audacity Audio Imovie Sound Design Stories Logic Pro Music Production Audio Engineering Audio Post Production Small Business Management

Becky Wells Education Details

Frequently Asked Questions about Becky Wells

What company does Becky Wells work for?

Becky Wells works for Motorway

What is Becky Wells's role at the current company?

Becky Wells's current role is Senior Copywriter.

What is Becky Wells's email address?

Becky Wells's email address is be****@****ail.com

What schools did Becky Wells attend?

Becky Wells attended Birkbeck, University Of London, Birkbeck, University Of London, London School Of Journalism, Sackville Community College.

What skills is Becky Wells known for?

Becky Wells has skills like Print Production Management, Editing, Copy Editing, Copywriting, Magazines, Journalism, Photoshop, Photo Editing, Creative Writing, Photography, Social Media, Music.

Who are Becky Wells's colleagues?

Becky Wells's colleagues are Kimberly Silveira, Zoe Muddle, Emma A., 耿玉发, Muhammad Ali, Paul Middleton, Fine Ndlovu.

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