Bec O'Brien

Bec O'Brien Email and Phone Number

Partner at Antedote @ Antedote
san francisco, california, united states
Bec O'Brien's Location
London, England, United Kingdom, United Kingdom
Bec O'Brien's Contact Details

Bec O'Brien personal email

Bec O'Brien phone numbers

About Bec O'Brien

A strategic and intuitive insight specialist with 20 years of experience in roles across the UK, Australia and the US. As well as living and working in those places, she's researched most markets in between!Focused on actionable outcomes that drive decisions and strategy.Loves to work on tricky challenges, draw on innovative tools and methodologies that go deeper and 'discover the new' and work closely with clients to help them extract the maximum value from any project.Areas of expertise: Consumer and behavioural insight, innovation, brand positioning, comms, product and service optimisation, needs, decision making. Hiker and fan of Middlesbrough FC.

Bec O'Brien's Current Company Details
Antedote

Antedote

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Partner at Antedote
san francisco, california, united states
Website:
antedote.com
Employees:
8
Bec O'Brien Work Experience Details
  • Antedote
    Partner
    Antedote Jul 2015 - Present
    London, United Kingdom
    Antedote is a strategic insight and innovation consultancy, passionate about developing actionable recommendations for clients and creating ideas that launch. We are a team of curious, hybrid thinkers with a global perspective. Our team has extensive experience across a range of categories and amongst both consumer and b2b audiences. We're excited by complex challenges, and constantly innovate on ourselves to help drive the industry forward and deliver the best for our clients.
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  • Haines Mcgregor
    Head Of Insight
    Haines Mcgregor Sep 2012 - Jul 2015
    Lead of Haines McGregor Insight's team. Passionate about offer development and raising the bar in Insight to ensure it remains meaningful in new generation marketing.
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  • Added Value New York
    Vice President
    Added Value New York Jul 2009 - Jul 2011
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  • Added Value Sydney
    Associate Director
    Added Value Sydney 2003 - 2009
  • Stancombe Research & Planning
    Project Director
    Stancombe Research & Planning Sep 2001 - Sep 2003
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  • Harris Interactive
    Research Manager
    Harris Interactive 1996 - 2001
    Company formerly known as BMR (Business & Market Research).
    View

Bec O'Brien Skills

Brand Architecture Strategy Consumer Behaviour Brand Equity Fmcg Consumer Insight Marketing Strategy Ethnography Brand Development Positioning Business Insights Brand Management Competitive Intelligence Integrated Marketing Market Intelligence Brand Personality Product Innovation Innovation Consulting Market Analysis Consumer Behavior Survey Design Innovation Primary Research Online Research Brand Extensions Global Brand Development International Research International Marketing

Bec O'Brien Education Details

Frequently Asked Questions about Bec O'Brien

What company does Bec O'Brien work for?

Bec O'Brien works for Antedote

What is Bec O'Brien's role at the current company?

Bec O'Brien's current role is Partner at Antedote.

What is Bec O'Brien's email address?

Bec O'Brien's email address is be****@****ail.com

What is Bec O'Brien's direct phone number?

Bec O'Brien's direct phone number is +141585*****

What schools did Bec O'Brien attend?

Bec O'Brien attended Afa Adschool, The University Of Manchester.

What skills is Bec O'Brien known for?

Bec O'Brien has skills like Brand Architecture, Strategy, Consumer Behaviour, Brand Equity, Fmcg, Consumer Insight, Marketing Strategy, Ethnography, Brand Development, Positioning, Business Insights, Brand Management.

Who are Bec O'Brien's colleagues?

Bec O'Brien's colleagues are Yeshaia Blakeney, Riki Neill, Peter Pereira, Yasmin Gad.

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