Bee Hong Oon Email & Phone Number

A self-driven, passionate and creative marketing professional, with over 15 years of Brand Marketing and Product Innovations experience in established MNCs and SMEs. I am a highly energetic, positive-minded and versatile individual, with extensive hands-on experience in Brand Building, New Product Development, Packaging Design, TVC development, Social Media Marketing, Campaign Development, Market Research, Event Activation, Pricing and Inventory Forecasting/Management. As a leader, I have also coached & mentored Marketing Executives to develop them into high performing teams.Specialising in Personal/Beauty care and Food & Beverage categories, I have helped FMCG companies create winning products and marketing campaigns.One of the key success in Foods business was the development and launch of the 1st no Added MSG products in the seasoning category in Singapore, achieving 20% sales contribution. Another exciting launch in Personal care was the creation of 2 new shower variants, that were the 1st in the Market, generated hype and incremental sales for the category. The first new variant out sold all variants combined 2nd month after launch.For collaboration, networking and opportunities, I can be reached through this profile. Looking forward to connect with you!

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  University Of London

  Second Class Honours