Mary Persson Email & Phone Number

Cary, North Carolina, United States

• Collaborate with content, graphic design and sales team members to coordinate collateral production.• Sent more than 150 emails and increased the open and click-through rates while striving to document the increase of conversion rates.• Leverage Hubspot customer relationship management to track, organize, and maintain 40,000 sales contacts.• Form and lead five-member marketing team to develop and implement strategic marketing campaigns, improve efficiencies, and streamline project processes.• Research and define program growth initiatives with multi-departmental teams to implement marketing communication solutions.• Purchase and place dozens of advertisements with a variety of associations and publications to increase brand awareness and target specific audiences. Manage $75,000 ad budget.• Manage multiple projects including email campaigns, social media calendar and promotional materials development.• Create company’s first lead nurturing email workflow and expand breadth and complexity of all inbound workflows.

Raleigh Nc

• Create and implement community outreach campaigns to a variety of demographic groups to elicit feedback and educate the public about potential changes to the roadway patterns and the benefits of cycling.• Organize, schedule and attend large and small events to promote multi-modal transportation options.• Work on a team with management and staff to develop content to prepare news releases, social media posts, website content and electronic newsletters.• Fulfill information requests about multi-modal transportation facts in a timely manner.• Support government boards with monthly minutes and agendas by establishing and maintaining effective relationships with volunteer board members and various stakeholders.

Raleigh, Nc

• Teach non-English speaking adults basic English skills in a classroom setting• Design appropriate curriculum, worksheets, and practice exercises for a multi-level classroom• Direct classroom activities and maintain enthusiastic and encouraging attitude

Raleigh Nc

• Coordinated hundreds of hosts and guests to provide a positive customer experience at an at-home direct sales party• Demonstrated products in a hands-on environment, entered sales in database, resolved customer complaints

Raleigh Nc

• Oversaw statewide teacher grant program with hundreds of applicants annually• Supervised creation of database-driven website; implemented use of new website; increased efficiency of program• Coordinated events to increase public relations and brand awareness among key audiences

Raleigh-Durham, North Carolina Area

• Publications - Wrote, edited and distributed numerous internal and external newsletters, brochures and press kits• Media - Escorted media and video crews; wrote and distributed press releases• Student Art Program - Recruited exhibits, coordinated delivery and managed publicity• Statistics - Maintained databases, produced vital reports, organized data

Stamford Ct

• Wrote, edited and designed quarterly newsletter, annual report, brochure and other publications• Planned fund-raising campaigns including annual direct mail request and events• Developed and maintained database with 7,000 records to insure accurate donor records

Miami Fl

• Organized and filed all visas and passports for 500 crew members at various ports of call• Customer service duties included assisting 1000 passengers with excursions, financial transactions and general questions.

Certificate, Teaching English As A Second Or Foreign Language/Esl Language Instructor

Excelled in the Wake Tech Community College English as a Second Language (ESL) teaching certificate program. The program examined.

Bachelors Of Journalism, Public Relations, Cum Laude

Activities and Societies: Worked a variety of part-time jobs throughout college to pay for 80% of schooling. Internship in a private.

Certificate Of Communications