Mary Persson Email & Phone Number

Cary, North Carolina, United States

• Collaborate with content, graphic design and sales team members to coordinate collateral production.
• Sent more than 150 emails and increased the open and click-through rates while striving to document the increase of conversion rates.
• Leverage Hubspot customer relationship management to track, organize, and maintain 40,000 sales contacts.
• Form and lead five-member marketing team to develop and implement strategic marketing campaigns, improve efficiencies, and streamline project processes.
• Research and define program growth initiatives with multi-departmental teams to implement marketing communication solutions.
• Purchase and place dozens of advertisements with a variety of associations and publications to increase brand awareness and target specific audiences. Manage $75,000 ad budget.

Raleigh NC

• Create and implement community outreach campaigns to a variety of demographic groups to elicit feedback and educate the public about potential changes to the roadway patterns and the benefits of cycling.
• Organize, schedule and attend large and small events to promote multi-modal transportation options.
• Work on a team with management and staff to develop content to prepare news releases, social media posts, website content and electronic newsletters.
• Fulfill information requests about multi-modal transportation facts in a timely manner.
• Support government boards with monthly minutes and agendas by establishing and maintaining effective relationships with volunteer board members and various stakeholders.

Raleigh, NC

• Teach non-English speaking adults basic English skills in a classroom setting
• Design appropriate curriculum, worksheets, and practice exercises for a multi-level classroom
• Direct classroom activities and maintain enthusiastic and encouraging attitude

Raleigh NC

• Coordinated hundreds of hosts and guests to provide a positive customer experience at an at-home direct sales party
• Demonstrated products in a hands-on environment, entered sales in database, resolved customer complaints

Raleigh NC

• Oversaw statewide teacher grant program with hundreds of applicants annually
• Supervised creation of database-driven website; implemented use of new website; increased efficiency of program
• Coordinated events to increase public relations and brand awareness among key audiences

Raleigh-Durham, North Carolina Area

• Publications - Wrote, edited and distributed numerous internal and external newsletters, brochures and press kits
• Media - Escorted media and video crews; wrote and distributed press releases
• Student Art Program - Recruited exhibits, coordinated delivery and managed publicity
• Statistics - Maintained databases, produced vital reports, organized data

Stamford CT

• Wrote, edited and designed quarterly newsletter, annual report, brochure and other publications
• Planned fund-raising campaigns including annual direct mail request and events
• Developed and maintained database with 7,000 records to insure accurate donor records

Miami FL

• Organized and filed all visas and passports for 500 crew members at various ports of call
• Customer service duties included assisting 1000 passengers with excursions, financial transactions and general questions.

Certificate, Teaching English As A Second Or Foreign Language/Esl Language Instructor

Excelled in the Wake Tech Community College English as a Second Language (ESL) teaching certificate program. The program examined.

Bachelors Of Journalism, Public Relations, Cum Laude

Activities and Societies: Worked a variety of part-time jobs throughout college to pay for 80% of schooling. Internship in a private.

Certificate Of Communications