After amassing over 13 years of experience in the field of marketing, having served in diverse capacities within multiple organizations encompassing both client and agency roles, I have made the strategic decision to establish my own marketing agency.In light of India's rapid ascent towards becoming the world's largest economy, marked by the continual emergence of numerous startups across various industries, I am inspired to create an agency that offers comprehensive solutions to… Show more After amassing over 13 years of experience in the field of marketing, having served in diverse capacities within multiple organizations encompassing both client and agency roles, I have made the strategic decision to establish my own marketing agency.In light of India's rapid ascent towards becoming the world's largest economy, marked by the continual emergence of numerous startups across various industries, I am inspired to create an agency that offers comprehensive solutions to burgeoning brands. These brands, predominantly emphasizing return on investment (ROI) and sustained annual growth, stand to benefit from our tailored services.Our ethos revolves around fostering mutual growth, and I welcome the opportunity to engage in further discussion. Let us connect and explore collaborative possibilities. Show less

Successfully launched a senior living brand (Vardaan Senior Living) in Delhi from scratch.Logo & Tagline, Website, Forecasting, Budgeting, Media Buying, Planning, Strategy, Branding, Lead Generation, Site Visit and Booking.We were able to spread the awareness and generate relevant leads, which eventually converted to bookings.Apart from this, we have helped multiple real estate brands in generating qualified leads which get converted into bookings.We also managed clients from… Show more Successfully launched a senior living brand (Vardaan Senior Living) in Delhi from scratch.Logo & Tagline, Website, Forecasting, Budgeting, Media Buying, Planning, Strategy, Branding, Lead Generation, Site Visit and Booking.We were able to spread the awareness and generate relevant leads, which eventually converted to bookings.Apart from this, we have helped multiple real estate brands in generating qualified leads which get converted into bookings.We also managed clients from hotel & restaurant industry, salon , NGOs, Schools & Institutes. Show less

Got a chance to manage Google accounts worldwide for Google Store, Chromecast, Pixel Phones, Nest Audio, Nest Cam etc.I was handling search ads over Google, Yahoo, Bing, Amazon and Apple accounts. Keyword research, ad copies, bid strategy, campaign setup, daily/weekly/monthly reporting.Coordinating with teams from APAC, EMEA and USA region.It was a great learning experience with the world's biggest media agency.

Helped agency in wining multiple clients for digital marketing services. Successfully launched pre-school in Gurugram (Vallores Pre-School). Boosting awareness to establish and positioning the brand within the target audience (5 km around the school) and helped school to drive admissions.During this tenure, I have worked for the following brands ;(1) Ashiana Foundation. (Social Media)(2) Kica Active. (Social Media)(3) Shubhashray Housing India. (Lead Generation)(4)… Show more Helped agency in wining multiple clients for digital marketing services. Successfully launched pre-school in Gurugram (Vallores Pre-School). Boosting awareness to establish and positioning the brand within the target audience (5 km around the school) and helped school to drive admissions.During this tenure, I have worked for the following brands ;(1) Ashiana Foundation. (Social Media)(2) Kica Active. (Social Media)(3) Shubhashray Housing India. (Lead Generation)(4) MakClan Creations. (Social Media)(5) Vallores Pre School. (Social Media, Lead Generation, Branding, Content Marketing)(6) Simon India Limited. (Social Media)(7) TradeUNO Fabrics. (Social Media, Lead Generation, Branding, Content Marketing) Show less

It was my first experience of working for any Real Estate company. I have joined there to establish and lead the Digital part of their marketing. I have managed to deliver a good number of Leads every month. I have managed to drive huge engagement on their Social Media platforms.I was managing a team of 3 people in-house. I was handling and coordinating 4 agencies and multiple publishers. I was also coordinating cross-department within the company. I was actively taking part in strategic… Show more It was my first experience of working for any Real Estate company. I have joined there to establish and lead the Digital part of their marketing. I have managed to deliver a good number of Leads every month. I have managed to drive huge engagement on their Social Media platforms.I was managing a team of 3 people in-house. I was handling and coordinating 4 agencies and multiple publishers. I was also coordinating cross-department within the company. I was actively taking part in strategic planning and then executing it successfully. A few highlights are mentioned below: a) Setting up Google Adwords accounts, individually for all of their projects. b) Setting up Facebook Ad account, individually for all of their projects. c) Setting up Taboola Ad account, for content marketing. d) Driving engagement on social media platforms - Facebook, Linkedin, Twitter, Instagram and Youtube. e) Managed to generate more than 4000 leads per month. f) Developed a lot of video content for their Youtube and social media. g) Successfully executed multiple social media campaigns. h) Managing an internal team of 3 people. i) Coordinating with cross departments like sales, legal, accounts and CSR. j) Handling multiple agencies and publishers. k) Planning monthly and quarterly budget. l) Participating in quarterly and annual strategy planning.m) Reporting to senior and top management. Show less

I have joined Digital Web Solutions to lead their Digital Marketing and I was managing a team of 4 people. They majorly have offshore clients from countries like USA, Canada, Australia etc. These are mostly SMEs who were into small businesses like Movers & Packers, Cleaning Services, Pest Control etc. These clients have the monthly budget range of USD 500 to USD 5000, and we were responsible to provide them enough leads to run their business. Delivering leads in the small budget is a very tough… Show more I have joined Digital Web Solutions to lead their Digital Marketing and I was managing a team of 4 people. They majorly have offshore clients from countries like USA, Canada, Australia etc. These are mostly SMEs who were into small businesses like Movers & Packers, Cleaning Services, Pest Control etc. These clients have the monthly budget range of USD 500 to USD 5000, and we were responsible to provide them enough leads to run their business. Delivering leads in the small budget is a very tough job and requires very detailed planning and execution.We were using Google and Facebook ads to generate leads for them.Preparing and sending the weekly and monthly report. A few highlights are mentioned below: a) Managing multiple offshore clients from Australia, UK, USA. b) Managing a few clients from India as well. c) Managing PPC team. d) Co-coordinating with Business Developers, Project Managers, Developers and Designers. e) Briefing the performance to management every week. f) Managing Google Adwords, Bing, Facebook, Linkedin, Twitter, Adwords Express etc. Show less

The person who has hired me in my very first company has hired me here to manage an e-commerce client he has ‘Freecultr’. This company was into clothing and apparel business and we had to do online sales for them via Google Ads. The first month it was very difficult but from the 2nd month, we were able to deliver sales as per the proposal. We have also received the client appreciation email for the same.
The client has the plan to shift the online business to off-line stores and soon he stopped… Show more The person who has hired me in my very first company has hired me here to manage an e-commerce client he has ‘Freecultr’. This company was into clothing and apparel business and we had to do online sales for them via Google Ads. The first month it was very difficult but from the 2nd month, we were able to deliver sales as per the proposal. We have also received the client appreciation email for the same.
The client has the plan to shift the online business to off-line stores and soon he stopped selling through its website.
This made us move from this agency, and he joined Digital Web Solutions and he hired me there again.
Highlights:
a) We have planned and designed display remarketing campaigns.
b) The first time we have practiced RLSA campaign (search remarketing ads).
c) We have successfully implemented Dynamic Re-Marketing, G A Re-Marketing, PLA Ads, Enhanced Sitelinks, Image Ad Extension, RLSA etc. 
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Mydala was into deals and coupons and my role was to establish their Digital Marketing for both Web and WAP.
Here I was working alone and my responsibility was to get coupons downloads by the customers, both from the Website and their Mobile Site. I had worked on VAS as well.
Highlights:
a) E-Mail and SMS marketing.
b) Campaigns for Vodafone WAP (VAS), including WAP and InApp ads. 
c) My responsibility was also to co-ordinate with different publishers like Google… Show more Mydala was into deals and coupons and my role was to establish their Digital Marketing for both Web and WAP.
Here I was working alone and my responsibility was to get coupons downloads by the customers, both from the Website and their Mobile Site. I had worked on VAS as well.
Highlights:
a) E-Mail and SMS marketing.
b) Campaigns for Vodafone WAP (VAS), including WAP and InApp ads. 
c) My responsibility was also to co-ordinate with different publishers like Google, Yahoo, InMobi, Buzzcity, Tyroo, Komli, Adiqyuity, Vserv etc.
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This was my first agency experience and I have got 2 big clients to work on, Cleartrip for Flights and Hotels bookings and Berkshire Insurance for Travel and Health Insurance. I got great exposure and learning with this company, but unfortunately, because of some family issues, I had to leave this company very early.
Highlights:
a) Handling Google Search and Yahoo Search
b) Keyword planning.
c) Creating Ad-Groups and Ad-Copies.
d) Weekly and Monthly… Show more This was my first agency experience and I have got 2 big clients to work on, Cleartrip for Flights and Hotels bookings and Berkshire Insurance for Travel and Health Insurance. I got great exposure and learning with this company, but unfortunately, because of some family issues, I had to leave this company very early.
Highlights:
a) Handling Google Search and Yahoo Search
b) Keyword planning.
c) Creating Ad-Groups and Ad-Copies.
d) Weekly and Monthly reporting.
e) Client servicing. Show less

After doing my MBA, I have not taken campus placement, as I was very much sure that I have to make my career in Digital marketing. I have joined iYogi as SEM Executive and started working on Google Search Ads. Google Ad was just started in India and still, it was at a very early stage. Apart from Google, I was also worked on Yahoo Search Ads.



Highlights:
a) Generating In-Bound calls for Tech_Support online.
b) Managing Google Search Ads.
c) Managing Yahoo Search… Show more After doing my MBA, I have not taken campus placement, as I was very much sure that I have to make my career in Digital marketing. I have joined iYogi as SEM Executive and started working on Google Search Ads. Google Ad was just started in India and still, it was at a very early stage. Apart from Google, I was also worked on Yahoo Search Ads.



Highlights:
a) Generating In-Bound calls for Tech_Support online.
b) Managing Google Search Ads.
c) Managing Yahoo Search Ads.
d) Creating Ad-Groups and Ad-Copies
.e) Weekly and Monthly reporting.
f) Competitor analysis.
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Topic: A study of Brand positioning & consumer behavior of HT-MINT newspaper in Noida.(In respect of consumer attitude and belief towards the HT-Mint)RESPONSIBILITY: Promotion of HT-Mint newspaper in Noida and it's suburban areas. My core responsibility was to interact with the people, providing awareness to them regarding HT-Mint, taking their views on HT newspaper and doing analysis on the basis of collected data.