Belinda Martinez Email and Phone Number

Highly accomplished senior executive with career success in the insurance industry. Key areas of expertise include: P&L, delivering record growth and profits, strategic planning, product development, operations, new ventures aimed at reaching new market segments including direct-to-consumer, customer experience and innovation.Select Highlights:° Developed and implemented strategy resulting in growth from $3B in total premium to more than $9B in premium and from 12.7 million enrollees to 22 million enrollees during tenure as head of sales and marketing° New sales of over 1 million B2B enrollees every year during tenure as head of sales and marketing° New market strategies resulting in a venture to sell health insurance products directly to consumers, reaching 1.2 million enrollees by the third year and becoming the company's most profitable segment ° Launched new Customer Experience (CX) and Innovation practice resulting in the launch of new, non-traditional products, increased conversion rates for new customers and higher retention rates° Created Medicare structure to focus on alliances with Medicare Advantage Organizations (MAOs) resulting in significant growth and profitability° Improved overall business performance to deliver record profits year over year since 2015° Developed and implemented an expansion strategy launching Dentegra Seguros Dentales, a for-profit subsidiary in Mexico which has become the market leader in dental and vision insurance in that country