Belinda Boh Email & Phone Number

Represented APAC Op Co in beIN's 2022 beTOGETHER Global Talent Programme

Responsible for all trade, affiliate and consumer marketing activities and initiatives - covering the breadth of the PayTV and OTT player (beIN SPORTS CONNECT) distribution spectrum. My role here focuses on maximizing the reach and affinity of the brand to consumers, as well as strategically drive value for beIN’s business on all of beIN’s affiliate platforms.

Singapore

Conceptualised & managed both strategic, tactical marketing and viewership campaigns through traditional and digital platforms. Built awareness and strengthen brand affinity with target consumers, trade partners and the media for the A+E Networks TV channel brands (HISTORY™, Lifetime, FYI, Crime & Investigation Network, H2) in Southeast Asia.

Singapore

Managed a portfolio of accounts in South East Asia to achieve long-term success, while ensuring customer service excellence. • Identify synergies between the brand environment of our specific channels and relevant advertiser goals with aligned target audiences.• Ideated and curated advertising sales opportunities for client proposals whilst working closely with internal departments and external vendors. Supported international offices (EMEA, LATAM, US) with ad sales related… Show more Managed a portfolio of accounts in South East Asia to achieve long-term success, while ensuring customer service excellence. • Identify synergies between the brand environment of our specific channels and relevant advertiser goals with aligned target audiences.• Ideated and curated advertising sales opportunities for client proposals whilst working closely with internal departments and external vendors. Supported international offices (EMEA, LATAM, US) with ad sales related requests and proposals. • Project-managed client’s on-air and on-ground campaigns from start to end, keeping client’s up-to-date on campaign progress & ensuring service excellence. Show less

Singapore

Actively involved in the promotion and growth of DNAP’s portfolio of seven high quality non-fiction brands through marketing and ad sales support; achieving SE Asia's 2010 target of maintaining PAX top ten leadership position for Discovery Channel,TLC and Animal Planet.

Singapore

• Handled media planning and buying duties for Hewlett Packard (Regional)• Developed media strategies and approaches for HP’s campaigns • Conceptualised creative and and integrated media buying solutions for HP’s product launches....