Belinda Hamlyn Email & Phone Number

Adelaide, Sa, Au

Adelaide, South Australia, Australia

As the senior point of contact for social and digital strategy, digital marketing, and digital media, this role collaborates with all Hughes consultants including in-house content creators to deliver complementary social and digital strategies to drive client communication results, including brand awareness, website traffic and engagement. This role draws on previous experience in analysing and interpreting data to provide insights for continuous improvement of social media campaigns, digital marketing campaigns and website performance, with strengths in branding, marketing communications, media planning and buying, and training.Key responsibilities include: - Social media auditing - Social media strategy development - Social media community management and influencer campaign management - Delivering social media client training – workshops and one-on-one training - Digital content creation to support client communication pillars – in conjunction with in-house graphic design and videography specialists - Digital advertising strategy development, creating, optimising and reporting on campaign outcomes to drive performance outcomes - Managing client digital communication channels including website content and email marketing - Website auditing for SEO and content performance opportunities - Regular analysis and overall client reporting using tools such as Google Analytics, social listening tools, social and advertising platforms, website performance and SEO tools for continuous client improvement. - Business development, sourcing social and digital opportunities for new and existing clients

Graddipcomm(Pubrel), Communications (Public Relations)

B.Winemktg, Marketing