We put prestige beauty & wellness into the hands of our customers while putting milk on the table for those that share our brand.

Partnered with world's largest private label manufacturer of prestige beauty to launch their own social selling model.

• Overall responsibility of nation’s largest geographic market including Hawaii, Alaska, Guam, & Saipan• Executive leadership of 465 District, Division, & Regional Sales Managers and +250K Independent Sales Representatives• Drive sales & profitability through development & execution of Associate, Representative, and Consumer strategies• Leadership and Field Development of Avon’s Direct Sales & Multi level model through the partnership of our Associate Sales Force and Independent Sales Force

• Overall responsibility of nation’s largest geographic market throughout the Western U.S., Hawaii, Alaska, Guam, & Saipan• Executive leadership of 230 District & Division Sales Managers and +125K Independent Sales Representatives• Drive sales & profitability through development & execution of Associate, Representative, and Consumer strategies• Leadership and Field Development of Avon’s Direct Sales & Multi level model through the partnership of our Associate Sales Force and Independent Sales Force

• Compensation, incentives and recognition for all U.S. Representatives• Design and implement new Representative and development programs• Create incentives and recognition for +1,350 U.S. based field associates• Led Avon’s charge for new compensation for MLM strategy • Implement strategy to develop Hispanic market

• Design strategic initiatives, competitive analysis, compensation plan, and web platform for creation and execution of new Direct Sales & MLM Strategy• Overall responsibility for training, digital, communications, marketing integration, and compensation arenas of this +100 million business• Responsible for operational profit, budgeting, and expense control• Leadership of Regional Sales Associate force throughout the U.S.

• Led and coached the Regional Sales Team for U.S. Business. The team’s primary objective is Business Leader Development to increase Sponsoring, Business Leader Count, and Sales• Created and rolled out Shaklee’s first integrated career bonus plan, FastTRACK, in The U.S. and Canadian markets. The strategy delivered exponential results in productivity, growth, and retention of New Business Leaders. • Researched, developed, and executed strategic initiatives to promote the next generation of Independent Business Leaders throughout the United States• Developed the “Area Development Plan” to identify geographical locations throughout the country for in-depth targeted growth and development• Worked with Executive Committee and internal Departments on strategy, training, communication, and incentives for U.S. Business• Worked closely with I.T. and Marketing to create online business tools for the Independent Business Leaders

• Geographical expansion of $1B Direct Selling Beauty Company into the United States• Work closely with senior executive team in Lima, Peru to develop and execute sales, marketing, and operational strategies for U.S. market• Strategic business planning & analysis• National budgeting for sales force and sales support• Company spokesperson for media publicity • Development of national recruiting and brand advertisements • State of the business updates and proposal presentations to senior executive team• National staffing and performance coaching of U.S. sales force

• Led large sales organization with annual sales of +$50M in two unique markets (Colorado/California)• Staffing and performance coaching for 20 areas • Succession Planning• Coach, Develop, and Mentor staff of 20 direct reports• Influence and promote growth of over 9,000 Independent Representatives

• Circle of Excellence Manager ranking top 10% in the nation• Cultivated large Hispanic markets in both California and Colorado• Directly responsible for the training, recruiting, and development of over 550 Independent Sales Representatives. • Assisted on various national task forces throughout North America to promote new programs and implementation of new roles.

• Sales Presentations for all potential Advertising Clients• Develop and design all Advertisements for over 40 corporate clients• Collaborate and manage all aspects of Multi-Media Advertisement productions • Working closely with Radio Marketing Representatives for Morning & Afternoon Drive time spots, Mailing House Agents to mail to over 70,000 homes throughout Santa Cruz County, and TCI Cable to guarantee premier spots for my clients

• Computer Site Specialist & Trainer• Responsible for all Customer Care, Billing, & Office Management throughout Santa Cruz County• General Ledger Reconciliations & Master Accounts