• Managed Serrala's social media channels, including LinkedIn, X, YouTube, and secondary channels, ensuring engaging content.• Developed and executed brand engagement campaigns to increase brand awareness and drive online community growth.• Oversaw influencer marketing efforts in the B2B finance space to co-create content with thought leaders.

- Identification and collaboration with relevant influencers to amplify campaign reach and engagement.- Negotiation and management of influencer partnerships, ensuring alignment with brand values and campaign objectives.- Creation of influencer content guidelines to maintain brand consistency.- Monitoring and analysis of influencer campaign performance, providing insights for future collaborations and optimizations.- Integration of UGC into broader marketing strategies to enhance brand storytelling and audience connection.- Development of influencer activation plans for key product launches.

- Ideate, produce and launch all the content for Instagram, Facebook, Twitter X, Threads, TikTok & Youtube.- Creation and monitoring of the marketing dashboard ensuring continuous optimization and maximum campaign conversion in coordination with an external agencie involved + external suppliers.- Definition of content strategy and inbound marketing request.- Optimization of branding campaigns, acquisition and conversion/performance.- Identification of insights and KPIs of interest in collaboration with the Product Marketing, Ambassadors & Engament department.- Develop new content ideas and identification of opportunities for creating valuable content based on available data.- Definition of tactical content strategy to launch new functionalities of Airtm's app.- Planning, monitoring, and analysis of campaign results on social media channels.- Generation of necessary briefs for the proper campaigns development.- Search for partners, KOLs & Influencers for the execution of special content pieces and management of the content creation budget.- Analysis of campaign KPIs for content optimization and boost it if is necessary.- Development of a monthly results presentation.- Identify relevant digital content trends for each communication target.- Assistance to the marketing department.

Created all the new content from Colombia for all the Latin American market audience.Managed team, created scripts and approaches for the promos in TV & Social Media of all Crehana courses. Supervise the delivery of the material efficiently. Coordinate acquisition and maintenance of all equipment.

Created content and execution of advertising campaigns for social media channels like Facebook and Instagram increasing 5% the occupancy in the touristic apartments and winning 8.0 in Booking Travelers Award. Improve SEO in 4 languages getting more direct reservations. Follow up, concierge and 24/7 emergency assistance of clients during their stay in all the properties in Barcelona.

Coordinate and implement Social Media & Marketing Campaign in Facebook, Twitterand Instagram to promote the consumption of Japanese Cuisine. 80K views in Facebook ad with less then U$D300 investment. Also Marketing strategy for radio, buses and magazines (ATL).Photography and adverting spots for the restaurant and delivery service. See video on link.

Pre-Contractual, Negotiation and Contractual Agreements coordination for the Super Bowl 2015 strategy. Creation of working Process to implement local and internationals Media Campaigns in the US, Canada, UK and German market. Agencies and Suppliers implementation of referring agreements for subcontracting of national and international campaigns. Follow up of the promotion “Destination Ecuador” with all providers with multinational agencies. Optimized resources in search and promotions of new agencies and suppliers.Maintaining GPR Budget and Allocations.

Covered the photographic and Audiovisuals communications for the Ministry, Script Writer for the Audiovisual communications and Spots. Recorded in different schools throughout the country. Production of Content for the Ministry Internet channels in YouTube and Flicker.

Advertising.Corporate.Interviews.Fashion.Photography

Airbnb is a company that connects travelers with accommodations in local homes. As part of theservice, Airbnb offers professional photography for the homes listed on their site.

Implementation of different media content for the programs of the "New Signal for the First Friendly channel"​ in Argentina & Latin America. Friendly world.Some cycles: - Lovers, - Vanguardians, a cycle to talk about lifestyle and music.- Libercine, Shortfilms for all over latinamerica.- TopTaste, a food cycle with a lot of style and filmed in a great riverside argentinean house. - Night runners.

Creation and recording for TV Spots. Coordinate Shooting equipment.First/Second Cameraman Assistant. Control of Video Assist and Offline Editing.

Chair of photography for students of the fifth semester of Tourism Technique.Field trips, basic photography techniques with DSRL cameras.Design workshop with tools like Photoshop.

Production and Recording in: Miami, New York, Las Vegas, San Francisco, Los Angeles, Santiago de Chile & Caracas for Fashion TV. Post production of the programs: Un Día Con, Making of, Fashion Special y Am-Pm for Fashion TV.

- Creación de contenido audiovisual para plataforma e-learning.- Desarrollo de exámenes interactivos.- Generación de contenidos multimedia para venta del sistema e-learning.