I am passionate about making online and offline projects work. Mostly in a Producer role, meaning budgeting, marketing planning, project management, change/re-organization facilitation, day-to-day management, crisis management, development and logistics coordination. I am particularly excited with trade marketing, merchandizing, event management, art and design production.
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Business Development ManagerLong Tale GamesBelarus -
Business Process Development ManagerLong Tale Games Jan 2024 - Present -
Business Development ManagerLong Tale Games Nov 2022 - Present -
Project Manager Team Lead (The Agency\Creative Agency\Project Care)Wargaming Mar 2021 - Dec 2021Minsk, BelarusLead and mentor the project management team- Manage and track team workload- Monitor team performance and report on metrics- Help the team to resolve any issues or conflicts- Establish and improve project management processes- Create inspiring environment with an open communication culture- Participate in defining strategic objectives- Manage relationships with The Agency clients and stakeholders- Foster collaboration with all teams of The Agency- Be… Show more Lead and mentor the project management team- Manage and track team workload- Monitor team performance and report on metrics- Help the team to resolve any issues or conflicts- Establish and improve project management processes- Create inspiring environment with an open communication culture- Participate in defining strategic objectives- Manage relationships with The Agency clients and stakeholders- Foster collaboration with all teams of The Agency- Be involved in sale and pre-sale phase of projects- Work as a Project Manager on ongoing projects- Ensure projects execution within given constraints- Coordinate internal workforce and third parties for the flawless execution of a project- Monitor the progress of the project activities and report status to client and stakeholders regularly- Perform post-launch activities (lessons learned, analytics, etc.) Show less -
Visual Communications ProducerWargaming Jan 2019 - Mar 2020Cyprus- Adapting product marketing strategy for integrated marketing communications (i. e. tactical execution via multiple communication channels) - Marketing assets requirements and acceptance criteria elicitation- Marketing assets production pipeline setup and management- Hiring in-house and 3rd party talent for assets creation (art, design, video, animation, print, merchandize etc.)- Art, design and production teams management (CIS, France, Germany, USA, Taiwan, Australia)-… Show more - Adapting product marketing strategy for integrated marketing communications (i. e. tactical execution via multiple communication channels) - Marketing assets requirements and acceptance criteria elicitation- Marketing assets production pipeline setup and management- Hiring in-house and 3rd party talent for assets creation (art, design, video, animation, print, merchandize etc.)- Art, design and production teams management (CIS, France, Germany, USA, Taiwan, Australia)- Assuring visual communications guidelines compliance across project teams (development, marketing, publishing, 3rd party service providers, customer support, community management, corporate teams etc.)- Coordination and management of sales channels’ visuals - production, installation and usage (online store fronts, offline retail, exhibition booths etc.) Show less -
Producer, Project ManagerMad Crusader Inc. Sep 2014 - Dec 2018Minsk, Belarus- Facilitation and management of games and services development;- Budget planning and management;- People planning and management;- Project management;- Decision package preparation (for PMF validation).
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Special Projects Manager / Product Manager At Kanobu Network (Rambler-Games Llc)Rambler&Co Nov 2011 - Sep 2013Russian FederationSpecial Projects Producer- Development of commercial special projects from idea to execution;- Editorial features management from idea to client report;- Marketing and media planning;- External audience exchange partnerships; - Internal cross promo planning and execution;- Partners relations management (PR, event and ads agencies, media).Producer of digital distribution platform- Digital distribution platform development management;- Partners relations… Show more Special Projects Producer- Development of commercial special projects from idea to execution;- Editorial features management from idea to client report;- Marketing and media planning;- External audience exchange partnerships; - Internal cross promo planning and execution;- Partners relations management (PR, event and ads agencies, media).Producer of digital distribution platform- Digital distribution platform development management;- Partners relations management (licensing);- Marketing and media planning;- Launch of new product line (boxed games);- Development of loyalty program for active and paying users;- Development of 3rd party partnership program. Show less -
Play Label Product ManagerElectronic Arts Jan 2010 - Nov 2011Planning and execution of global marketing plan within Russian market;Adaptation of global PMPs and development of CMPs ;Planning and execution of budgets;Work with local PR agency;Work with localization company (Snow Ball/1C-SoftClub);Pre-orders and pre-awareness campaigns;Planning and execution of advertising and promos;Planning and execution of press events and participation in exhibitions. -
Community ManagerElectronic Arts Jan 2010 - Dec 2010Co-planning of budgets and expenses with PM;Cooperation with local and global PMs;Coordination, adaptation and control of RU translations;Planning and execution of community off- and on-line events;Communication with community leads and users;Technical support;News and updates seeding;Work though social networks;Updates for official web sites;Newsletters;Web design. -
Trade MarketingElectronic Arts 2009 - Jul 2010Coordination work in department;POS materials (headers, posters, stellas, displays, etc.);Adaptation of global arts; Design of promo materials;Promo gifts, souvenirs;Design projects with retailers (in-store brand decorations);Organization and controll of launch events (pre-awareness campaigns, design of supporting POS materials, in-store decorations, work with promo-personal, equipment, hosts, etc.);Work with community department;Work with exhibitions. -
Marketing ManagerInpas Jul 2009 - Oct 2009Coordination work in department;Layout of catalogues;Design of promo materials;Promo gifts, souvenirs;Planning of budgets;planning of events for different deps of company and for all companies of Holding;Planning and organizing of exhibitions in Moscow and regions. -
Marketing ManagerDanko Travel Company Mar 2006 - Jun 2009Coordination work in department;Layout of catalogues;Design of promo materials;Keeping of photo materials;Presentations of company and products;Work with web-site;Work with exhibitions and control of works;Set-up relations with mass-media (work underway on the branch-press: writing and placing news, comments, interviews);Promo gifts, souvenirs; POS materials (leaflets, booklets);Planning and organizing of seminars (in Moscow and regions);Planning and… Show more Coordination work in department;Layout of catalogues;Design of promo materials;Keeping of photo materials;Presentations of company and products;Work with web-site;Work with exhibitions and control of works;Set-up relations with mass-media (work underway on the branch-press: writing and placing news, comments, interviews);Promo gifts, souvenirs; POS materials (leaflets, booklets);Planning and organizing of seminars (in Moscow and regions);Planning and organizing of international exhibitions in Moscow and regional cities;Collecting and refinement information for printing catalogs;Meetings and negotiation with partners.Marketing managerWelcome Systems (incoming touroperator, branch of DANKO Travel Company)06.2006–09.2007, Promotions in Internet and printing;POS materials production (leaflets, booklets);Development of web site;Negotiations with foreign partners;Organizing of transfers, hotel bookings, business trips;Organization of meetings. Show less
Anna Rash Skills
Anna Rash Education Details
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MatgrTourism And Travel Services Management
Frequently Asked Questions about Anna Rash
What company does Anna Rash work for?
Anna Rash works for Long Tale Games
What is Anna Rash's role at the current company?
Anna Rash's current role is Business Development Manager.
What schools did Anna Rash attend?
Anna Rash attended Matgr.
What skills is Anna Rash known for?
Anna Rash has skills like Video Games, Mmo, Online Gaming, Community Management, Localization, Mobile Games, Interactive Entertainment, Computer Games, Social Games, Marketing, Gaming, Game Development.
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