Sergey Belyuga Email & Phone Number

Belgrade, Rs

Belgrade, Serbia

Product that improve Shopify store conversion rate with shoppable video by adding widgets from Instagram and other sources to customer web store, including Portrait Carousel and Stories widgets, to enhance user engagement. Implementing ROI-based pricing strategies and guaranteeing a 10x ROI through data-driven approaches.

Belgrade, Serbia

Development of a cloud ERP system in the logistics and warehouse management domains: - Implemented the system to customize the availability of goods to handle in accordance with a large number of conditions like the legality of goods in the country, the type of goods, the type of customer, carrier service, etc. - Improved the process for confirming the receipt and placement of goods in the warehouse after physical counting. The new process reduces operator errors by 10%. - Optimized UX/UI of the system for loading large volumes of data consisting of goods subject to inventory.

Moscow, Russia

Development of the kak2c.ru product, which provided fulfillment service and marketplace integration for small companies and individual entrepreneurs: - Analyzed six market competitors and provided rationale for selection according to business goals and opportunities during the development of a multi-warehouse WMS system as a replacement for the company's legacy system. Developed an architecture and a comprehensive project plan that included identifying key milestones and deliverables, defining roles and responsibilities, and establishing a clear communication strategy, and ensured. - An overhauled Kanban approach for a geographically distributed team (25–30 employees) afforded the opportunity to create a continuous flow of tasks and guarantee delivery time. - Established backlog management, task evaluation, and decomposition practices that allowed us to execute 15% more tasks in each sprint - Built a prosperous interaction between development, marketing, and sales departments that cut the number of meetings in half.

Moscow, Russia

Development of the ERP system for bonprix.ru, one of the top 3 leaders of online trading inthe fashion segment 2016–2021, according to datainsight.ru, and the company eSolutions,which provides fulfillment services and access to marketplaces for major fashion retailers(Zara, Massimo Duty, Crocks, Ekonika, VANS etc.): - Developed of a new personal account at bonprix.ru, which reduced decreased thenumber of appeals to customer service by 1.8 times. Prepared Customer Journey Map fortargeted customer actions. Originated the UI/UX of the new system together with theteam of specialists. Remodeled the user experience by testing hypotheses using an A/Btesting approach. - Integration with the Ozon marketplace was effected by a team of 8 people within 1calendar month from task definition to go-live. - Invented a billing system (FZ-54) based on the company's own KKT farm. - Defined key indicators of product success and launched dashboards to track them, whichimproved the traceability of the new features impact on the product. - Designed processes for several remote development teams (45–50 people).

Tver’, Russia

- Started an automated system of data exchange, transformation, control, and alerting ofdata exchange with external contractors, which reduced the number of incidents byabout 2 times and the time of incident resolution from 7 hours to 3 hours. - Adapted the processes of customer service, finance, warehousing, supply, delivery, andpayment of the acquired company (quelle.ru).established. - Presented product for potential clients has acquired two new B2B clients.

Tver’, Russia

- Transformed the system of parcel packaging; with the help of data analysis, it waspossible to speed up the packing of parcels by 1,3 times. - The performance-based motivation system for warehouse workers was launched andenhanced operator’s metrics values from 3% to 15% depend on the process. - Led the integration of over 10 APIs from delivery companies, payment systems, andbonus systems.

Tver’, Russia

- Released the performance-optimized document printing system, which is twice as fast asbefore. - Optimized the performance of the application and Oracle database for some cases in 10times.

Bachelor'S Degree, Information Technology

Mba