My role as Managing Director at The Goody Bag Co is to lead the charge in steering the company towards new heights, focusing on growth and pioneering fresh sampling initiatives for their valued clients 🚀

Pencil Media is a specialist student marketing agency with over 24 years’ combined experience planning and activating multichannel campaigns for some of the world’s biggest brands.Our knowledge and expertise will help us guide you every step of the way, ensuring that together we deliver a campaign that is not only memorable and successful, but one that starts a conversation.

As Head of Strategic Partnerships, I had the pleasure of on-boarding new and exciting partnerships to the wonderful world of Relish. Once concept was agreed, I worked with an extensive portfolio of brands to bring the proposition to life and deliver a result driven campaign.Focusing on sampling, Relish elevated campaigns with social, competitions and more to create a multi-channel campaign that helps drive trial, brand awareness but more importantly increase of sales.

My Role as Director included the management of BAM's sales function (New Business). I also took responsibility for managing relationships with our media suppliers which can include new supplier requests and additional media offerings. I have the pleasure of working with national and global brands to demonstrate the value of the student market, producing results driven campaigns.

My primary responsibilities include:- Manage relationships with media suppliers- Growth of Media Partnership division - Pro actively target new direct clients and agencies to promote BAM's services.- Retain and grow existing accounts. - Gain traction with new clients through pitching and presenting. - Successfully handing clients over to the Account Management team.

My role as Territory Sales Manager allowed businesses access to the highest quality outdoor advertising opportunities in Gloucestershire, Oxfordshire, Wiltshire, Somerset and Bristol but also across any key cities in the UK..Clear Channel UK is part of Clear Channel International (CCI) which works with advertisers to create inspiring out-of-home advertising campaigns in 30 countries across Europe and the Asia-Pacific region.

I worked with major clients and brands to organise large scale national campaigns looking to reach the whole student market. My role as internal trainer is to help design, develop and deliver the training program to all new and existing employees. This also includes the evaluation of our training program.

As the Deputy Club Manager I worked closely with and deputised for the Club Manager in all areas of the business. This included managing the club operations, the fitness product and team, the service standards to our valued members and mainly the sales function.  I drove the business through the effective management, coaching and development of my team, ensuring commercial targets and brand standards are achieved and delivering exceptional service to our valued members to help retain business.

(Cluster Manager)This role covered 4 Health Clubs in the South West region. I had to ensure each Club was operating to the same high standard the company expects by helping support the Club Manager and staff in any way possible. This involved helping achieve financial targets and overseeing the strategic and day to day management of the Club. Attending sites to help support and develop new and existing Club managers in achieving their specific Club objectives. Assisting Head Office with specific projects including local and regional marketing campaigns, training manuals and Club objectives/goals. To Recruit management and provide comprehensive training to help develop skills, knowledge and understanding of the role within the business. Responsible for the safety and welfare of any staff under my direct control at each of the Health Clubs. (Health Club Manager)Responsible for management of the Club with 8 members of staff including all rotas. Liaising with both regular customers and hotel guests on a daily basis. Responsible for budgets, profit & loss, membership sales, targets and retention levels, fitness class operations, maximising profit and all relevant KPI. All Health and Safety issues and regulations associated with health clubs and swimming pools. Control of pool plant operations and responsibility for the introduction of any new sports equipment including overseeing gymnasium refurbishment works. Also developing marketing strategies to maximise profit for the company in this very competitive industry. Staff recruitment and training; including development, induction and presentations to enable them to interact with our customers and provide a first class environment.