Regional Sales Director
Amsterdam, Noord-Holland, Nl
• Sold “class-of-one” patented clinical transformation program to the largest health systems in the U.S. and Canada.- Program included software and telemedicine technologies, hardware, implementation and ongoing consulting services to transform care delivery model from the current, interrupt-driven, reactive model to a pro-active, preventive model, establishing a new standard of care.- Three to five year sales cycle and $20MM - $50MM five-year total cost of ownership.• Developed and managed strategic and tactical territory plans and executed within assigned territories in U.S. and Canada:- Research and analyze systems and market opportunities to strongly position clinical, operational, financial and strategic benefits in accordance with health system priorities, executive personal and professional “wins”, and local/regional market specifics.- Drive and manage best practice complex sales process, leading a multi-faceted team of physicians, nurses, executives and subject matter experts, including cold calling system-level CEOs, COOs, CMOs and other C-level executives for initial qualification, presentation to executive and clinical teams, collaborative financial and clinical return on investment analysis, site visits, negotiation/contracting and turnover to operational teams.