Ben Blackmore Email & Phone Number

London, Gb

London, England Metropolitan Area

Stratford

Key Responsibilities:• Manage a team of Community Managers to maintain always-on content development and overall efficiency.• Operational delivery of the Brand’s content marketing and Social Media channel strategy.• Produce monthly and event-based KPI reports for senior management. • Align with senior stakeholders on a regular basis to deliver key marketing messages and promotions across Social.• Develop content with influencers and ambassadors, such as Alan Shearer, to generate Social specific videos and long-term approach.• Find new and exciting ways to engage customers via Social Media channels to drive awareness and increase share of wallet.• Implement Social Media approach to key business events, in particular the ‘Magnificent 7’ to achieve key KPIs.• Manage budgets for the creation and execution of campaigns.• Maximise paid social budget to increase reach and share of voice.Key Achievement/Projects:• Implementing Coral’s new tone of voice in 2018, working with Squawka to increase impressions, reach and website clicks YoY.• Turning our dormant YouTube channel into a key content stream, increasing subscribers by 500% and achieving 1m+ views.

Key Responsibilities: • Create and source content for all Social Media channels.• Develop and implement a weekly paid social media strategy.• Plan and execute a range of campaigns on a variety of events to help deliver key Social and Business KPIs.• Manage and plan the daily output on all channels, posting across Instagram, Facebook and Twitter.• Work with influencers, ambassadors and external agencies to develop ideas, maximise assets received and increase share of voice.• Directly respond and handle Customer Service queries.• Produce reports for the Social Media Manager when requested.Key Achievement/Projects:• Nominated in 2015 for YDLA Social Media Consultant of the Year.• Won best Creative Content Idea using Video, The Drum Content Awards 2015.• Viral piece of content picked up by various big media outlets.

During my time as a Sports Journalist student at Solent University, a position became available for Media Assistant at my local football club, Crawley Town. Whilst my studies were my main focus, I agreed with Media Manager that my position for the meantime would be purely on match days. This meant my sole roles on matchdays were live match updates on the club's Twitter and Facebook account, producing high quality real-time commentary on events, also pre-match and post-match reaction. When my studies were finished, I joined the club on a one-year full-time placement as Media Assistant. Here were my 'core'​ job roles with the club:-> Updating the Club's twitter and facebook accounts on a daily basis, with a daily mix of content, news and on matchdays live commentary.-> Building the Club's YouTube channel from scratch, uploading and creating video, with a mix of entertaining, informative and interview content.-> Interviewing the manager/players/staff to create content for YouTube, website and Matchday programme.-> Writing and editing pieces of content for the website.-> Contributing around 40% towards the Club's matchday programme 'Reds'​.-> Ghost writing-> Controlling all things Crawley Town, when my Media Manager Bruce was on holiday.-> Liaising with local press and national journalists. -> Pre-match and post-match content.-> Announcing transfers, big club news and goals on the club's Social Media Channels.-> Ensuring growth on the Social platforms

Customer Assistant, Retail Industry. Worked as required, 100% commitment, 100% attendance.

Contribute articles to the match day programme, including a fortnightly update on the academy, working closely with the academy manager.

Writing a weekly blog on all things Fulham. My work appears on the website and in the magazine.

2:1 BA (Hons) degree awarded in Sports Journalism

Bachelor Of Arts - Ba, Sports Journalism

Education record