Ben Blake Email & Phone Number
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Ben Blake is listed as UK Managing Director at MOTH Drinks - B Corp™, based in London Area, United Kingdom, United Kingdom. AeroLeads shows a matched LinkedIn profile for Ben Blake.
Ben Blake previously worked as Head of Strategic Planning at Moth Drinks - B Corp™ and Head of Marketing at Moth Drinks - B Corp™. Ben Blake holds Ba (Special Honours), American Studies from The University Of Hull.
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About Ben Blake
I am a driven and creative Global Marketing Leader with a sustained record of success in delivering strategic marketing solutions for high profile Brands, across international markets and business sectors. Passionate about the role consumer marketing plays in driving a business, I deliver outstanding brand growth through strategic clarity, breakthrough innovation, & sound commerciality.My core skills include…• Building & leading marketing teams that are future fit & inspired to deliver results through a sense of collective purpose• Defining focused and commercially impactful Business & Brand Portfolio Strategies• Building winning brands at all stages of their lifecycle…creation, acceleration & rejuvenation• Delivering business value through commercial acumen, holistic margin management & customer focus • Creating innovation pipelines that identify white space opportunities and taking concepts to launch• Developing highly creative omnichannel campaigns that deliver results• Digital Marketing and e-commerce strategy and execution• Insight generation built on a passion for understanding consumers & knowledge of data & research technique
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Ben Blake work experience
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Head Of Strategic Planning
Head Of Marketing
CurrentReporting to the Founders, I lead MOTH’s global Marketing with responsibility for the brand across UK and US markets Member of Global Leadership Team, responsible for overall business strategy, delivery of results and organizational cultureSet global Brand Strategy, alongside the development and execution of short & long term brand plans Drive integrated.
Marketing Director
Led the Marketing team for Treasury Wine Estates across EMEA, Responsible for a £200m brand portfolio, that included 19 Crimes (one of the fastest growing brands in the category), major players such as Wolf Blass and Blossom Hill, alongside Luxury brands including Wynn's & BV. Key member of EMEA ‘Leadership Team’, responsible for the creation and delivery.
Head Of Brands - Nestle Cereals
Led a team of 7 managing Nestle’s £172m UK Cereal business, a portfolio of 12 brands that included several leading category players (Shreddies, Shredded Wheat, Cheerios), alongside Challenger Brands (Go Free, Curiously Cinnamon)Maintained full P&L responsibility, whilst directing the strategy for the brand portfolio, and allocating a multi-million pound.
Marketing Controller - Nestle Cereals
Senior marketing role, leading a team of 5 people managing a diverse portfolio of brands including Shreddies, Shredded Wheat, Curiously Cinnamon, Golden Nuggets, Oats and More and Toffee Crisp Spearheaded the development and implementation of short- and long-term brand plans, including NPD pipeline, as well £multi-million ATL and BTL marketing.
Marketing Manager - Shredded Wheat
Led a team responsible for the day to day performance and management of one of the UK’s leading brands, worth £40m annually.Responsible for Brand P&L and allocation of multi-million pound marketing budget.Led development of brand strategy and short and long term plans.Led execution of all marketing activities including ATL advertising, Sampling, Shopper.
Consumer Insight Manager
Responsible for directing all consumer research across a range of category leading Brands, to ensure that consumer insight was at the heart of all marketing activities.Controlled significant budget, being responsible for selection & management of research agencies.Worked closely with Brand teams to deliver research that provided insight across all stages.
Account Director
Senior client facing role in HQ of leading international agency specialising in Brand and Communications research.Responsible for building client relationships & delivering insight that added value to their business.Achieved four promotions in six years, each ahead of schedule.Worked on blue chip brands in a variety of sectors - automotive (Ford).
Ben Blake education
Ba (Special Honours), American Studies
Education record
Frequently asked questions about Ben Blake
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What company does Ben Blake work for?
Ben Blake works for MOTH Drinks - B Corp™.
What is Ben Blake's role at MOTH Drinks - B Corp™?
Ben Blake is listed as UK Managing Director at MOTH Drinks - B Corp™.
Where is Ben Blake based?
Ben Blake is based in London Area, United Kingdom, United Kingdom while working with MOTH Drinks - B Corp™.
What companies has Ben Blake worked for?
Ben Blake has worked for Moth Drinks - B Corp™, Treasury Wine Estates, Cereal Partners Worldwide (Nestlé & General Mills), Nestle Cereal Partners, and Millward Brown.
How can I contact Ben Blake?
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What schools did Ben Blake attend?
Ben Blake holds Ba (Special Honours), American Studies from The University Of Hull.
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