My name's Ben Cuthbert, thanks for checking out my profile.I have been working in International Senior Sales/Account Management, Product Management, Marketing and Artist Relations roles professionally within the Music & Music Instrument Industry for 19 years.I work and have worked with some of the worlds leading brands in the MI industry ie DW Drums, Gretsch Drums, LP, Gibraltar, Toca Percussion, KAT Electronic Drums, Ovation Guitars, D'Addario Strings, Evans Drumheads, Meinl Cymbals, Behringer, Aguilar, Protection Racket and Ampeg to name a few. I have also worked for one of the countries first regional independent music/arts street press magazines - Forte MagazineI have extensive experience with dealer networks working within wholesale and retail industries. I manage customers/distributors/dealers internationally, in the Asia Pacific region. I believe that my strengths in communicating with various people in many levels of their businesses would be an asset. I have a very loyal customer base and pride myself on the strength of my customer relationships.I work well both in a team and autonomously.My key strengths are in - Account ManagementSales & MarketingRelationship ManagementBrand ManagementBrand Marketing & PromotionsMerchandising & POS DisplayDigital Media MarketingSocial MediaClinics & TrainingAfter hours I manage and play drums in an original band The Charge and run my own record label - Angorilla Records.
Drum Workshop Inc.
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International Sales Asia PacificDrum Workshop Inc. Jan 2016 - PresentMelbourne, Australia
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ManagerThe Charge 2009 - PresentMelbourne, AustraliaBand Manager for the original Hard Rock Grunge Band - The Charge
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DrummerThe Charge 2007 - Present
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Sales/Marketing/Artist Relations ManagerGalactic Music Nov 2012 - Dec 2015Melbourne, AustraliaKey Responsibilities:• Achieve sales targets & budgets across dealer network • Ongoing development of dealer network nationally• Develop new business channels • Manage dealers sales records and reports• Product knowledge • Manage and analyse each brands sales targets • Provide weekly/monthly reports & forecasts • Develop & provide education & product training to the retailer/dealer network• Maintain a call cycle• Market research• Marketing & communications, including but not limited to monthly newsletters, promotions, new product releases & trade shows. Key Achievements:I have been successful in growing an extensive dealer network nationally, and achieved sales expectations and targets. In 2014, I was given the responsibility of managing all of Galactic Music’s marketing & communications.
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Product/Sales/Marketing & Artist Relations ManagerIntermusic Distribution Jan 2007 - Oct 2012Melbourne, AustraliaKey Responsibilities: • Product Manager for key brands• Account Sales Manager for VIC/WA territories• Artist Relations/Marketing Manager• Achieve sales targets & budgets across dealer network• Managed and communicated dealers sales records and reports• Managed relationships with international suppliers• Develop and grow existing relationships with retailers/dealers- National• Develop new business in assigned territories • Manage the ordering process• Manage supplier & dealer expectations• Range reviews - work closely with the retail category management team• Preparing monthly specials• Managed the endorsed artist roster across all IMD’s brands• Managed relationships with national hire companies• Educating & training the retailer/dealer network on our products• Participated in trade shows and exhibitions nationally and internationally• Digital & Social Media Manager for all brandsKey Achievements:Developed and grew the dealer network across Victoria, WA and Southern NSW. I product managed several key brands to exceed our projected sales targets. Co-ordinated the promotion & marketing of events nationally with endorsed artists – I had a strong involvement with almost all national festivals. I created and executed many successful concepts through many promotional channels including the Soundwave Festival – which was marketed through Channel V, Network TV and Print Media.
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Artist Relations ManagerMusiclink Australia Dec 2005 - Jan 2007Melbourne, AustraliaKey Responsibilities:• Incoming and outgoing sales calls• Sales Order Entry • Weekly/monthly reporting to sales staff & dealers• Handled service related tasks • Managed endorsed artist roster• Developed new endorsed artists and managed existing• Co-ordinated photo shoots and artwork for marketing and promotions• Co-ordinated marketing and promotional events• Managed relationships with national hire companies• Social Media ManagerKey Achievements: Signed several high profile Australian musicians/artist to endorse specific brands. I worked closely with these artists to build strong relationships and brand awareness. I developed several key marketing promotions on the first platforms of social media within our industry. Generated sales growth from endorsed artists within the national promotional and sales campaigns. -
Advertising Sales/Account ManagerForte Magazine Jan 2003 - Jul 2006Geelong West, AustraliaKey Responsibilities:• Sold advertising space to music/youth culture related businesses• Account management• Sourced leads and developed new clients• Built and maintained a client data base• Co-ordinated advertising features• Consistently exceeded targets in a competitive market• Ensured an exceptional level of customer service at all times• Increased existing account sales • Penetrated new markets• Seek out new opportunitiesKey Achievements:Worked with clients from initial ad design, communicating with in-house graphics team to final artwork and proofing. Developed and maintained a major account client base across the music industry nationally.
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Personal Fitness InstructorSweat Personal Training 2001 - 2004
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Drum TeacherMonea Music 1997 - 2004
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Plant Operator/Production ManagerAmgrow/Envirogreen 1996 - 2003Geelong, AustraliaKey responsibilities:• Australian Standards Production Compost/Pine Bark Windrow Management• Purchase Orders• Plant Operator• Production/Factory Orders• Communicating with Suppliers• Control/Ordering of Raw Materials• Liaising with bagging line supervisor• Inputting and completion of production orders• Monthly Stock Take/Variance Report
Ben Cuthbert Skills
Ben Cuthbert Education Details
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Deakin UniversityHealth And Physical Education/Fitness -
Australian Institute Of MusicContempory Music, Majoring In Drumkit
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Lake Bolac Secondary College
Frequently Asked Questions about Ben Cuthbert
What company does Ben Cuthbert work for?
Ben Cuthbert works for Drum Workshop Inc.
What is Ben Cuthbert's role at the current company?
Ben Cuthbert's current role is International Sales Asia-Pacific at Drum Workshop Inc..
What schools did Ben Cuthbert attend?
Ben Cuthbert attended Deakin University, Australian Institute Of Music, Lake Bolac Secondary College.
What skills is Ben Cuthbert known for?
Ben Cuthbert has skills like Product Management, Strategic Planning, Music Industry, Sound, Project Management, Music Production, Customer Service, Merchandising, Social Networking, Microsoft Office, Product Development, Marketing Strategy.
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