Ben Edwards is Marketing Executive with extensive experience in creating and implementing profitable marketing strategies for a variety of consumer and business to business products. Expertise and areas of involvement include interactive e-commerce, direct response, creative, strategic planning, production and marketing management, as well as substantial experience in many other aspects of marketing. Proven ability to conceptualize and develop complete marketing strategies, analyze and convey key information to all levels of management, and motivate team members to ensure projects are developed and implemented in a timely and professional manner.
Ben Edwards & Associates Inc.
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PresidentBen Edwards & Associates Inc. 2004 - PresentBen Edwards & Associates Inc. is an independent advertising and direct marketing consultancy group offering a full range of marketing services in Canada, USA and U.K. markets. Most recent projects include Canadian operations and marketing consultant at The Walt Disney Company for the Disney Movie Club Canada.
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Vice President Of MarketingColumbia House Canada 1986 - 2004Responsible for all advertising, marketing and sales strategies for the: Columbia House Music Club, Video Club and Video Library Programs. Responsibilities included the development and execution of cost effective, multi-media direct response, new member acquisition programs, planning and execution of all ongoing sales promotions to the subscriber / membership base to maximize sales and contributions.
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General ManagerBaker Lovick / Bbdo Direct Marketing 1983 - 1986Established new Direct Marketing Division in general agency structure to implement targeted communications and measurable sales objectives for variety of clients including Chrysler Canada, Petro-Canada, Kodak Canada, Regal Greetings & Gifts, Royal Insurance, Kimberly Clark, Telus, Black & Decker Canada and Carnation Inc.
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Director Merchandising PromotionHarlequin Books - North America 1978 - 1983Responsible for direct marketing activity in U.S. & Canada
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Vice President, Account SupervisorWunderman Worldwide 1972 - 1978
Frequently Asked Questions about Ben Edwards
What company does Ben Edwards work for?
Ben Edwards works for Ben Edwards & Associates Inc.
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Ben Edwards's current role is President at Ben Edwards & Associates Inc..
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