Ben Gregory Email & Phone Number

Manchester, England, GB

Manchester, GB

Manchester, GB

• Led a cross-functional team of 50 through a platform re-engineering initiative, migrating from a monolithic application to an API-first, headless, microservices architecture, complemented by a new React-based front end.
• Increased Core Web Vitals and site performance metrics across the Performance, Accessibility, and SEO categories by 10-15-points
• Achieved a 4x reduction in customer service contacts and 30-point increase in NPS
• Drove a 16% increase in add-to-basket rate
• Created an extensive design system, improving UX design efficiency by 40% and reducing development time by 25%.
• Delivered a robust public GraphQL API, significantly boosting performance and response times by 25%, while paving the way for a native mobile app, and establishing THG's headless commerce solution.

Manchester, GB

• As the subject matter expert (SME) for the THG Ingenuity commerce platform, I was accountable for the end-to-end management of clients digital transformation initiatives from concept to launch. My role required close.
• Leading Collaborative Workshops
• Client Engagement & Pitches
• Competitive & Market Analysis
• Scope Definition & Requirements Gathering
• Feature Discovery & Prioritisation

Manchester, GB

• Accountable for identifying and driving growth opportunities for a £100m revenue Consumer Health and Wellbeing division. Collaborated closely with Technology, Trading, Marketing, and Strategy teams to increase revenue.
• Led the acquisition and migration of two U.S. sports nutrition brands onto THG’s platform, managing site build, system integrations, and safeguarding KPI's (revenue, site speed, conversion). Post-migration, achieved.
• Undertook a secondment in Utah to standardise THG’s operational procedures across global teams, implementing new processes, increasing the adoption of internal tools, and improving cross-border collaboration to enhance.
• Drove global expansion into Canada, Japan, UK, Germany, and China, achieving £3.5M revenue in year one through tailored market analysis, localisation, and data-driven product strategies.
• Launched two new DTC brands from concept to launch, increasing divisional sales by 10% in year one through optimised UX, SEO, and continuous A/B testing.
• Managed the mobile-responsive rollout across core customer journey, including Navigation, Product List Pages, Product Pages and Basket, driving a 15% increase in mobile conversion and reduction in exit rates.

Manchester, GB

• Responsible for trading performance and multi-million sales budget for eight DTC health and wellbeing brands. Led a team of five to drive commercial trading, marketing campaigns, CRM strategy, customer acquisition and.
• Achieved an 18% revenue growth year-on-year over a 2.5-year period, while successfully increasing gross profit margin by 21% by bringing production in-house and optimising the product sales mix.
• Managed effective marketing campaigns, including CRM and customer acquisition strategies, leading to measurable improvements in brand reach and customer engagement across European markets.
• Successfully launched and managed high-impact celebrity influencer campaigns that contributed to increased visibility, customer acquisition and sales across all platforms.
• Developed and mentored a high-performing team, implementing personalised development plans, setting SMART objectives, and awarding performance-based bonuses to encourage growth and excellence.
• Conducted daily site monitoring and weekly performance reporting, delivering actionable insights to Group Directors using Tableau and Google Analytics, which informed optimisation strategies and drove continuous.

Manchester, GB

Manchester, GB

Manchester, GB

Manchester, GB

Manchester, GB