Ben Lifton work email
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Ben Lifton personal email
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‣ 𝗪𝗵𝗼 𝗮𝗺 𝗜?+6 years international education experience in hair & beauty. Global education consultant. Recently WELLA + GHD.Content marketing focused, I have a talent for maximising social media reach & retention (TikTok + Instagram) 📲 & consulting brands and educators on social media marketing best practices (Wella + GHD + Glowwa) 📈 using CRM tools (Tribe + Convertkit + Meta Business).With +6 years brand strategy experience in my own businesses (Content Kweens + Looth), I lead teams of creators, SMM, web developers, paid ad specialists + sales teams to provide content marketing solutions for 4,100+ hair professionals around the world 🌎 (Toni & Guy, Wella, GHD, O&M) and more.‣ 𝗪𝗵𝘆 𝘄𝗼𝗿𝗸 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿?👉 B2B minded. Designed + executed FY23, FY24 and FY25 digital capability strategy for Wella Global, and executed quarterly online TTT to their global educators.👉 D2C Conscious, I deliver content marketing consultancy business owners in the hair industry, consistently boosting average client revenue by 67% quarterly, with a 96% client retention since 2018.‣ 𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝗺𝘆 𝗰𝗼𝗿𝗲 𝗰𝗼𝗺𝗽𝗲𝘁𝗲𝗻𝗰𝗶𝗲𝘀?👉 Technical: Tribe | Convertkit | Ankorstore | Mirakl | Shopfiy | Squarespace | Instagram | TikTok | Capcut👉 Personal: Creative | Tech-savvy | Problem Solver | Forward Thinker | Relatable‣ 𝗩𝗶𝘀𝗶𝘁 𝗺𝘆 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗵𝗲𝗿𝗲:👉 B2B Service: https://www.contentkweens.com/👉 B2B & D2C Product: https://looth.co/👉 Instagram: @contentkweens + @looth.coLet’s chat in the DMs 🙋♂️
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Founder And DirectorLoothLondon, Gb -
Founder & DirectorContent Kweens Jan 2021 - Present- Consultant for Wella Company, planning and running quarterly TTT intiatives- Successfully educated over 3,100 service providers in 13 countries- Generated multiple six figure revenue within first 6 months through a UGC focused content marketing strategy on social media, blogs, webinars and email- Developed the program of education content and an immersive experience for the online learning platform with over 100 training videos for students- Sustained a 95% client retention through a seamless onboarding experience, effective communication and exemplary interpersonal skills- Lead students to survive and thrive through the global pandemic, with some since becoming educators for the likes of GHD, Schwarzkopf and Wella- Manage a team of content creators and paid media contractors -
Founder & DirectorLooth Feb 2024 - Present -
Co-Founder & ConsultantHilton Hundred (Formerly Not Another Social) May 2018 - Dec 2020Barcelona Area, Spain- Co-founded the industries first social media consultancy for hairdressers. Managed all aspects of operations, branding, educational course content resulting in £100k in revenue in the first 6 months- Lead the creation & development of this social media education program for 600+ hair & beauty professionals- Key speaker at multiple live training shows across the UK, presenting to 3,000+ attendees- Managed and trained 2 regional full time consultants in the UK and America- Winner of Innovation of the Year 2019 at the British Hairdresser Business Awards
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Brand & Digital Marketing ManagerBarcelona Hair Academy May 2018 - Dec 2020Barcelona Area, Spain- Developed a new marketing campaign for the Beginners Hairdressing Course, increasing the number of students enrolled by 57% between 2018 and 2019- Directed the launch of 6 new professional hairdressing courses increasing annual revenue by 60% to €50k in 2020- Negotiated new contracts with copywriters, SEO specialists and web developers saving €10k for the marketing budget- Lead external agencies to execute all web, SEO, email, social media and advertising campaigns -
Brand & Marketing ManagerThe Jamie Oliver Group Aug 2016 - May 2018London, Greater London, United Kingdom- Lead internal and external stakeholders, including Penguin Random House, Channel 4, Jamie’s social, product and PR teams to conceptualise & execute high impact campaigns for 4 book titles and 7 TV shows comprising of multi-media ATL & BTL elements- Collaborated with Penguin Random House to develop retailer strategies in the UK and established new partnerships with key retailers such as Amazon, Sainsbury’s and WHSmiths which resulted in uplift in book sales by 13% year on year- Successfully lead all European markets to roll out the marketing campaigns regionally adapting the content to incorporate local nuances -
Marketing & Communication ExecutiveThe Jamie Oliver Group May 2015 - Aug 2016London, Greater London, United Kingdom- I worked with the Media Product Manager to approve all international marketingand communication materials including book covers, marketing plans, POS and socialmedia marketing activity related to all book, TV and DVD releases- Responsible for owning all on and offline internal communications between theMedia, Licensing, Foundation and Restaurant groups, including development ofcampaign emails and infographics to communicate book sales and TV ratings updates -
Marketing ExecutiveThe River Group Apr 2014 - Feb 2015London, Greater London, United Kingdom -
Digital Music AssistantPurple | Pr Jan 2014 - Apr 2014London, Greater London, United Kingdom
Ben Lifton Skills
Ben Lifton Education Details
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First Class -
Distinction -
Yeovil CollegeNvq 2 & Nvq 3 Hairdressing -
Gillingham SchoolMaths, Business Studies, German, Media Studies
Frequently Asked Questions about Ben Lifton
What company does Ben Lifton work for?
Ben Lifton works for Looth
What is Ben Lifton's role at the current company?
Ben Lifton's current role is Founder and Director.
What is Ben Lifton's email address?
Ben Lifton's email address is be****@****ver.com
What schools did Ben Lifton attend?
Ben Lifton attended University Of The Arts London, University For The Creative Arts, Yeovil College, Gillingham School.
What skills is Ben Lifton known for?
Ben Lifton has skills like Adobe Creative Suite, Graphic Design, Art Direction, Social Media, Public Relations, Hair Cutting, Organizational Effectiveness, Hair Extensions, Team Leadership, Integrated Marketing, Content Writing, Cost Accounting.
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