Squiggle Farm has been deliberately designed and established as a fast acting, versatile product design consultancy. We believe that in an ever evolving globalised economy, we can offer a better service by directly liaising between our clients and the manufacturer.A U.K. based product design consultancy, with a studio in Hong Kong. Spending time between the UK and Asia gives us quick and easy access to the majority of Asia Pacific manufacturing, enabling us to spend valuable time at the product's source.

www.ultimadisplays.co.ukNew Product Development ManagerProject Management- Lead an R&D design team of engineers to deliver multiple concurrent projects on time and within budget- Lead a custom exhibition design team to deliver cutting edge manufacturable stand designs, visualisations and quotes at a fast turn around- Generate and manage multiple concurrent rolling project strategies, utilising time plans using Microsoft Project- Develop global product design strategy and work flow ethics- Manage product ranges through from cradle to grave- Maintain a rapid product development program using FEA & rapid prototype models- Source and liaise component parts and tooling with suppliers in China, Europe & USA- Manage NPD work flow through internal manufacturing facilityProduct Design- Concept design generation from initial sketches & 3D computer models- Design of Sheet Metal, Die Cast, Extruded Plastic / Aluminium and Injection Moulded components- Maintain design integrity across product ranges- Optimise new product design for DFMA [Design For Manufacture & Assembly]- Design products to targeted BoM Price Point- Maintain and evolve ISO 9001 work schemes- Create rapid prototype models for fit and function- Create and finish concept models to a production item finishGraphic Design- Layout of assembly literature, product manuals, sales product guides and instructions with Adobe InDesign and Illustrator- Generate Photo Realistic Visualisations of concept and new products through Photoview 360 and Adobe Creative Cloud Software

Snr Product Design EngineerProject Management- Set up new engineering department spanning UK and China, Implementing Solidworks & EPDM software, hardware and Zcorp rapid prototype facility- Led a successful design team to deliver multiple concurrent projects on time and within budgetDelivered internal training for Solidworks, eDrawings, Enterprise PDM and Zcorp Printer hardware and software- Generated and managed project time plans using Microsoft Project- Managed product ranges through from cradle to grave- Maintained a rapid product development program using FEA & rapid prototype models- Sourced component parts and tooling from theFar East, South Asia, Europe & UK, liaised with all suppliersProduct Design- Concept design generation from initial sketches & 3D computer models- Design of Sheet Metal, Die Cast, Extruded Plastic / Aluminium and Injection Moulded components- Maintained design integrity across product ranges- Generated advanced product assemblies within Solidworks- Optimised new product design for DFMA [Design For Manufacture & Assembly]- Optimised products for end user operation- Designed products to targeted BoM Price Point- Developed ISO 9001 work scheme and ensured it was implemented throughout the engineering departments- Created rapid prototype models for fit and function- Created and finished concept models to a production item finishGraphic Design- Layout of assembly literature, product manuals, sales product guides and instructions with Adobe - InDesign and Illustrator- Generated Photo Realistic Visualisations of concept and new products through 3DStudio Max, Photoview 360 and Adobe Photoshop

Product Design EngineerProduct Design- Concept product and part generation- Design of Sheet Metal, Die Cast, Extruded and Injection Moulded components- Maintained design integrity for current products- Generated advanced product assemblies within SolidWorks- Optimised new product design for DFMA [Design For Manufacture & Assembly]- Optimised products for end user operation- Designed products to targeted BoM Price Point- Worked to ISO 9001Project Management- Managed components and end products through from cradle to grave- Helped maintain rapid prototype / Rapid product development schemes- Sourced component parts and tooling from global suppliersGraphic Design -Layout of assembly literature, product manuals and instructions with Adobe InDesign and Illustrator -Artwork creation for Control Panels and Product Logos in Adobe Illustrator -Generated Photo Realistic Visualisations of concept and new products through 3DStudio Max and Adobe Photoshop- Created Sales and After-sales presentations in Microsoft PowerPoint

Mechanical / Industrial Designer ManagerCAD / CAM Design- Managed CAD / CAM branch of Research and Development Division- Introduced, implement and integrate a 3D Parametric CAD System [Pro-Engineer] and design infrastructure with CAM Software [MasterCAM] and 5 axis CNC machining centre- Created complex 3D CAD surface / solid modelling of internal components, canoes / kayak shells, and tooling for manufacture- Generated advanced complex assemblies within Pro-EngineerProject Management- Managed components and products through from cradle to grave- Developed rapid prototype / product development / rapid tooling program- Plan and manage time plans for NPDProduct Design- Designed roto moulded, vacuum formed, compression moulded and injection moulded components and tooling- Industrial design of ergonomic components and kayaksGraphic Design- Generated product manuals and instruction manuals with Adobe InDesign and Illustrator- Computer generated visualisations of concept and new products through 3DStudio Max and Adobe Photoshop / Illustrator- Created 2D and 3D Macromedia Flash content and product animations for exhibitions and dealers

Industrial Product & New Media DesignerProduct Design- Industrial design of flagship 14 drive project, SATABeast and SATAblade products- CAD modelling of all aesthetic and ergonomic plastic components in Pro-Engineer, models used for injection and vacuum moulding tooling- Worked to ISO 9001Graphic Design- Generated booklet style manuals with Adobe InDesign, Illustrator and Photoshop- Photo realistic product shots for all products with 3DStudio Max and Adobe Photoshop- Conceptual visualisation of all new products with 3DStudio MaxNew Media Design- Web Content generation with Macromedia Dreamweaver- Creation of Interactive CD ROM product Catalogue- Flash content for exhibitions- Product animations with 3D Studio Max- Complete control of sales and marketing Artwork as well as literature for Europe- Complete control of product aesthetics worldwide

Tooling EngineerCAD Operator- Composite tooling design in 3D Mechanical Desktop and AutoCAD- Generation of tooling skins / components utilising surface modelling- Conceptual Tooling Design- Creation of faster conceptual tooling design utilising a common parts library within Mechanical Desktop- Prototype tooling design- Working within the research and development department on concept tooling, materials and manufacture