I have over 19 years’ experience in the IT industry, delivering both online and offline campaigns across all platforms to meet business goals and objectives.With a background in creative design, I can take projects from inception to execution and identify the correct strategy based on the subject, audience and goals - while increasing the brand/profile and revenue. I have a strong and varied knowledge of implementing marketing campaigns including creative, social media, digital marketing, lead generation, email marketing, surveys, partner/customer relationships, event promotion, database management, GDPR requirements, brand messaging & proposition, direct marketing and product/services development and launch.CURRENT JOB ROLE INCLUDES:- Manage and develop relationships with both existing and new partners/customers - Create and ensure effective execution of activities for both Phoenix and a range of partners- Analyse effectiveness of campaigns - Generate and drive lead generation tactics through various marketing campaigns- Generate new creative campaigns in alignment with our sector/sub-sector messaging goals - Ensure efficiency of marketing spend- Create and provide management reports and presentations- Ensure smooth running of Marketing Team to achieve goalsKEY SKILLS INCLUDE:- Design of logos, email marketing, presentations, event stands, websites, literature, direct mail etc.- In person events, webinars and exhibition creation and promotion- Content creation for publications, blogs, whitepaper, infographics, eBooks etc.- Social media creation, publishing, analysis and reporting- Website design and maintenance (HTML knowledge)SOFTWARE PACKAGES AND PLATFORMS:- SproutSocial- MailChimp- GroupMail- Microsoft Teams- Trello- Adobe InDesign, Photoshop, Illustrator and Dreamweaver- Microsoft Word, PowerPoint, Excel and Teams