Ben Wren

Ben Wren Email and Phone Number

Founder and Managing Director @ Area 213 Communications
Cape Town, WC, ZA
Ben Wren's Location
City of Cape Town, Western Cape, South Africa, South Africa
Ben Wren's Contact Details

Ben Wren personal email

About Ben Wren

Englishman, worked in London, now based in Cape Town. Ben has been in the marketing communications business for over 25 years. His consistent success in managing the development and implementation of brand communication strategies stems from an entrepreneurial attitude, a passion for innovative thinking as well as the integrity with which he approaches and manages all clients’ business. Ben has worked at some of the best agencies in the world winning creative awards locally and internationally. Clients have included: Coca Cola, Nike, Guinness, Baileys, Smirnoff, adidas, Kellogg’s, MWEB, Microsoft, Johnnie Walker and Anglia DNA.AREA 213 was launch in 2015 after Ben left Dentsu Creative. He built the agency to compete in the digital age, across borders and disciplines. The cornerstones of the agency are Digital, Tech, Creative and Consultancy. The agency started working with local clients in South Africa but quickly found a niche working with clients overseas. This has grown and the agency now specialises in working with clients in the UK, USA and Australia. AREA 213 uses the abundance of talent in South Africa to help clients optimise performance, reduce costs and gain a competitive advantage. In November 2018, as a side hustle, Ben launched the first super premium 3L box wine in South Africa. In 2020 he produced one of the first 250ml wine cans into the market and recently took on the challenge of re-framing the Rosé wine category and launched Totally Rosé. All while running a small communications consultancy.

Ben Wren's Current Company Details
Area 213 Communications

Area 213 Communications

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Founder and Managing Director
Cape Town, WC, ZA
Website:
area213.co.za
Employees:
2
Ben Wren Work Experience Details
  • Area 213 Communications
    Founder And Managing Director
    Area 213 Communications
    Cape Town, Wc, Za
  • Area 213 Communications
    Founder & Managing Director
    Area 213 Communications Feb 2015 - Present
    South Africa
    AREA 213 has evolved from a traditional digital/advertising agency into a global marketing outsourcing partner. Based in Cape Town, we leverage the abundant local talent to help clients reduce costs and optimize performance. We deliver integrated, full-service marketing solutions - from setting up an office in Cape Town to optimizing an SEO campaign.We collaborate with entrepreneurs, marketing departments, and agencies through partial or full outsourcing models. Clients partner with us… Show more AREA 213 has evolved from a traditional digital/advertising agency into a global marketing outsourcing partner. Based in Cape Town, we leverage the abundant local talent to help clients reduce costs and optimize performance. We deliver integrated, full-service marketing solutions - from setting up an office in Cape Town to optimizing an SEO campaign.We collaborate with entrepreneurs, marketing departments, and agencies through partial or full outsourcing models. Clients partner with us to gain flexibility, respond more quickly to market conditions, and enhance profitability.As the founder of the business, I look after all aspects including: clients, new business and finance. We built the agency to compete in the digital age, across borders and disciplines. The cornerstones of the agency are Tech, Creative and Consultancy. Most of our clients have been in the UK. We started working for Anglia DNA a year before Covid. Being the first DNA lab to be government approved for Covid testing, we helped build one of the largest, most successful DNA brands in the UK. Our work included consultancy, design, social media and managing 4 websites. The Covid website was a work of art, managing DNA sample pick-ups, tracking through the lab and an online portal to collect results. Other clients include: Nelsons (UK), adidas (UK), HyPlat (SA), Frogfoot (SA), Mantis Hotels (SA) and Bresic Whitney (Aus). Show less
  • Totally Rosé Wine
    Founder
    Totally Rosé Wine Jan 2024 - Present
    Cape Town, Western Cape, South Africa
    The ambition of Totally Rosé is to be one of the best Rosé wine brands in South Africa. It sits in the premium category. The Rosé is a classic Provence style, made from a blend of 50% Mourvèdre, 30% Syrah and 20% Grenache.
  • Isobar
    Group Managing Director
    Isobar Apr 2013 - Feb 2015
    Cape Town Area, South Africa
    Founded in 2003, Isobar has since become the world’s most global digital agency powered by nearly 4,000 people across 44 markets. Isobar creates long-term, rewarding relationships between brands and consumers, and are committed to ideas without limits, borderless thinking and experiences that translate across markets. My role was Group Managing Director responsible for the Cape Town & Johannesburg offices, but also got involved in Sub-Saharan Africa. Key clients included: Smirnoff, Nike… Show more Founded in 2003, Isobar has since become the world’s most global digital agency powered by nearly 4,000 people across 44 markets. Isobar creates long-term, rewarding relationships between brands and consumers, and are committed to ideas without limits, borderless thinking and experiences that translate across markets. My role was Group Managing Director responsible for the Cape Town & Johannesburg offices, but also got involved in Sub-Saharan Africa. Key clients included: Smirnoff, Nike, Kellogg’s, adidas, MWEB WiFi and Guinness. Particularly proud of the award winning digital work (Made of Black) re-positioning Guinness for Sub-Saharan Africa. Show less
  • Owenkessel
    Managing Director Cpt
    Owenkessel Jan 2013 - Apr 2013
    Cape Town Area, South Africa
    An integrated agency built on the belief that creativity has the power to transform human behaviour. Hired to set up the Cape Town office and manage the Brandhouse business.
  • 60 Layers Of Cake South Africa
    Ceo
    60 Layers Of Cake South Africa Jan 2010 - Jan 2013
    Cape Town, South Africa
    A fully integrated agency built on agility and collaboration. Built the agency into a well-respected creative agency with 20 clients and 20 staff. Particularly proud of our innovative business model ‘collaborative communication’ and winning the Coca Cola (Vitamin Water and Chaywa Coffee) business against the best agencies in South Africa. Our key clients were: Glaceau Vitamin Water, Chaywa Coffee, Bowman Ingredients, Inside Living, Herold Gie Attorneys, Zandvliet Wine, Glamour Magazine, The… Show more A fully integrated agency built on agility and collaboration. Built the agency into a well-respected creative agency with 20 clients and 20 staff. Particularly proud of our innovative business model ‘collaborative communication’ and winning the Coca Cola (Vitamin Water and Chaywa Coffee) business against the best agencies in South Africa. Our key clients were: Glaceau Vitamin Water, Chaywa Coffee, Bowman Ingredients, Inside Living, Herold Gie Attorneys, Zandvliet Wine, Glamour Magazine, The Body Shop, ManRoland and Link Art.60 Layers of Cake Cape Town was bought by WPP and merged into The Jupiter Drawing Room. Show less
  • The Jupiter Drawing Room Cape Town
    Client Service Director
    The Jupiter Drawing Room Cape Town Nov 2007 - Jan 2010
    Cape Town Area, South Africa
    A fully integrated creative agency led by the classic motto: Rem Tene, Verba Sequentur. Grasp the subject and the words will follow. Headed up the account management department of 28 people and part of the new business team. Full responsibility for the well-being and growth of all clients including Woolworths, Sanlam, Musica and Hyundai. Worked at the agency during a golden growth period where just about all new business was won including: Windhoek lager, Orient Express Hotels, Medi Clinic,… Show more A fully integrated creative agency led by the classic motto: Rem Tene, Verba Sequentur. Grasp the subject and the words will follow. Headed up the account management department of 28 people and part of the new business team. Full responsibility for the well-being and growth of all clients including Woolworths, Sanlam, Musica and Hyundai. Worked at the agency during a golden growth period where just about all new business was won including: Windhoek lager, Orient Express Hotels, Medi Clinic, Elizabeth Arden and Protea Hotels. Show less
  • Aloha Advertising
    Founder And Managing Partner
    Aloha Advertising 2002 - 2007
    London, United Kingdom
    Founder of Aloha, a creative brand communication agency based in central London that specialised in strategic positioning, branding, design and advertising. Account management, finance and new business responsibilities. Grew the agency to mid size with clients including:The History Channel, Fat Face, Nelsons Corporate, Nelsons Arnica, Bach Flower Remedies, Spatone, Club 328, Caner Research UK, Wishes, Henry’s Brown Boxes, Historic Royal Palaces, International Fund for Animal Welfare, Hodder… Show more Founder of Aloha, a creative brand communication agency based in central London that specialised in strategic positioning, branding, design and advertising. Account management, finance and new business responsibilities. Grew the agency to mid size with clients including:The History Channel, Fat Face, Nelsons Corporate, Nelsons Arnica, Bach Flower Remedies, Spatone, Club 328, Caner Research UK, Wishes, Henry’s Brown Boxes, Historic Royal Palaces, International Fund for Animal Welfare, Hodder Headline (Stephen King, Jodi Picoult) and Churchill Museum. Show less
  • Wieden + Kennedy
    Account Director
    Wieden + Kennedy 2000 - 2002
    London, United Kingdom
    One of the most respected creative agencies in the world. Account Director on Nike and Frisk mints. Main projects were the Nike Run London campaign, winner of over 20 creative awards, and the re-positioning of Frisk mints TV campaign for Europe.

Ben Wren Skills

Integrated Marketing Digital Marketing Advertising Online Advertising Digital Strategy Creative Strategy Marketing Communications Digital Media Brand Development Mobile Marketing Social Media Marketing Brand Architecture Marketing Creative Direction Direct Marketing Relationship Marketing Copywriting Interactive Advertising Outdoor Advertising

Ben Wren Education Details

Frequently Asked Questions about Ben Wren

What company does Ben Wren work for?

Ben Wren works for Area 213 Communications

What is Ben Wren's role at the current company?

Ben Wren's current role is Founder and Managing Director.

What is Ben Wren's email address?

Ben Wren's email address is benwren@me.com

What schools did Ben Wren attend?

Ben Wren attended Cim | The Chartered Institute Of Marketing, University Of Central Lancashire, Fallibroome High School.

What skills is Ben Wren known for?

Ben Wren has skills like Integrated Marketing, Digital Marketing, Advertising, Online Advertising, Digital Strategy, Creative Strategy, Marketing Communications, Digital Media, Brand Development, Mobile Marketing, Social Media Marketing, Brand Architecture.

Who are Ben Wren's colleagues?

Ben Wren's colleagues are Alene Potter.

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