Ben Barrass

Ben Barrass Email and Phone Number

Principal Data Implementation @ News UK
london, greater london, united kingdom
Ben Barrass's Location
London, England, United Kingdom, United Kingdom
About Ben Barrass

22+ years’ experience across a range of digital business operations. Marketing technology expert, specialist in management, implementation and use of data within a business and using analyst/consultative approaches to transform digital processes. A pragmatic and collaborative data / marketing operations leader with extensive experience in driving revenues, develop enticing customer propositions and target and optimise marketing campaigns. Author and contributor to a range of Econsultancy best practise guides, trend reports and articles, with a proven record of delivering technology and integration initiatives to meet business requirements.I thrive on challenges around system migrations and aligning requirements to complex processes and am capable of defining and implementing data strategies through both individual effort alongside growing teams and capabilities within organisations – I’m especially passionate about the role data can play in assisting creativity and innovation, finding data champions within a business, making them heroes and helping teams realise the value of their data.

Ben Barrass's Current Company Details
News UK

News Uk

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Principal Data Implementation
london, greater london, united kingdom
Employees:
3471
Ben Barrass Work Experience Details
  • News Uk
    Principal Data Implementation
    News Uk Jul 2024 - Present
    London Area, United Kingdom
  • News Uk
    Analytics Implementation Team Manager
    News Uk Sep 2022 - Aug 2024
    London, England, United Kingdom
  • Centaur Media Plc
    Group Head Of Data
    Centaur Media Plc Sep 2016 - Sep 2022
    London, United Kingdom
    Heading up the Data and Analytics team at Centaur Media, I am responsible for the planning and implementation of data strategy across all digital subscription products, editorial publications and events, conferences and exhibitions - for a brand portfolio that includes Econsultancy, Marketing Week, Creative Review, Festival of Marketing, The Lawyer and many other market leading titles. Leading a team of data analysts and system specialists, we integrate our audience and customer data throughout our marketing technology stack and visualisation systems to provide a seamless service for the group. We provide in-depth insight and analysis on business performance, and consultancy/business analyst services to transform internal processes such as automation, lead generation and subscriptions lifecycles.
  • Econsultancy
    Data And Digital Marketing Manager
    Econsultancy Oct 2012 - Sep 2016
    London, United Kingdom
    Econsultancy is home to the largest community of marketing and ecommerce professionals in the world. They turn to us for best practice guidance, insight, tips, capabilities and help in doing business better online.My role within the marketing department involves managing all aspects of marketing technology and the data that underpin all key team functions from eCRM, site analytics and email service providers through to a myriad of niche technology providers that approach us to showcase their services - most of which we run with live data, I own data, analytics and insight across all departments.
  • Brinc Ltd
    Technical Director
    Brinc Ltd Feb 2003 - Aug 2012
    Joining in early 2003 to develop a bespoke CMS platform for employee benefits systems, I quickly moved to a more senior level achieving board status in 2005. Driving the development strategy through a number of joint ventures and huge market changes through this period, I have been responsible for everything technical including: web architecture, contract management/tendering, email/marketing service provision, web development, CRM, recruitment and staff management and operations/project management, as well as involvement in all aspects of business operation.Over these 9 years my passion for this business has led me to become a key strategy influencer, gaining Prince2 practitioner certification and Microsoft ASP.NET trained. My skill set has expanded to encompass a wealth of technologies including Sitecore CMS, data warehousing/SQL Server 2008, email marketing, behavioural targeting, customer profiling, affiliate network management and significant employee benefit market experience and understanding – key achievements over this period include:• Development of member database from 30k to now 1m+• Market leader in providing employee benefits to the NHS• Revenue generator for partners in excess of £20m per year• Multiple site deployments with experience in transitioning hosting providers• Bespoke CMS build to migration onto Sitecore CMS platform
  • Circle.Com / Euro Rscg
    Developer
    Circle.Com / Euro Rscg 2000 - 2002
    Bristol, United Kingdom
    Initially responsible for HTML development across Peugeot.co.uk, my role expanded in ASP, SQL Server and Coldfusion development, working within teams on development projects across a number of clients including Save the Children, the British Tourist Authority, Guinness, Orange, Adidas and Microsoft. • Lead/Team involvement in a number of client projects, from front end build, CMS/data driven application development through to web reporting• Representation at Board level during structural changes on behalf of all development teams (80+ staff)• Exposure to a multitude of techniques and involvement in deployment of a number of nationally advertised marketing campaigns/site launches
  • Thomson Reuters
    Intern
    Thomson Reuters 1998 - 1999

Ben Barrass Skills

Digital Marketing Email Marketing Seo E Commerce Cms Online Marketing Web Analytics Digital Strategy Ppc Microsoft Sql Server Social Media Marketing Web Development Strategy Crm Html Google Analytics Social Media Css Databases Google Adwords Blogging Sitecore Iis Prince2 Agile Project Management Silverpop Engage Asp.net Visual Studio Ssis Ssrs Qlikview Development Api Ajax Website Development Sem Html 5 Jquery Name Tags Shampoo Customer Relationship Management Analytics Management Marketing Lead Generation Marketing Strategy Online Advertising Account Management Digital Media Consulting Business Development

Ben Barrass Education Details

Frequently Asked Questions about Ben Barrass

What company does Ben Barrass work for?

Ben Barrass works for News Uk

What is Ben Barrass's role at the current company?

Ben Barrass's current role is Principal Data Implementation.

What is Ben Barrass's email address?

Ben Barrass's email address is be****@****dia.com

What is Ben Barrass's direct phone number?

Ben Barrass's direct phone number is +4475952*****

What schools did Ben Barrass attend?

Ben Barrass attended The Manchester Metropolitan University, University Of The West Of England, Alton College, Mill Chase Secondary School.

What skills is Ben Barrass known for?

Ben Barrass has skills like Digital Marketing, Email Marketing, Seo, E Commerce, Cms, Online Marketing, Web Analytics, Digital Strategy, Ppc, Microsoft Sql Server, Social Media Marketing, Web Development.

Who are Ben Barrass's colleagues?

Ben Barrass's colleagues are Zahra Keshvari, Stuart Patterson, Dana Birsa, Lionel Saggers, Saloni Mishra, Simon English, Joanna Gallimore.

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