Ben is an experienced strategy, business development and multiunit leader with operational DNA and a passion for building highly effective teams through talent development, process implementation and execution. Ben is the CEO of Austin Fitness Group, one of the largest area representative franchisee ownership platforms in the Orangetheory Fitness system.Ben joined Austin Fitness Group after serving as President of Basecamp Fitness from February 2020 to June 2024. Under Ben's leadership, Basecamp grew from 6 studios to 28 studios in 13 states and 2 additional countries. Basecamp Fitness is owned by Self Esteem Brands (Anytime Fitness, The Bar Method, Waxing the City, Stronger U), who merged with Orangetheory Fitness in March 2024 to create Purpose Brands, the largest fitness franchising organization in the world.Prior to Basecamp Fitness, Ben was Senior Director of Strategic Operations at 24 Hour Fitness, where he led a team focused on creating, piloting, executing, and scaling transformational initiatives that generated organizational value and improved member engagement, including the design and launch of the 24GO mobile app with 1M+ active monthly users. He has also served in general management and multiunit management roles with increasing span and responsibility at both 24 Hour Fitness and Extra Space Storage (NYSE: EXR). Through his experience, he has managed P&Ls of $40-50 million with a track record for building and sustaining winning cultures within an organization. Ben is active in his local community and professional network, serving as an advisor to undergraduate students and a volunteer youth coach. He holds an MBA with specializations in Finance and Entrepreneurship from the University of California at Los Angeles (UCLA) and a bachelor’s degree from Colgate University and is an active fundraising leader for both universities. He was a Division I athlete at Colgate and briefly played professional hockey prior to his business career. ​​​