Benjamin Palmer Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Fredericton, Nb

• Performed customer contact audit across seven product (service) lines using Hubspot and Autopilot to personalize email, web, and social media advertising for 6,000+ users, increasing multi-product usage by 24% YOY• Efficiently allocated and managed a $1.1 million budget and 42 team members across seven product (service) lines• Implemented omni-channel sales and operations software stack across seven product (service) lines generating detailed customer profiles and product usage… Show more • Performed customer contact audit across seven product (service) lines using Hubspot and Autopilot to personalize email, web, and social media advertising for 6,000+ users, increasing multi-product usage by 24% YOY• Efficiently allocated and managed a $1.1 million budget and 42 team members across seven product (service) lines• Implemented omni-channel sales and operations software stack across seven product (service) lines generating detailed customer profiles and product usage behaviour• Set historical record for revenue (59% increase) and attendance (~75% increase) at four 500+ person indoor/outdoor events• Advocated successfully for greater equity at university for the LGBTQIA2S+ community through expanded prescription medication insurance coverage for 6,000+ students and implementation of UNB's first rainbow crosswalkExtensive committee work including:• UNB Smoking Policy Review Committee• City of Fredericton Mayor’s Working Committee on Community/Post-Secondary Relations• UNB Associated Alumni Council• UNBSU Student Life and Awards Committee (Chair)• UNBSU Food Advisory Board• UNBSU DrinkSmart Committee (Chair)• UNBSU Executive Committee Show less

Fredericton, Nb

• Efficiently allocated and directly managed $80k budget• Led team of 14 through successful re-branding and customer journey mapping, resulting in 15% increase to event attendance YOY• Chaired board of 12 directors through budgeting, strategic planning, and conflict resolution• Pitched successful bid to admit BAUS to the Canadian Association of Business Students (CABS) as Class A member school• Led team to win CABS Rising Star BSA award for "the CABS Member Society that made the… Show more • Efficiently allocated and directly managed $80k budget• Led team of 14 through successful re-branding and customer journey mapping, resulting in 15% increase to event attendance YOY• Chaired board of 12 directors through budgeting, strategic planning, and conflict resolution• Pitched successful bid to admit BAUS to the Canadian Association of Business Students (CABS) as Class A member school• Led team to win CABS Rising Star BSA award for "the CABS Member Society that made the biggest strides with respect to their management and execution of their operations in the current operating year from the previous year"Extensive Committee Work:• UNB Faculty of Management Faculty Council• UNB Faculty of Management Special Projects Committee• UNB Faculty of Management Teaching and Learning Committee• UNB BAUS Board of Directors (Chair)• UNB BAUS Travel Advisory Committee Show less

Fredericton, Nb

• Contributed to increased total assets by 13% in two years to $57 million+• Chaired Marketing and Youth Committee• Successfully worked through B-corp accreditation process (6 months)• Championed renewal of organization wide annual strategic planning process

Fredericton

Fredericton, Nb

Fredericton, Nb

The CABS Canadian Business Schools Conference (CBSC) brings together business society presidents and Jeux de Commerce Central co-captains from 32 universities across Canada for an annual leadership conference. CBSC gives delegates the opportunity to stress test, modify, and finalize their business student government’s strategic plan, new project implementation, and organization development & governance goals that will improve their ability to perform as student leaders in the upcoming school… Show more The CABS Canadian Business Schools Conference (CBSC) brings together business society presidents and Jeux de Commerce Central co-captains from 32 universities across Canada for an annual leadership conference. CBSC gives delegates the opportunity to stress test, modify, and finalize their business student government’s strategic plan, new project implementation, and organization development & governance goals that will improve their ability to perform as student leaders in the upcoming school year. The host city of CBSC is voted annually by the CABS BoD through a competitive bid process of host schools across Canada.In this role, I:• Pitched a successful national bid to host CBSC 2018 in Fredericton, NB• Raised $15k+ in 3 months through corporate sponsorship• Co-led team of 4 in planning, development, and execution of 3 day conference• Led local communications, sponsorship, and public relations in coordination with CABS national VP Marketing/VP Corporate Relations Show less

Fredericton

• Managed provincial Start-up Visa Program through an increase in applicants by 54%, application/assessment process renewal (new software stack), and formation of international digital advertising campaign• Researched, proposed, defended, then implemented an integrated CRM/Marketing Automation system (Hubspot CRM + Marketing Hub) through agile approach

Frederiction, Nb

Fredericton

This experiential learning program provides students with a first-hand look into the world of entrepreneurship as a mindset, as an approach and as a potential career path. Students gain valuable knowledge, build technical skills and also learn about social entrepreneurship, social innovation, social policy and triple bottom line companies.Student Ambassadors of the Pond-Deshpande Centre (PDC) will experience have an opportunity to tour and engage with the entrepreneurial ecosystem in… Show more This experiential learning program provides students with a first-hand look into the world of entrepreneurship as a mindset, as an approach and as a potential career path. Students gain valuable knowledge, build technical skills and also learn about social entrepreneurship, social innovation, social policy and triple bottom line companies.Student Ambassadors of the Pond-Deshpande Centre (PDC) will experience have an opportunity to tour and engage with the entrepreneurial ecosystem in Boston, execute a team entrepreneurial campus project, co-create and host YES Atlantic (Youth Entrepreneurship Summit) and a broad range of opt-in opportunities throughout the year.• Studied the entrepreneurial ecosystems of Fredericton (Canada), Boston (USA), and Hubbali (India) to develop solid understanding of scale, cost, and impact on urban/rural entrepreneurs• Engaged students, politicians, and community leaders at Roundtables centred on reducing youth out-migration from New Brunswick Show less

Southwest China

Junior Team Canada (JTC) is the flagship program of Global Vision. Each year a delegation of 20-35 Canadian youth leaders are selected through a nationwide competition to promote Canadian industry and culture abroad through a Junior Team Canada trade & development Mission. Junior Team Canada Ambassadors are, first and foremost, representatives for their communities, province and country. My job was to be the “connector” between my community and the country the Mission is in. I did this by… Show more Junior Team Canada (JTC) is the flagship program of Global Vision. Each year a delegation of 20-35 Canadian youth leaders are selected through a nationwide competition to promote Canadian industry and culture abroad through a Junior Team Canada trade & development Mission. Junior Team Canada Ambassadors are, first and foremost, representatives for their communities, province and country. My job was to be the “connector” between my community and the country the Mission is in. I did this by securing mandates from businesses and other organizations in my community in the lead up time to the Mission. On the Mission, I was responsible for meeting my mandates (whether that be recruiting international students for an education partner or identifying a new buyer for a Canadian export business). Following the mission, my responsibility was to ensure proper follow-up with my partners is completed. Show less

To assist in the development, planning, and implementation of the National Youth Ambassador Caucus, and Junior Team Canada Mission to China. I am also assigned other roles such as marketing, website and social media development, public relations, logistics, stakeholder relations, and program development.

Fredericton, New Brunswick, Canada

Master Of Education - Med, Higher Education/Higher Education Administration

Fellowship Program, Fellowship Member

The Venture for Canada Fellowship Program provides post-secondary graduates the opportunity to develop entrepreneurial leadership skills.

(Honours) Bachelor Of Business Administration (Bba), Marketing And Economics

• VP Student Life of UNB Student Union (UNBSU) • UNB Blackshirt Orientation Leader • 2x President of UNB Business Administration.

Education record

Activities and Societies: Beyond the Hurt, SRC, Debate, Peer Mentors, General SRC