- Gestione di diversi progetti per numerosi clienti, tra cui Microsoft, Norton, Cheil, BAT, Xbox, ABB, Garmin e altri- Progettazione e pianificazione eventi aziendali, sia B2B che B2C e press- Produzione materiale PoP, comunicazione, progetti speciali, gadget e regalistica- Coordinamento dei diversi Team Evangelism/Readiness Microsoft per Italia ed EMEA-Coordinamento Field Force italiana per il gruppo Gen (Norton)- Gestione del budget, definizione offerte commerciali e partecipazione a gare e bandi

Supervisor of brand strategy and communication for Tendercapital GroupBrand strategy: Definition and implementation of the national, short- and medium-term brand strategy, guiding portfolio priorities, new product launches and catalogue animation. Definition of communication (offline/online) Definition of marketing mix strategy. Designing advertising campaigns (objectives, briefing, budgeting). Designing commercial and PR materials with high-level and innovative finishes. Collaboration with other departments (sales, analysis, legal & compliance) and partner agencies to build a broader and more rounded business strategy.Online strategy: Responsible for all group sites. In-depth knowledge of Wordpress and major CMS platforms. Responsible for editorial line for website and social media. Definition of advertising, SEO and social strategy.HNW Clients relationship management: 360° conception and coordination of high-level events dedicated to our top clients, mainly in Milan and Venice. Project management from hospitality to location scouting & catering, media partnerships, press releases and event design.TenderToArt Project: TenderToArt (now the Art section within Tenderstories) is Tendercapital's art incubator, a programme involving artists selected for the innovation and quality of their language and research. As the manager in charge of TenderToArt's activities, I am in charge of: event planning, relations with curators/supervision of the project team, brand valorisation, definition of materials (adv, catalogues, digital...) according to the specific needs of each project.

Definition of the marketing mix, advertising campaigns planning and budgeting.Project and special events management (High profile events dedicated to HNW Clients, Salone del Risparmio, TenderToArt projects' launch...)Digital marketing (social media strategy and development of the new corporate website)Collaboration with other departments (sales, research, etc. ) and partner agencies to build broader business strategy.

Management of the paperback area in RCS Libri, Product manager for BUR (Biblioteca Universale Rizzoli), Vintage, Tascabili Bompiani and Piccolo Principe (The Little Prince).Implementation of the marketing strategy online and in the main PoP. Adaptation of the communication materials on the different media. Forecasts and income statements for each title.Management of the catalogue and launch of new products

Management of the advertising plans, data retrieval and reporting (rankings, sell in- sell out), marketing accounting.

Retail and Sales Assistant for Asia, coordinating Singapore, Hong Kong, Mainland China and Taiwan.