Benedetta Silli Email and Phone Number
Benedetta Silli work email
- Valid
Benedetta Silli personal email
- Valid
- Valid
Benedetta Silli phone numbers
Marketing and Communication Pro within the branches of Media&Advertising, TLC and Public Administration, Healthcare&Beauty, Services, Travel&Leisure, in small, medium to big-sized enterprises.Fluent in five languages, lived in Italy, USA, Danmark, Norway.Excellent research and problem-solving skills; confident in negotiating and resolving conflict, in team-working and with leadership; accurate, precise, creative but yet analytical and practical personality; dynamic, driven and motivated, with flexible, curious and enthusiastic approach.• Marketing: scouting on opportunities, innovative platforms, services, products and trends. Benchmarking and SWOT analysis; market segmentation; individuation and design of product/service, pricing and trading; marketing mix strategy, monitoring on KPI and ROI performance, conversion and penetration. • Communication: corporate nd product survey on identity, image and vision; communication plan with target list and key messages definition, on conventional channels and new media; communication budget management (events, sponsorships, promo and advertising campaigns). Public Relations and lobbying activities; control over the relationships with Company stakeholders, Institutions, Consumer and Industrial Associations. Negotiation and purchase of slots and spaces for ads on ATL and BTL channels; monitoring schedules and effects.• Digital and Social: design, build and maintain solid social media presence, both with daily postings and special engaging initiatives; plan and execute web, email, social and display advertising campaigns. Measure and report performance of digital marketing campaigns; identify trends and insights and optimize spend and performance based on the insights; oversee the development, production and review of online platform content, from videos to blog posts; use of UGC platforms and management of tools for CRM and e-commerce.
-
Marketing And Communication Manager EuropeKyäniRome, It -
Marketing & Communication Manager EuropeKyäni Jun 2014 - PresentRome Area, ItalyHead of Marketing and Communication Dept for the Company European Branch (8 Regional Offices), coordinating an International Team of more than 20 people.Implementation and control of Marketing and Communication Plan and Budget. Creation and control of all Campaigns and materials from Print, to web, to videos, to Socials - in over 15 European languages.Scouting creative opportunities for digital and offline platforms to empower consistency/awareness for the brand and enhance sales performance: training materials for the Sales Force, products labeling and positioning, Events management, social and viral Campaigns for Customers. Design and adaptions of ads, articles, sales and training materials, Social media, PR and Communications, to Regional necessities and Regulations, liasoning with Local Consumer and Industry Associations.Manage the merchandising for the online shop and live stores at events: developing branded items, designing seasonal campaigns, understanding inventory, sales performance, royalties.
-
Channel Manager Network Italo, Terminal ServicesNtv - Nuovo Trasporto Viaggiatori Mar 2013 - May 2014Rome Area, ItalyOperating coordination of the whole Terminals Network (14 “Stores”) to develop the “Casa .Italo” new brand awareness, from the previous positioning “centre for travelers, welcome and care” to the current brand positioning “ticket office for travelers, welcome and sales” .In charge of designing and developing the brand policies: creation of Channel promo Campaign to apply on CRM one2one clusters, messages and tools definition, material production for external communication – BTL and ATL (sponsorships and co-marketing, Fairs and Seminars, leaflet, pptx, banner online, DEM, merchandising…), analysis on actions conversion, penetration and redemption.Management of technical issues presented by other Depts, such as Sales and Marketing, IT, On Board Operations: definition of Terminals new workflows, production of technical requirements and procedures; development, application and monitoring of refresher activities for Front Line Teams, also working as a Trainer in the training classes.Design and production of materials for internal communication: Powerpoint slides for refreshment Classes, update manuals for Front End Teams, technical Guidebooks to the correct use of tools and procedures, “sales kit” for Sales Team, video tutorial, contents for NTV Professional Community. -
Station Manager Casa .Italo Bologna CentraleNtv - Nuovo Trasporto Viaggiatori Jun 2011 - Feb 2013Bologna Area, ItalyStart up the first Italian private Railway Company: design and review of operation procedure, recruiting and education of Front End people, employer branding at Universities Career Days and Educational Fairs, Field contamination by defining brand awareness policies, management of promotional and educative materials, merchandising, inauguration trips and Events dedicated to Specialized Association and Professionals.In charge of “Casa .Italo” Store in Bologna Centrale Railway Station: responsible for the Front End team (27 people), ensuring relationships with partners, supplier, Institutions and other relevant Associations, to ensure the better customer service and experience to Italo travelers. Coordination of commercial processes (selling, after sale, travelers mapping) and customers care when in the Station for complaints, disruptions and support on NTV/Italo services.
-
Marketing & Communication Manager Internet And MobileOne Italia Spa Aug 2008 - May 2011Rome Area, ItalyCreation and management of web and mobile products, for e-commerce, multiplatform and VAS services: prevision on costs and revenues for new or existing projects and markets, context analysis and competitors benchmarking; business model and pricing identification, definition of marketing mix tools; workflows and user experience analysis, business plan production and deployment as in the Project Gantt. Drafting of communication plan to consolidate the brand positioning and to ensure profitability to the project: advertising campaigns and special promo, design and development off sponsorships, customer loyalty activities and co-marketing initiatives. -
Account Manager Media, Advertising, Events And SponsorshipsRai Pubblicità Sep 2006 - Jul 2008Rome Area, ItalyDesign, planning and production of promo commercials and sponsoring on TV media multichannel: client’s needs and budget analysis, briefing editing; adv slots and spaces negotiation; copying, casting of actors, resources and site (means, materials, suppliers, troupe, actors, authors); shooting supervision, video editing and post-production; control on delivery and customer satisfaction feedback.Sponsorship Manager on special initiatives for sports events on RAI media and channels, terrestrial, online, on satellite and digital: audience demographical analysis and media stats evaluation: contents definition and monitoring on the after live results. -
Account Manager New MediaVasmine Spa Jun 2004 - Aug 2006Rome Area, ItalyAccount Manager for designing communication projects on multimedia, web and mobile apps, innovative products and VAS services for Corporates: research and development of trends and technologies, market analysis, benchmarking on competitors, pricing and brand positioning; products kick-off, promo and adv commercials.In charge for VASMine Brand and Communication activities: co-marketing, promotion and branding; congresses, workshops, conventions and events implementation; sponsorships and funding; relations with Press, Institutions and Universities; design and editing of promotional campaigns and materials; media planning and buying.Web Content Manager and Press Editor for VASMine and in outsourcing for VASMine clients.
-
Account Manager Destination And EventsItalian Travel Srl Jun 2002 - May 2004Account Manager for the MICE market (Meeting Incentive Congressi Eventi) on incoming business and institutional events, congresses, team building sessions, incentive programs, venues, conventions: sales and contracting actions, selection of suppliers and traders, site inspection and on field management; budget and operations management with focus on performance and customer satisfaction.Brand manager for Italian Travel s.r.l.: in charge of communication plan and operational program with business trips, International Fairs and Exhibitions; sponsorships, b2b and co-marketing ventures; production of newsletters, brochures, product description documents, guidebooks.
-
Assistant Events ManagerItalian Cultural Centre, Italian Consulate, Bergen, Norway Dec 2000 - Jun 2002Bergen Area, NorwayAttended the creation, organisation, sponsoring and funding of cultural projects and events: language courses, Italian arts courses, exhibitions and conferences. Budget management, media planning and buying. In charge of the Public Relations and Press Agency activities.
Benedetta Silli Skills
Benedetta Silli Education Details
-
Scienze E Tecniche Psicologiche -
High Specialization Course In Marketing, Communication And Public Relations -
Global Management And International Teamworking -
Political Science -
Political Science -
Creative Writing Class
Frequently Asked Questions about Benedetta Silli
What company does Benedetta Silli work for?
Benedetta Silli works for Kyäni
What is Benedetta Silli's role at the current company?
Benedetta Silli's current role is Marketing and Communication Manager Europe.
What is Benedetta Silli's email address?
Benedetta Silli's email address is be****@****ail.com
What is Benedetta Silli's direct phone number?
Benedetta Silli's direct phone number is +150978*****
What schools did Benedetta Silli attend?
Benedetta Silli attended Università Di Bologna, Istituto Europeo Di Design, University Of Bergen (Uib), Sapienza Università Di Roma, Roskilde University, Seattle University.
What skills is Benedetta Silli known for?
Benedetta Silli has skills like Marketing, Pubbliche Relazioni, Management, Public Relations, Comunicati Stampa, E Commerce, Strategia, Social Media, Social Media Marketing, Email Marketing, Strategy, Advertising.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial