My role at iLLuSys LTD are as follows:Digital Marketing Strategy: I oversee the formulation and implementation of digital marketing strategies for iLLuSys, and Clients.Website Design & Development: Manage the design and development of websites, landing pages, lead generation forms, and web applications for iLLuSys and Clients.Digital Advertising & Campaign Management: Manage digital advertising campaigns by creating media strategies, and media plans. Overseeing media buying activities on Google Ads, YouTube, Facebook, LinkedIn, Twitter, Instagram, Quora, and other pay-per-click ad platforms.Search Engine Optimization: Optimize websites for search engine visibility on Google and Bing. Manage the building of links using sponsored and PR posts.Mobile Apps Design & Development: Manage the design, development, and launch of mobile apps on Android and iOS.

My role at Anchor Group NA Corp involves the following activities:Social Media Marketing: Using Social Media Listening Tools: Hubspot, Hootsuite, Buffer, Sprout Social, I guide our content strategy to create and publish content on the social media channels(Facebook, Instagram, LinkedIn, Twitter, YouTube) of the Anchor Group and of clients of the Anchor Group. I also use Social Media Connectors to pull data into Google Data Studio for presenting monthly reports, and trend analyticsWebsite Management: I manage the websites owned by the Anchor Group, and websites built by the Anchor Group for clients using the WordPress Content Management System.Email Marketing - Using MailChimp and Odoo Email Marketing Module to manage email marketing campaigns for the organization and her clients.Search Engine Optimisation(SEO): Creating, Implementing, and managing search engine optimization campaigns for the Anchor Group’s website and websites of clientsLanding Page Development:I create landing pages and lead generation forms to generate Marketing Qualified Leads (MQL) and Sales Qualified Leads (SQL) for both the Anchor Group and her ClientsPPC Advertising:I create Media Strategies, Media Plans, setup Media Buying activities and manage Pay Per Click (PPC) Ad operations on Facebook, Instagram, LinkedIn, Twitter, Google Ads.

Team Lead: I managed a team of 10, three(3) Web Developers, four(4) User Interface & Experience Designers, Two(2) Client Service personnel, and one (1) Video editor to manage the building of all web assets used for advertising. Digital Creatives for Advertising & Marketing: I also managed and contributed to building Websites, Landing pages, Web Applications, HTML5 Rich Media creatives, and Mobile applications on Android and iOS. Digital Marketing Strategy: I participated in and contributed to strategy/brainstorming sessions that led to successful digital marketing and advertising campaigns managed by the Agency.Proposal, Pitch Presentation: I participated in client onboarding sessions, requirement gathering meetings, proposal pitches, and presentations.

My role at dRaX Arts was developing websites by building custom themes and re-theming templates for Drupal, WordPress, and OpenCart, Magento, and Joomla Content Management Systems (CMS). I was also involved in the front-end development of custom web applications. The job also required me to manage the purchase of website domain names, hosting of websites, setting up web and email servers. I started my career with dRaX Arts as a Trainee Web Developer, left in 2012, and returned as a Senior Web Developer in 2014