Benedikt Drieschner Email and Phone Number
What makes the difference?Have you ever seen the painting Blood Red Mirror by Gerhard Richter? It's just a red painted canvas, but it sold for 1.3 Million$. How is it possible to increase the value of a blank canvas, wrapped around a wooden frame by more than 850.000%, with just adding some red color pigments to it? That I guess is a perfect example of understanding desire, scarcity, market needs, and timing. Without nostalgia, every piece of art would be substitutable. The copy wouldn't be less valuable than the original, and according to the law of supply and demand, neither the copy nor the original would be worth a dime. One could argue, but almost every product nowadays is somewhat substitutable. In most cases, the decision between one company or another is a matter of perceived value.That's where marketing comes into play. Before I fell in love with marketing, I studied Music in England. In order to be successful in the music industry you need to do much more than just creating beautiful pieces of art. You need to generate demand and interest by building an engaging environment surrounding your brand and your product. (Aka. Marketing)Opposing to what many marketers say, I don't think that marketing is a numbers game. I genuinely believe that the recipe is a compound of mathematics, psychology and true dedication towards recognizing and understanding market needs during a particular moment in time. Think about it. If it was a numbers game, we would have already beaten the end boss and kissed the princess by now. But marketing is infinitely more complex than looking at some numbers and changing accordingly. The process of really understanding the desire, the pain and the needs of a particular market is a long, but rewarding endeavor and it has so many valuable lessons to teach. I decided to dedicate my career towards learning every lesson out there, and in the process, I'm willing to help every brand that wants to join my journey.
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Senior Managing PartnerWydn Oct 2019 - PresentAugsburg Und Umgebung, Deutschland -
Advertising ManagerRegiomed-Kliniken Gmbh Jun 2020 - Present -
GeschäftsinhaberSecondplan Oct 2017 - Jun 2020Augsburg Und Umgebung, DeutschlandMit secondplan helfen wir Deutschen Unternehmen auf dem Weg in die digitale Zukunft.Mit künstlicher Intelligenz verwandeln wir Ihre digitale Marketingstrategie in ein Business Intelligence Tool. -
Digital ConsultantSalzbrenner Stagetec Mediagroup Gmbh Aug 2015 - Oct 2019Thank you for all the opportunities I've got over the years from working in a close relationship with Salzbrenner. I met a lot of interesting people all over the world and learned to operate in challenging situations. -
ConsultantRhainmain Congresscenter Mar 2018 - Oct 2018Wiesbaden Und Umgebung, DeutschlandThe RMCC is a beautifully designed multi-functional event hall in Wiesbaden. The Project ended in a perfectly executed and well-precieved opening event. Thanks, to the outstanding team, I had the pleasure of working with.
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Technischer ProjektmanagerMahidol University May 2014 - Oct 2015Bangkok Metropolitan Area, ThailandTo work in Salaya was an unprecedented experience. To handle those intercultural differences during extended negotiations was a great experience and added a lot of knowledge to my skillset. -
ConsultantGoethe-Institut E.V. Oct 2014 - Dec 2014Cairo Governorate, EgyptThe institution in Cairo is a beautiful oasis in the middle of the hectic city. I learned a lot about the cultural differences in advertising and made some great connections.
Benedikt Drieschner Education Details
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Boston College UkMusicproduction
Frequently Asked Questions about Benedikt Drieschner
What company does Benedikt Drieschner work for?
Benedikt Drieschner works for Wydn
What is Benedikt Drieschner's role at the current company?
Benedikt Drieschner's current role is Managing Partner bei WYDN.
What schools did Benedikt Drieschner attend?
Benedikt Drieschner attended Hochschule Mittweida (Fh), Boston College Uk.
Who are Benedikt Drieschner's colleagues?
Benedikt Drieschner's colleagues are Julian Dilman.
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