Chief Operating Officer
Current
Jan 2024 - Present
AeroLeads people directory · profile
Ben Flandro Email & Phone Number
Technical Product Expert | Hard Goods, Soft Goods | Design, Development, Global Activation
at
Loop Method
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 100%
Current company
Role
Technical Product Expert | Hard Goods, Soft Goods | Design, Development, Global Activation
Location
Ketchum, Idaho, United States
Who is Ben Flandro? Overview
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Quick answer
Ben Flandro is listed as Technical Product Expert | Hard Goods, Soft Goods | Design, Development, Global Activation at Loop Method, based in Ketchum, Idaho, United States. AeroLeads shows a matched LinkedIn profile for Ben Flandro.
Ben Flandro previously worked as Chief Operating Officer at Loop Method and Principal at Red Thread Llc. Ben Flandro holds Bachelor Of Science, Finance, Minor In Economics from Utah State University.
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Loop Method
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Profile bio
About Ben Flandro
From eyewear innovation intended for the Seven Summits to technical apparel to survive the far reaches of the Northwest Territories, the last two decades of my existence has been dedicated to creating premium technical gear for the outdoors. From hard goods to soft goods, I’ve built my life and a vast array of products around getting outside to wring every last bit out of our experiences with nature.With over 20 years experience in the outdoor industry, I’ve leveraged my background in Development, Merchandising, Go-to-Market, and Brand Building to put innovative products in the hands of people seeking to enhance their time in the outdoors. Testing, tinkering, and taking to market award-winning products that continue to serve people to this day._SMITH OPTICS // My time as Category Manager of Smith’s core business units – Snow & Motocross, followed by Sun & Optical – was marked by a number of notable moments+ Launch of the world’s first interchangeable lens goggle collection – I/O, I/OS, I/OX, & I/07+ Creation of Smith Evolve program+ Orchestrating integration platforms between goggle and helmet categories and eventually sunglass and helmetFIRST LITE // As VP of Product & Design I directed a number of notable transformations of First Lite’s assortment to accelerate aggressive growth & strengthen its leadership position+ Full-scale revamp of core business unit, developing revolutionary Aerowool and Merino-X fabrics and launching First Lite’s Wick, Fuse, Kiln, and Furnace collection of premium base layers+ Structured long-term transformational road map out through 2025 to bring step-change improvement across all apparel categories from waterproof breathables and insulation, to quick-drying next-to-skin layers for hot-weather. Marquee products typifying this transition include the Omen Stormshelter Jacket & Pant, Refuge Parka & Bib, Trace Shirt & Pant, and Foundry collection.-Through in-depth consumer insights, competitive analysis, and strategic line planning I specialize in establishing long-term vision and bringing ideas from inception, through commercialization and go-to-market, to ensure products make their way into the hands of those who truly need them.
Listed skills include Product Development, Marketing, Trade Shows, Sporting Goods, and 13 others.
Current workplace
Ben Flandro's current company
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12 roles
Ben Flandro work experience
A career timeline built from the work history available for this profile.
Principal
Current
Red Thread Llc
Grounded in twenty years of Outdoor Product Development, Red Thread supports organizations from design inception to market launch. Bringing twenty years of equal parts hard and soft goods experience, we help companies bring their ideas to life through integrated processes, timeline management, and supply chain strategy.
Oct 2023 - Present
Vp Of Product & Design
Jan 2021 - Oct 2023
Director - Product And Design
As Director of Product & Design, my core responsibility is to direct all design, development, specification, and merchandising strategies for FIRST LITE technical apparel & brand-licensing programs. As Director, I work as part of the senior management team to set short-, mid-, and long-term company directives, including brand, supply chain, and organizational strategies.
Jun 2017 - Jan 2021
Product Manager
Principle lead for all design, development, specification, and global market activation of all FIRST LITE branded technical apparel. This role directs projects through design and development, coordinating heavily with global supply chain to ensure quality, on-time execution. Additional technical and creative support given to marketing and sales for market activation.
Mar 2015 - Jun 2017
Category Manager - Eyewear
Principle lead for all design, development, specification, and global market activation of all SMITH branded sunglass and optical eyewear. This role directs projects through design, engineering, and product management to ensure quality, on-time execution. Category Manager also works as advance team to prepare marketing and sales for market activation.
Sep 2013 - Feb 2015
Category Manager - Snow/Mx Goggle
Principle lead for all design, development, specification, and global market activation of all SMITH branded snow and motocross goggles. This role directs projects through design, engineering, and product management to ensure quality, on-time execution. Category Manager also works as advance team to prepare marketing and sales for market activation.
Jan 2013 - Sep 2013
Sr. Product Manager - Snow/Mx Goggle
Principle lead for all design, development, specification, and global market activation of all SMITH branded snow and motocross goggles. Responsible for overseeing cross-category development with snow helmet category. Primary liason for communication with international supply chain, operations/purchasing team, as well as sales, and marketing groups.
Apr 2008 - Dec 2012
Product Manager - Snow/Mx Goggle
Principle lead for all design, development, specification, and global market activation of all SMITH branded snow and motocross goggles. Direct communication with international supply chain, operations/purchasing team, as well as sales, and marketing groups to facilitate market introductions.
Oct 2004 - Apr 2008
Marketing Coordinator / Catalog Manager
Jun 2002 - Oct 2004
Beverage Operations Manager
Sun Valley Company
May 1999 - Apr 2002
Assistant Director Of Marketing And Sales
Reva Llc
May 1998 - Apr 2001
2 education records
Ben Flandro education
Bachelor Of Science, Finance, Minor In Economics
Utah State University
Education record
Utah State University
FAQ
Frequently asked questions about Ben Flandro
Quick answers generated from the profile data available on this page.
What company does Ben Flandro work for?
Ben Flandro works for Loop Method.
What is Ben Flandro's role at Loop Method?
Ben Flandro is listed as Technical Product Expert | Hard Goods, Soft Goods | Design, Development, Global Activation at Loop Method.
Where is Ben Flandro based?
Ben Flandro is based in Ketchum, Idaho, United States while working with Loop Method.
What companies has Ben Flandro worked for?
Ben Flandro has worked for Loop Method, Red Thread Llc, First Lite, Smith Optics, and Sun Valley Company.
How can I contact Ben Flandro?
You can use AeroLeads to view verified contact signals for Ben Flandro at Loop Method, including work email, phone, and LinkedIn data when available.
What schools did Ben Flandro attend?
Ben Flandro holds Bachelor Of Science, Finance, Minor In Economics from Utah State University.
What skills is Ben Flandro known for?
Ben Flandro is listed with skills including Product Development, Marketing, Trade Shows, Sporting Goods, Advertising, Apparel, Action Sports, and Management.
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