Vw/Audi Product Specialist
Wadsworth, Oh, Us
The VW/Audi Product Specialist position spans a large variety of tasks. The base of this operation is to develop and maintain a high traffic web catalog of VW/Audi performance and replacement parts.In this role, I: - Product Additions: Merchandise new products from vendors on customer-facing website - Created a product analysis for each new addition, taking sales expectations, potential existing product cannibalization and catalog over-saturation into account. Worked with S&P to ensure we have adequate stock, per projected sales forecasting.- New Vendor Onboarding: Conducted market research for the addition of trending brands, new product lines, and vendors - Working directly with potential vendor on sales expectations, pricing structure, terms, marketing plans, while seeing through initial launch, and following up on after-sales.- Catalog Building: Wrote technical website applications and descriptive copy for the online vehicle product catalog, while maintaining existing catalog for performance, aftermarket, and OEM products. Ensured products are in compliance with vendor pricing structure (MAP, MSRP, Jobber, etc). - Product Life Cycle: Managed a product life-cycle for all VW/Audi brand products - From initial product inception, development, copywriting, media, through product launch marketing and after-sales.- Revenue Growth: Averaged $200k-$350k in gross revenue each fiscal quarter on newly added products to the site.