Ben Hopkinson Email & Phone Number

Annandale, Nsw, Au

Sydney, New South Wales, Australia

I focus on designing impactful retail experiences that connect people and brands. I elevate the shopper journey through strategic creativity and immersive in-store designs in collaboration with the Dashing team. A typical day includes:• Creative Strategy: Design and execute strategic creative that elevates the shopper experience through store audits, customer journey mapping, consumer insights and visual hierarchy.• In-Store Experience Design: Create immersive retail environments that enhance customer engagement and brand loyalty, all grounded with a strategic creative approach to drive sales.• Shopper Marketing Campaigns: Ideate and design impactful creative campaigns that align with brand goals and consumer insights, maximising customer connection and engagement in retail spaces.• New Business Development: Craft compelling creative pitches that leverage insights to secure new opportunities and build strong brand partnerships.• Collaboration with multiple teams: Working with business development, marketing and creative teams to deliver cohesive and effective creative solutions.

Sydney, Australia

Working with agencies such as Geometry (VML) Arc (Publicis Groupe), XPO Brands (Mars United) and Minds+Assembly (amongst others) on BTL/TTL campaigns across Creative Strategy, Shopper Marketing and Instore Experience.

Sydney, Australia

Sydney, Australia

Led a team of 2-3 designers whilst assisting the business stake-holders with creative strategy, new business development, internal marketing, internal processes and department workflow. Clients include:Valspar Paints, Geberit and Victa

Wpp (Aunz) St Leonards

Worked with various business stakeholders across strategy and research, pitching concepts/ visuals, quality control of development samples, technical and finished art for all shopper marketing and packaging briefs.

Mentored a team of five designers whilst managing the workflow and creative direction of the design departments day-to-day.

Sydney, Australia

Riverwood

Designed print and digital marketing collateral and Men’s T-shirt graphics for the label. Liaised with Chinese manufacturers and maintained quality control of production samples.

Sydney International Airport

In-house designs for all POS and marketing collateral, as well as copy writing and product photography.

Adv Diploma, Graphic Design Maj. Corporate Identity

Certificate 1, Graphic Design