Ron Benita Email & Phone Number

Israel

We monetize all kind of traffic, with years of experience in Emails, BHS, YHS, N2S, D2S and more.

Product & Go To Market | CRM & Acquisition | Consultant at GDAI

Tel Aviv, Israel, IL

Tel Aviv, IL

Making sure we know how and what to measure before anything else- Leading the acquisition team (affiliates, media buying etc.)- Define and lead digital marketing teams: Studio, Localization & Content, Marketing Dev., CRM, SEO - Plan, Build and Executing the overall digital marketing strategy- In charge of Automation strategy and flows (from 3rd party.

London, GB

• Managing team of ~20 people, located in Israel and in India
• departments in my direct responsibility: Operations, Content, Studio, Optimization
• I am responsible for:o Retention & Loyalty marketing strategy online & offlineo A/B test cycle: Idea> execution> analysis> actiono Defining and achieving various KPIs: NGR, Retention rate, margin management etc.o.

London, GB

Managing Retention teams for GVC and IOG brands

London, GB

My team is responsible for the CRM activities of GVC's Playtech brands (Casino Las Vegas, SCasino and more)

Tel-Aviv, Tel-Aviv, IL

- Creating Segmentation- Responsible for all CRM activity- Measuring and AB test our campaign in order to maximize results- Optimizing the In-App store

• Players segmentation- segmenting players to loyalty levels, using multi KPIs breakdown
• Marketing campaigns- full marketing cycle from concept to launch -Brief> Bonus> template>Localization> Schedule> analysis
• Increase players' value using email & SMS campaigns, including: A/B tests, Bonus analysis, Campaign analysis, ETC.
• Campaigns scheduling- building promotion calendar
• Working closely with Brand Manager and Country Managers
• Ofline campaigns, i.e direct Postals

Tel Aviv, IL

• Account manager- working in the field of display advertising, mainly GDN. Uploading, analyzing, and manage Wix's campaigns in the field of Display advertising.
• Research- understand our competition and always keep track with market opportunities both technological and conceptual.
• Working closely with design and product marketing teams, in order to get the job done from A to Z.
• Data analyzing- extracting insights from the data, in order to take smart and educational decisions.
• Creating reports for the entire department to share the knowledge and hear other colleagues' opinions.
• A/B test- before making any decisions we conducted a pre plan A/B test.

London, GB

• myThings is a leading provider of customized programmatic ad solutions with a presence in over 30 markets. The winner of Deloitte's 2012 and 2013 Technology Fast 50 award, myThings is the fastest-growing technology.
• Analyzing campaign performance - Analyzing complex data from multiple sources
• Analyze pre launch campaign data
• Campaign control and Optimization – Segments, Media, Banners etc.
• Active participation in the conception of the Business Model Strategy
• Creating reports for clients and for management

• Building a work plan and managing budget (marketing, people, suppliers etc.)
• Events Marketing via all sorts of marketing platforms- Online (facebook, minisites, Mail, etc.), printed media, field advertising etc.
• Involved in events productions up from brainstorming down to execution.
• Working with suppliers and experts

practice real-estate and commercial law

1St, Law, Business Administration

High-School