Ben Taylor

Ben Taylor Email and Phone Number

Brand & Creative Leader | SVP @ Fanatics | Previously: YEEZY, adidas, Headspace @ Fanatics
Ben Taylor's Location
Los Angeles, California, United States, United States
About Ben Taylor

For 20 years, I've worked with the most creative and culturally impactful brands, artists and founders on the planet.> I helped adidas and Kanye West build YEEZY into a cultural phenomenon and multi billion dollar business, and lived to tell the tale. > I launched Pharrell Williams' skincare business, helped the most popular and beloved sports gaming franchise of all time go from FIFA to EA FC, and spent 6 years creating award winning marketing for Nike at AKQA.> I've helped startups, unicorns, Grammy award winners, GOAT athletes, Buddhist monks, legacy brands, and media empires make marketing that mattered, and build marketing teams that made a difference.> Now I lead the marketing function at Fanatics across the Fanatics Live and Fanatics Collect businesses.

Ben Taylor's Current Company Details
Fanatics

Fanatics

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Brand & Creative Leader | SVP @ Fanatics | Previously: YEEZY, adidas, Headspace
Ben Taylor Work Experience Details
  • Fanatics
    Svp, Marketing - Fanatics Live & Fanatics Collect
    Fanatics Jan 2024 - Present
    New York, Ny, Us
    Lead the Marketing function for Fanatics Live (live commerce) and Fanatics Collect (collectibles marketplace, formerly PWCC).Integrated PWCC marketing function into Fanatics post acquisitionOversee partnerships with WWE and UFC (Fanatics Live), and Sotheby’s (Fanatics Collect)
  • Fanatics
    Senior Vice President, Marketing - Fanatics Collectibles
    Fanatics Jan 2023 - Jan 2024
    New York, Ny, Us
  • Fanatics
    Vp, Brand & Creative - Fanatics Collectibles
    Fanatics May 2022 - Feb 2023
    New York, Ny, Us
    - Built and led the Fanatics Collectibles marketing organization, integrating Topps marketing functions into Fanatics post acquisition.- Oversaw all marketing functions for Fanatics Collectibles - Strategy, Brand Marketing, Creative, Partnerships, Events, Communications, and Content.
  • Season Three
    Strategic Advisor
    Season Three Sep 2019 - May 2022
    New York, Ny, Us
    Strategic advisor to the team at Season Three
  • Kamp Grizzly
    Creative Director
    Kamp Grizzly Aug 2019 - May 2022
    Portland, Oregon, Us
    Brand Strategy - adidasContent Strategy - Pharrell Williams / Human Race / iamOtherCollaboration Strategy - Red Wing HeritageCreative Direction - YEEZYCreative Direction - 2K SportsCreative Direction - MasterclassCreative Direction - NBC Sports Golf
  • Electronic Arts (Ea)
    Brand Strategy Consultant - Ea Sports Fifa
    Electronic Arts (Ea) Apr 2021 - Sep 2021
    Redwood City, Ca, Us
    Collaborated with EA Sports Brand Strategy and Brand Creative teams to develop the strategy, positioning, and vision behind the rebranding of FIFA to EAFC.
  • Humanrace
    Interim Vp Of Brand
    Humanrace Apr 2020 - Dec 2020
    Los Angeles, Ca, Us
    Developed 360 launch strategy for Humanrace Skincare in partnership with the amazing Humanrace / I am Other team
  • Headspace Inc.
    Vp Of Brand Strategy
    Headspace Inc. Mar 2019 - Aug 2019
    Santa Monica, California, Us
  • Adidas
    Director, Global Brand - Yeezy
    Adidas Nov 2016 - Feb 2019
    Herzogenaurach, Bavaria, De
    Global Brand Marketing Lead - YEEZYGlobal Concept Lead - 747 Warehouse St / All Star Weekend 2018
  • Akqa
    Head Of Planning / Strategy
    Akqa Mar 2014 - Oct 2016
    San Francisco, Ca, Us
    Planning and strategy lead at AKQA Portland.Key projects:Your Year, Directed by Nike+Risk Everything / World Cup 2014Nike Zoom Arena
  • Akqa
    Senior Planner - Nike
    Akqa Sep 2011 - Mar 2014
    San Francisco, Ca, Us
    Planning and strategy lead on the global Nike Football account, based at AKQA Portland. Previously Strategic Planner, AKQA London.The ChanceMy Time Is Now / European Championships 2012Nike HypervenomContributed to various projects for Nike Western Europe, North America, Japan, UK.
  • Slam Magazine
    Contributing Writer
    Slam Magazine Mar 2011 - 2014
    Contributor to SLAM Magazine and SLAMOnline.
  • Complex Media
    Contributing Writer
    Complex Media Jan 2012 - Oct 2012
    Los Angeles, Ca, Us
    Covered the beautiful game for Complex.com
  • Poke
    Creative Strategist
    Poke Jan 2011 - Sep 2011
    London, Greater London, Gb
    OrangeSkype
  • Fudge
    Planning And Strategy
    Fudge Oct 2009 - Jan 2011
    Greater Manchester, Gb
    Strategic/creative lead on adidas and Universal Music Group.Also worked with Westbeach, JD Sports, RFL, and Volcom.
  • Love.
    Account Manager
    Love. May 2009 - Nov 2009
    Manchester, Gb
    Account Manager/Strategist on PS3 relaunch for Sony Computer Entertainment Europe.http://lovecreative.com/work/scee/the-game
  • England Squash & Racketball
    Marketing
    England Squash & Racketball Sep 2007 - Apr 2009
    Rebranded a sport. Learned a lot.
  • Lightmaker Manchester
    New Business
    Lightmaker Manchester Mar 2007 - Oct 2007
    Vancouver, Bc, Ca
    Part of the New Business team at Lightmaker Manchester (now Great Fridays).
  • Inside The Game Ltd
    Founder
    Inside The Game Ltd Jan 2006 - May 2007
    Built a social network around sport. Partnered with adidas, Gillette, O2, and Lucozade Sport.

Ben Taylor Skills

Creative Direction Digital Strategy Social Media Marketing Social Networking Creative Strategy Digital Marketing Advertising New Media Strategy Digital Media Blogging Social Media Press Releases Marketing Integrated Marketing

Ben Taylor Education Details

  • Nottingham Trent University
    Nottingham Trent University
    Ba (Hons) Business Studies / Marketing / Quality

Frequently Asked Questions about Ben Taylor

What company does Ben Taylor work for?

Ben Taylor works for Fanatics

What is Ben Taylor's role at the current company?

Ben Taylor's current role is Brand & Creative Leader | SVP @ Fanatics | Previously: YEEZY, adidas, Headspace.

What is Ben Taylor's email address?

Ben Taylor's email address is be****@****das.com

What is Ben Taylor's direct phone number?

Ben Taylor's direct phone number is +140433*****

What schools did Ben Taylor attend?

Ben Taylor attended Nottingham Trent University.

What skills is Ben Taylor known for?

Ben Taylor has skills like Creative Direction, Digital Strategy, Social Media Marketing, Social Networking, Creative Strategy, Digital Marketing, Advertising, New Media, Strategy, Digital Media, Blogging, Social Media.

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