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Benjamin B. Email & Phone Number
Chief Executive Officer
at
Ozzie Goodboy
LinkedIn matched
3 data sources
Profile completeness 86%
Current company
Role
Chief Executive Officer
Location
New York, New York, United States
Who is Benjamin B.? Overview
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Quick answer
Benjamin B. is listed as Chief Executive Officer at Ozzie Goodboy, based in New York, New York, United States. AeroLeads shows a matched LinkedIn profile for Benjamin B..
Benjamin B. previously worked as Founder | CEO at Ozzie Goodboy and VP of Growth Marketing | Sports & Entertainment at Thrivefantasy. Benjamin B. holds Bachelor Of Arts (B.A.), English from Emory University.
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Ozzie Goodboy
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Profile bio
About Benjamin B.
As a VP of Marketing with over 15 years of experience, I have a proven track record of building and executing full funnel, omni-channel consumer marketing campaigns that drive growth, loyalty, and advocacy. I am a firm believer in storytelling, creative content, and data-driven optimization that enhance the customer journey and deliver on sales, marketing, and retention goals. Currently, I lead the marketing and sales teams at ThriveFantasy, a daily fantasy sports and esports platform. I am responsible for creating and implementing the marketing roadmap, building the martech foundation, developing the acquisition and retention strategies, and leading the partnership negotiations and opportunities. I thrive on finding innovative solutions to scale growth, increase brand awareness, and improve customer experience in a competitive and dynamic industry.In 2023, I was able to reduce operating costs by 52%, increase our revenues by 65% and improve our profit margins by 30%.
Current workplace
Benjamin B.'s current company
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Ozzie Goodboy
Website
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13 roles
Benjamin B. work experience
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Founder | Ceo
CurrentUnlock the power of strategic marketing with Ozzie Goodboy – your go-to partner for cutting-edge solutions that drive business growth. Specializing in digital marketing, social media management, branding, and more, we tailor our services to align seamlessly with your unique goals. Our team of seasoned professionals brings a wealth of experience, ensuring.
Jun 2022 - Present
Vp Of Growth Marketing | Sports & Entertainment
Hired to build and lead marketing and sales teams with key focus on scaling growth while creating a marketing roadmap that increases brand awareness and improves customer acquisition and retention. Development and implementation of industry leading acquisition and retention strategies by channel along with building a core foundation of martech in order to.
Oct 2021 - Jul 2024
Sr. Director Of Growth Marketing | Global | Fashion & Retail
Responsible for building and executing the global marketing vision for Ben Sherman and Bruno Magli brands from the ground-up. Key focus on building brand awareness, e-commerce presence, digital tactics, and consumer experience to grow engagement and life-time value.
Sep 2019 - Oct 2021
Sr. Director Of Brand Marketing | North America
Brought in at a consultant capacity to help build the strategic marketing plan for CK Stores, Wholesale Accounts, & CalvinKlein.com inclusive of building and executing the launch plan for new products.
Mar 2019 - Sep 2019
Director, Product Marketing - Prestige Cosmetics & Trend Beauty
Owned P&L for Total Beauty Division on a budget that is over $120 million; Managed relationship with all prestige cosmetics and impulse trend brands which included the strategic development of all media strategies, content creation and collaboration, integration into key traffic driving/ROI rich initiatives (i.e. CRM, SEM, Affiliates) and partnership on.
Nov 2017 - Mar 2019
Director, Product Marketing - Mens & Kids
Responsible for 54% of the total Men’s business that drove over $1.5 billion in sales annually; Managed annual marketing budget for total Men's & Kid's division of approximately $105 million.
Jan 2016 - Oct 2017
Sr. Manager, Product Marketing - Mens & Leased
Owned vendor relationships with key fashion partners such as, Calvin Klein, Polo Ralph Lauren, Tommy Hilfiger, Armani.
Sep 2013 - Dec 2015
Manager, Product Marketing - Men'S Furnishings, Tailored & Shoes
Owned Men’s Specials and Broadcast Advertising
Jun 2012 - Aug 2013
Associate Buyer - Men'S Traditional Sportswear
Developed pricing strategies to effectively drive sales volume while raising natural margin to generate greater profitability.
Mar 2010 - May 2012
Associate Inventory Planner - Men'S Active & Team Licensed Apparel
Developed allocation strategies to maximize sales at the color/size levelManaged order/receipt flow to enhance shipment of merchandise to the stores
May 2009 - Feb 2010
Assistant Planner - Men'S Basic Furnishings
Analyzed location penetration of sales and stock to maximize growth and recommend additional fill-in opportunities
Oct 2008 - Apr 2009
Executive Development Program
Successfully completed industry leading training program to be hired by Macys, Inc. Learned the basic hard and soft skills of being a successful merchant at Macys, Inc
May 2008 - Sep 2008
1 education record
Benjamin B. education
FAQ
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What company does Benjamin B. work for?
Benjamin B. works for Ozzie Goodboy.
What is Benjamin B.'s role at Ozzie Goodboy?
Benjamin B. is listed as Chief Executive Officer at Ozzie Goodboy.
Where is Benjamin B. based?
Benjamin B. is based in New York, New York, United States while working with Ozzie Goodboy.
What companies has Benjamin B. worked for?
Benjamin B. has worked for Ozzie Goodboy, Thrivefantasy, Marquee Brands, Calvin Klein, and Macy'S.
How can I contact Benjamin B.?
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What schools did Benjamin B. attend?
Benjamin B. holds Bachelor Of Arts (B.A.), English from Emory University.
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