Benjamin Clardy Email & Phone Number

San Francisco, Ca, Us

Oakland, California, United States

Managed development and operations for group life and disability insurance underwriting products. Created operational method and code to convert partners' patented Bayesian prediction method into a usable production system. Helped to sign multiple clients, including three of the five largest insurers in the target market. Proved via back-testing and customer retention that our underwriting factors could reliably lower loss ratios. Managed quarterly production of reports covering 15 million employees across 100,000 companies. Continually improved and augmented models while retaining fundamental Bayesian framework. Managed ICD-10 conversion. Refined production process so it became 25 times faster. Led efforts to partially automate analysis of results and diagnostics.

Chicago, Illinois, United States

Managed multi-million dollar ad budget for an internet retailer with a heavy emphasis on Google Adwords. Created a new Bayesian approach for calculating estimated keyword values. Managed expansion of keyword buy list from a few thousand to over 50,000. Maintained marketing ROI during a period of significantly increased competition from larger competitors.Managed expansion of an affiliate marketing program that resulted in a significant increase in sales. This involved hiring new staff, creating new outreach programs, and working internally to electronically publish the product catalog. Managed related efforts to maximize search engine rankings.

Oakland, California, United States

Created data warehouse for undergraduate admissions group and performed ad-hoc analyses to understand effects of policy decisions. Managed development of a new university website to collect additional applicant information. Demonstrated how sharing selected admissions decisions between campuses could cut costs by more than 20% while producing virtually identical admit decisions. Modeled admission and student performance. Predicted enrollments at each campus.

Consulted on direct mail program initiatives. Advised on modeling response rates and generated a ROI model that showed large projected profitability improvements. Created a program to verify source data feeds by comparing them to statistical abstracts of known good data. Revised scoring processes and reviewed response models. Devised new credit risk reports and improved auditing procedures.

Palo Alto, California, United States

Functioned as an advisor on marketing, finance, merchandising and website development. Reported directly to CEO as a member of the executive staff. Implemented a data driven approach to understand and improve profitability. Modeled major financial drivers. Performed financial analysis of most major marketing decisions including partnerships, promotions and affiliate programs. Co-wrote and managed SAS code for reporting system that integrated purchase, clickstream and survey data. Reduced customer acquisition costs from $100+ to $30 and improved customer conversion rates by 20%.

Chicago, Illinois, United States

Developed algorithms and processes for start-up quantitative mutual fund focusing on US equities. Evaluated quality of data sources and oversaw integration of S&P Compustat data and Zacks analyst estimates data into a unified database. Tested fundamental and technical indicators through a variety of data mining techniques including regression, bootstrapping, clustering, tree-based methods, fractal analysis, smoothing and robust methods. Created back-testing system to test models by emulating portfolio decisions in the market over historical time periods.

Chicago, Illinois, United States

1995-1996 - Started IT consulting firm with partners that focused on WAN networking and general IT outsourcing. Co-developed business plan, wrote contracts and managed cash flow.

Chicago, Illinois, United States

In partnership with the UCSF, managed programming, analytical and statistical aspects of heart attack study done for the State of California. Developed new techniques for empirically determining under reporting or over reporting of risk factors by hospitals.Performed programming and statistical analysis for American Hospital Association heart attack studies. Generated reports and graphs for 1500 member hospitals. Purchased and installed UNIX system to offload almost all tasks from a mainframe. Paid for new system in less than a year from real reduced mainframe expenses and increased productivity. Reverse-engineered mainframe-based risk adjustment software by scanning public data and algorithmically generating code. Resold software to clients.